Apr 2023 – Jan 2025 · 1 yr 9 mos

• Managing a $XM+ book of business with some of the largest CPG brands for Google India.
• Working with largest CPG advertisers to shape their business growth and grow long-term relationships, along with driving scalable product adoption and business growth for Google Product suite.
• Skills : Sales, Business Development, Sales Forecasting, Digital Marketing, Ad Sales

Aug 2022 – Apr 2023 · 8 mos

• As an Account Manager, mid-market sales in the Google Customer Solutions (GCS) team, I am responsible to work with advertisers to shape their business growth and grow long-term relationships. I will also drive scalable product adoption and business growth along leading some key C-Level engagements.
• I focus on uncovering and exploring the business needs of customers and understand how Google's range of product offerings can grow their business. I am responsible to maximise Google ad's inventory ROI for a wide array of our customers.

Sep 2021 – Jul 2022 · 10 mos

• Responsible for driving advertising revenue and measurable growth for key accounts via LinkedIn’s powerful Ad products. I consulted more than 40+ clients across industries on best practices to leverage LinkedIn Marketing capabilities to grow their advertising ROI.
• My advisory focus was on Full funnel marketing, Content marketing and driving value added services for key clients through 'RYP' - Rock Your Profile sessions, LinkedIn Advertising Fundamentals, Bidding, Optimisation & Reporting.

Aug 2019 – Sep 2021 · 2 yrs 1 mo

• I am a part of the LinkedIn Marketing Solutions Team at LinkedIn. I play a strategic role within the account team, delivering against client objectives and serving as a trusted digital marketing advisor.
• My responsibilities include providing intelligence and ongoing campaign strategy consultation to our clients through current campaign expansion and leveraging data and analytics to build a case for up sell opportunities, advising on creative and content quality and development to maximize performance and delivery.
• I also consult and own all aspects of the client’s media campaigns including targeting, implementation, optimization and reporting to prove ROI through campaign insights.
• I am also [in] it to help unlock my partners' brand potential on LinkedIn.

Apr 2018 – Aug 2019 · 1 yr 4 mos · Noida, UP

• Worked as an Alliances and Brand Solutions Expert for Dineout, a Times Internet Company, and India's largest Dining out platform & Restaurant Tech Solution Company.
• My key responsibilities included Brand Solutions, Media Sales, Relationship Management, Campaign Conceptualisation and measuring Media Strategy for key accounts. I was also accountable for on boarding Liquor and BFSI Brands on our current product portfolio to generate new revenue streams for the business.

Nov 2016 – Feb 2018 · 1 yr 3 mos · Greater Delhi Area

• Assisted and managed Ad Sales operations and Campaign Execution for brands advertising through various CNN Platforms - Linear & Digital.
• My day to day key responsibilities incorporated liaising with Ad Sales Operations, Marketing & Design (CREATE.) team to bring the best solutions for the clients, book/log in local & international advertising campaigns (TV & Digital), while liaising with respective global traffic teams to achieve the desired campaign metrics through optimum implementation of the buyer schedule and on-going monitoring of the campaign and preparing post campaign effectiveness reports.
• I also efficiently planned and offered optimum media plans through CNN Aim - Audience Insight Measurement tool to fulfil various marketing needs of our clients through focussed audience targeting.

Sep 2015 – Nov 2016 · 1 yr 2 mos · GK - 1

• Conceptualized content & marketing ideas for various clients looking to expand through a 360 degree marketing sphere. Developed cost effective & high impact marketing communication strategy, campaigns & brand solutions for various clients across the NDTV Network.

Mar 2015 – Aug 2015 · 5 mos · Noida, Uttar Pradesh, India

• Handled Social Media Content for all India Today Group's Digital Properties, such as: Digital Magazines, Social Media pages and Digital banners. I was also responsible for co-creating and conceptualizing the logo for India Today Group - Digital arm.