Mar 2024 – Present · 2 yrs

Feb 2024 – Present · 2 yrs 1 mo · Hybrid

• The skills market has never been more volatile.
• Roles are being reinvented faster than job descriptions can keep up.
• Learning budgets are under pressure to prove impact.
• And L&D leaders are caught in the middle — expected to bridge today’s skill gaps and predict tomorrow’s.
• From my vantage point as Head of Marketing at Tekstac, I see this challenge play out across boardrooms every week.
• The truth? The old playbook of one-size-fits-all training no longer works.
• That’s where Tekstac steps in.
• We’re not just delivering learning content — we’re building a skills intelligence layer that helps organisations:
• Identify talent gaps in real time
• Personalise capability-building at scale
• Tie learning directly to business outcomes
• My role is to connect these capabilities to the people who need them most — the L&D leaders who are reimagining how their organisations grow. I do this by:
• Shaping narratives that shift learning from a cost centre to a growth engine
• Leading campaigns that blend hard data with human stories
• Building thought leadership that influences how the industry thinks about skills development
• In the age of AI and constant disruption, capability-building isn’t an HR initiative — it’s a business survival strategy.
• And from this vantage point, I get to help the leaders driving that change see what’s possible — and act on it.

Jan 2024 – Sep 2024 · 8 mos

Oct 2023 – Present · 2 yrs 5 mos · Chennai, Tamil Nadu, India · On-site

May 2022 – Dec 2023 · 1 yr 7 mos

• All things brand and storytelling!

Mar 2022 – Present · 4 yrs · Madurai, Tamil Nadu, India

• We are a Volunteer-driven community, working for the benefit of the society around us. We leverage the strength of our community members’ technical, industry and business knowledge for the betterment of Indian cities. As well wishers of Madurai, we are passionate about bringing change to Madurai by leveraging technology.

Aug 2018 – Oct 2021 · 3 yrs 2 mos

• I write about entrepreneurship, sales strategies for startups, investment valuation etc

Jun 2018 – Oct 2021 · 3 yrs 4 mos

• For a CSP to transform to a DSP, it should focus on at least 4 areas: enhancing customer experience, launch of new products and digital services with accelerated time to market, reducing operational expenses, and ultimately increasing revenues.

Mar 2018 – May 2022 · 4 yrs 2 mos

• Driving full stack of global marketing and communications that include digital engagement, Analyst Relations, Customer Advocacy, Digital Marketing, Events, Website Refresh, Lead Generation, Social Media, Sales Enablement, Creative Services as well as Internal Communications & Recruitment Branding, Thought Leadership and Brand Refresh
• Overall responsible for the company’s marketing positioning in the target markets and all company’s communications across the board.Content Development, Website, Digital Content Marketing, Social Media Channel Management (60% y-o-y follower growth on Linkedin for last 2 years) and Search Marketing/SEO ( multiple pages on Google SERP-1st page).
• Collaborate with sales on strategic pursuits by enabling them with the narratives, sales decks
• Work with Practice & Presales team by supporting them with offering decks, sales collaterals
• Lead efforts to position Prodapt favourably in the analyst reports – worked with Gartner, ISG, Zinnov and industry organisation - TM Forum - (Led the team that won the TM Forum Excellence Awards in 2020 - the first for Prodapt)
• Drive industry community interaction, participate in forums, interaction with standards body etc
• Support in building a robust partner ecosystem & partner-driven efforts for lead gen and events across different practices – Network Services, AI/ML, Automation, IoT
• Enable HR with people & recruitment branding efforts
• Collaborate with all other functions in organising and promoting company events – annual cultural & awards event, leadership conference, various employee engagement events and client visits

Sep 2016 – Mar 2018 · 1 yr 6 mos

• Experienced in handling cross-country business deals including but not limited to strategizing account penetration, value prop messaging, CXO relationships, drafting contracts, business modelling and managing client relationship throughout the business cycle.
• Currently helping client organisations to generate value by implementing next-gen transformation solutions -
• 1. Software Defined Networking / Network Functions Virtualization - SDN/NFV. Experienced in handling both - Product OEMs/Network Equipment Providers as well as Communication Service Providers #CSPs
• 2. Robotic Process Automation - #RPA
• 3. Internet of Things (#IoT)/Machine To Machine (#M2M)
• 4. Artificial Intelligence (#AI)/ Machine Learning (#ML) / #Chatbots
• 5. Omni-Channel Customer Care, Agent Care portals/front end systems
• 6. Business Mobile integrated Unified Communication Solutions & Enterprise communication offerings - #CloudPBX, B2B portals etc

Dec 2014 – Aug 2016 · 1 yr 8 mos

• Focusing on the North American market and positioning our IP & service capabilities in the M2M/IoT space across communication service providers, large system integrators and working on joint GTM by establishing partnership with complementary players having differentiated offerings.
• Focused on Enterprise IoT solutions catering to Telecom, Energy, Retail, Manufacturing, Smart City solution providers.
• Driving the Smart City initiatives by engaging with different Cities, State & Federal agencies, CIOs of Public utilities & Service providers focused on Govt, DoD, DoT, DoHS across US and Canada.

Aug 2010 – Nov 2014 · 4 yrs 3 mos · Chennai, Bangalore | New York

• Handled program management & business development for one of the key account’s within Aricent.
• Was responsible for P&L of USD 12 million consisting of almost 650 engineering team size.
• Managing the relationship of the customer entities across different regions (China, India, Belgium, Italy, US, Canada).

May 2009 – Aug 2010 · 1 yr 3 mos

• Develop new accounts and transform them to key accounts
• Understand customer business thoroughly so as to position various solutions that will solve their problems
• Relationship build up at customer place across organization
• Build a network among complimentary product sellers to generate fresh leads
• Understand customer’s expressed and latent needs and then propose a solution
• Key account management
• Perform promotional activities, making presentations, preparing proposals, billing and collection management
• Products Handled :
• Projection Solutions from Panansonic, Benq
• Conferencing solutions of CISCO-Tandberg, Polycom
• AV solutions of Harman Pro, Crestron control equipments, Kramer etc

Apr 2008 – Jun 2008 · 2 mos

• Undertook a study to ascertain communication solutions specific to IT/ITeS vertical, this study was done up with the aim of understanding the business processes of IT/ITeS vertical so that Avaya can come up with communication solutions that will address the pain points present in this space. The study was also designed to know where Avaya’s solutions will fit in.

Mar 2005 – Sep 2006 · 1 yr 6 mos

• New customer acquisitions and expanding market coverage
• Ensure customer satisfaction for all our Product / services
• Build & strengthen relationship with customers who have high growth potential
• To be the Customer’s consultant for all their IT infrstructure needs

Jul 2004 – Feb 2005 · 7 mos · Chennai

• 1.Worked as interim maintenance incharge for the gummidipundi plant, managed 5 technicians in this role.
• 2. Was responsible for the uptime of 1*drop press, 1*power press, 3*furnaces and multiple other machineries
• 3. Responsible for improvement of efficiency of the overall plant operational metrics, reduction in machine downtimes, ensuring availability of critical spare parts for machineries etc
• 4. Responsible for improvement of furnace oil & power efficiency of the plant.