Bhushan Sonar

Founder

United Kingdom3 yrs 8 mos experience

AI EnabledAI ML Practitioner

Key Highlights

Founded and scaled an AI sports prediction platform.
Invested in multiple startups, showcasing strong belief in innovation.
Transitioned from failure to successful ventures in D2C.

Stackforce AI infers this person is a B2C entrepreneur with expertise in D2C and sports tech.

Contact

Skills

Core Skills

D2cConsumer ProductsAngel InvestingStrategic PartnershipsStartup OperationsProduct LeadershipRetailSalesStartupQuality Control

Other Skills

Artificial Intelligence (AI)Artificial Neural NetworksBusiness StrategyCo-creationCommunicationEmployee TrainingEntrepreneurshipLeadershipMarketing StrategyNeophytePrivate EquityProcess Optimization (Manufacturing)Store ManagementStorefrontTest Assurance

About

2x Founder | 1 Exit | 1 Glorious Failure | Flat Earther Started with BlueSiren (an “Uber for ambulances”) — turns out, saving lives is harder than raising seed money. Lesson learned. Then came betX, an AI-powered sports prediction platform. Scaled it, sold it. Now diving deep into the world of consumer brands, especially in the D2C space — building products that people actually want to buy (and hopefully don’t need a pitch deck to understand). If you’re into: Turning chaos into companies, Building cult-like D2C brands, Or just like the idea of building buildings (metaphorically or literally), Hook me up. Let’s build something bold.

Experience

Elaris & partners

Founder

Jun 2025 – Present · 9 mos · Bengaluru, Karnataka, India

D2CConsumer Products

Angel investor

Angel Investor

Nov 2024 – Present · 1 yr 4 mos

Startups Backed:
Tricy (Acquired by POD)
Stealth Startup
To be honest, I wasn’t exactly well-versed in angel investing—in fact, I’ve usually been on the lookout for an angel myself for my own ventures. But these were friends' startups, and I believed in their vision (plus, saying no to friends is harder than writing a small cheque!). So I decided to support them in a modest way

Angel InvestingPrivate Equity

Pied piper

2 roles

Co-Founder & CEO

Oct 2024 – Jan 2025 · 3 mos · On-site

Led the transition and strategic growth from concept to operation. Focused on building partnerships that made noise in the right rooms.

Strategic Partnerships

Co-Founder

Oct 2023 – Dec 2024 · 1 yr 2 mos · On-site

Co-founded a stealth-mode venture inspired by the chaos of modern digital infrastructure (and yes, the fictional Pied Piper gave us a name, not a blueprint).

Strategic PartnershipsStartup operations

Betx

Co-Founder & CEO

Sep 2022 – Oct 2024 · 2 yrs 1 mo · Pune, Maharashtra, India · On-site

Built and scaled an AI-powered sports prediction platform. Navigated the high-risk, high-stakes world of sports tech, eventually leading to acquisition. The journey was part logic, part luck—just like sports predictions.

Strategic PartnershipsMarketing StrategyProduct Leadership

Tea post

2 roles

Store Manager

Promoted

Jul 2022 – Aug 2022 · 1 mo · Pune, Maharashtra, India

After boosting sales and steeping myself in chai (pun intended), I respectfully transitioned out to bootstrap my own startup. Managing store operations gave me great hands-on experience in retail, team coordination, and customer service.

StorefrontRetailEmployee Training

Crew Member

Jul 2022 – Jul 2022 · 0 mo · Pune, Maharashtra, India

Started off brewing chai and learning the ropes. In less than 25 days, I helped increase store sales 3X and earned a fast-track promotion to Store Manager. Apparently, chai does fix everything – including sales charts.

Store ManagementSales

Varroc

Quality Assurance Tester

Oct 2020 – Nov 2020 · 1 mo · Pune, Maharashtra, India

Tested products, broke a few (intentionally), and learned the beauty of structured processes and quality control. A short stint, but packed with insights into manufacturing and attention to detail.

Test AssuranceQuality ControlProcess Optimization (Manufacturing)

Bluesiren

Co-Founder

Sep 2020 – Apr 2021 · 7 mos · Greater Indore Area · On-site

Built an Uber-for-ambulances concept — a noble idea with an unfortunately premature ending. Though the startup didn’t survive, I walked away with a deep understanding: don’t chase trends; solve real, painful problems.

Co-creationNeophyteStartup