Al Ramadan — Founder
I help people and companies play bigger—by helping them believe bigger. In business. In sport. In life. I’m obsessed with two things: human potential and market creation. The intersection of the two is where I live. For the past decade, I’ve been behind the scenes helping world-class founders and investors create new categories—and companies that dominate them. Through Play Bigger, I’ve helped build over $50B in market cap, not by pushing products, but by shifting belief. And I’ve discovered that this work—supporting others to realize what they’re truly capable of—is the role I was made for. Category Design is messy. Emotional. Strategic. Transformational. Sometimes I’m called in for the breakthrough. Sometimes for the breakdown. Always for the build. Prior to co-founding Play Bigger, I held exec roles at Adobe, Macromedia, and Quokka Sports. I’ve written code (Fortran 77 on a PDP/11, if you’re curious), launched companies, helped IPOs, and still write Python when I need to think clearly. I like spreadsheets, diagrams, and data. But I also believe story is strategy—and I’ve worked with some of the greatest creatives in tech to bring new markets to life. I’ve been lucky to be named one of TIME’s most influential people in the digital economy. But my real pride is in helping others rise—founders, athletes, creators, and teams chasing something extraordinary. These days, I still charge big waves and sail fast (for a guy my age, as Julie Morcaldi once said). But my real fuel comes from helping others find the courage to play bigger—especially when it counts most.
Stackforce AI infers this person is a SaaS and Digital Economy expert with a strong focus on Category Design.
Location: Santa Cruz, California, United States
Experience: 43 yrs
Skills
- Category Design
- Business Development
- Board Level
- Mobile Business Strategy
- Experience Design
- Internet Sports Media
- Performance Optimization
- Systems Management
- Mathematical Optimization
- Data Management
Career Highlights
- Helped create over $50B in market cap.
- Named one of TIME's most influential people.
- Expert in Category Design and Market Creation.
Work Experience
ClubSwan 28 Class Association
President (1 yr 5 mos)
Save The Waves Coalition - www.savethewaves.org
Board Member (6 yrs 7 mos)
Play Bigger, LLC.
Founder & CEO (14 yrs 11 mos)
Tech Startups
Advisor and Board Member (2 yrs)
Adobe Systems, Inc.
Senior Vice President & GM, Mobile & Device Business Unit (4 yrs)
Senior Vice President & CMO (5 yrs)
Quokka Sports
Co-founder & CEO (6 yrs)
Fluid Thinking
Chief Technology Officer (3 yrs)
OzWare
Managing Director (2 yrs)
Best Knowledge
General Manager (2 yrs)
BHP Steel
Comuter Scientist and Mathematician (5 yrs)
Education
Executive Program for Growing Companies at Stanford University Graduate School of Business
Bachelor of Science - BS at Monash University
Bachelor’s Degree at Monash University
