Apr 2019 – Jul 2022 · 3 yrs 3 mos · New Delhi Area, India

• Project Planning & Implementation Division, Quality Council of India carries out both strategy and implementation projects for various Central Government Ministries.
• A government organization set up by Indian Ministry of Commerce, FICCI, and CII and led by Adil Zainulbhai, former McKinsey India Chairman.

Jul 2016 – Mar 2019 · 2 yrs 8 mos · Hyderabad Area, India

• Designing, and implementing marketing strategies for Same-store growth, Customer Acquisition, Competitive and Branding as well as Go-To-Market for Upper Mid-Market Segment across APAC and North Americas.
• Using data-driven solutions for Customer Success and driving Sales Revenue for Google, collaborating with teams across the globe and designing scalable solutions and best-practices for Digital Advertising across market segments.

Sep 2015 – May 2016 · 8 mos · New Delhi Area, India

• IIC, program based at University of Chicago - Harris School of Public Policy, sends top talent to work with government organisations to implement innovative solutions to important development problems
• Collaborated with Millennium Alliance (Funded by USAID, DFID & TDB), a grants funding platform, to increase application base for India; Augmented the existing application base to more than 1.3 Million organizations by re-strategizing communications policy.

Jul 2014 – Dec 2014 · 5 mos · Dehradun

• At the Advanced Fuels and Lubricants Application Division, as an advisory to India's emission regulatory policy, worked on development of emission model for light passenger cars.
• Lead the project team for the project cycle: on-road data collection, processing, analysis and interpretation
• Developed MATLAB based GUI utility, now being used as a standard tool at the institute.
• Introduced and integrated use of standard software such as Tableau in research methodology of the institute.
• Research culminated to two awaited academic publication in International Journals

May 2013 – Jul 2013 · 2 mos · Bhopal Area, India

• As part of studying 'Optimality in design of Hydrogenerators', was tasked with understanding the practical problems involved in manufacturing of Hydrogenerators by interaction with shop-floor workers.
• Also helped in cost-estimation based on historic, market and competitor analyses.

Mar 2013 – Mar 2014 · 1 yr · Goa, India

• Responsible for Sponsorship contracts, marketing and publicity operations as well as logistical operations of the oldest TEDx event in the country.
• Worked and co-lead 40 member team for successful organisation of the event.
• Trained and mentored 10 students in Sponsorship and Marketing.
• Successfully implemented cashless sponsorship model of TEDx for the first time for an event.
• Most profitable TEDx event in campus history.