Lakshya Mehta — Digital Marketing Specialist
Hey there! I completed my MBA in Business Management from Xavier Institute of Management, Bhubaneswar (XIMB) with a specialization in Sales & Marketing as well as Operations. I interned at Yes Bank, New Delhi for two months, from April to June, 2019. In Yes Bank, I was a part of FASAR- Food and Agribusiness Strategic Advisory and Research team. My role involved analyzing the silk sector through primary market research, carrying out the ideation of marketing campaigns to increase sales of Eri and Muga Silk in Assam. As a Core Member of MAXIM-The Marketing Association of XIMB, I had been instrumental in conducting all the marketing related activities at XIMB like Conclave, Guest talks, Disguised Market Research, Case Study competitions, Social Media Promotions, etc. I also completed various live projects which involved primary market research, marketing, and branding activities for small and big enterprises. As a core member of SRC- The Social Responsibility Cell of XIMB, I contributed my bit to the society by visiting underprivileged, especially abled children and organizing events. As a Director of Community Services of Rotaract Club of Faridabad Greater, I had been involved in carrying out blood donation camps, plantation drives, distribution of utility products, etc to the needy. I have volunteered for Prayas Social Welfare Society to create awareness among people about various vocational courses that the organization offers. I am an amateur blogger, writing about learnings from my life experiences.
Stackforce AI infers this person is a Marketing and Product Management professional with a focus on digital strategies.
Location: New Delhi, Delhi, India
Experience: 7 yrs 3 mos
Skills
- Search Advertising
- Performance Marketing
- Product Marketing
- Marketing Strategy
- Sales
- Business Development
- Event Management
- Market Research
- Digital Marketing
- Product Management
Career Highlights
- Proven track record in product marketing and strategy.
- Strong background in social media and digital marketing.
- Recognized for outstanding performance in multiple roles.
Work Experience
Specialist - Google Search Ads (1 yr 1 mo)
IndiaMART InterMESH Limited
Product Marketing Manager (1 yr)
Assistant Product Marketing Manager (2 yrs 5 mos)
Tata AIG General Insurance Company Limited
Management Trainee (1 yr 1 mo)
YES BANK
MBA Summer Intern (2 mos)
MAXIM - The Marketing Association of XIMB
Vertical Head - Business Development and Social Media (1 yr 8 mos)
Neologic Engineers Private Limited
Marketing Intern (1 mo)
Lucid Education Group
Product Management Intern (2 mos)
Education
Master of Business Administration - MBA at Xavier Institute of Management(XIM Bhubaneswar)
