Drishti Singhal — Head of Growth

With over 7 years of experience across D2C growth, marketing strategy, and business analytics, I’ve led initiatives that drive both scale and profitability. Currently leading the D2C revenue function at Perfora, I manage the brand’s website P&L and work on high-impact growth initiatives at the intersection of business, brand, and performance. My experience spans across D2C growth, marketing strategy, and data analytics. My core strengths lie in performance marketing (Meta & Google), conversion rate optimization, customer retention, and building scalable data systems. I’ve built brands from the ground up—shaping go-to-market strategies, driving full-funnel growth, and implementing systems that deliver real, measurable outcomes. I've successfully scaled digital revenue while building and managing a high-performing cross-functional team across marketing, tech, design, and analytics. Whether it's improving contribution margins, running impactful campaigns, or designing data-backed experiments, I bring a mix of strategic thinking and hands-on execution. Earlier, at VAHDAM India, I drove global D2C revenue growth, and at EY, I delivered audit insights with tangible financial impact. I am consistently driven by challenges at the intersection of business strategy and execution. I thrive in fast-paced, high-ownership environments and bring a deep understanding of business levers across P&L, growth strategy, consumer insights, and digital marketing.

Stackforce AI infers this person is a D2C growth and digital marketing expert with strong analytics capabilities.

Location: Delhi, India

Experience: 7 yrs 7 mos