Anand Narasimha

Co-Founder

Bengaluru, Karnataka, India2 mos experience

Key Highlights

  • 40 years of experience in brand strategy and education.
  • Recognized among 'Top 25 Brand Marketing Professionals in Asia-Pacific'.
  • Published author on marketing concepts and practices.
Stackforce AI infers this person is a Brand Strategy Educator with extensive experience in Marketing and Brand Management.

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Skills

Core Skills

Brand ManagementMarketing StrategyLeadership

Other Skills

AdvertisingBrand ArchitectureBrand DevelopmentBusiness StrategyConsumer BehaviorConsumer BehaviourCreative StrategyCustomer InsightDigital MarketingIntegrated MarketingManagementMarket PlanningMarket ResearchMarketingMarketing Communications

About

40 years of shaping brand thinking as a brand strategist, educator, and thought leader. - Dean & Founder-The Specialist Brand School - Professor of Brand Marketing- Jagdish Sheth School of Management (JAGSoM), Bengaluru. The Specialist Brand School: We Shape Brand Thinkers. Dean & Founder of India’s first specialist school for brand management, a pioneering institution conceived to redefine brand education through deep domain mastery. Career & Industry Experience: Seasoned brand professional and academician with 40 years of experience spanning brand marketing, advertising, consulting, and academia. Before transitioning to academia, he held leadership roles in various sectors, working with brands such as P&G, Nestlé, Dabur, ITC, Britannia, Sony, Samsung, Hyundai, and HSBC. He established India's first Shopper Marketing Consultancy with Madison World. Academic Roles & Teaching: Teaching focus: Brand Management, Marketing Communication, Marketing Strategy, and Innovation & Creativity. Teaches in executive programs at IIM Bangalore, IIM Indore, and IIT Madras (NPTEL). He is known for his engaging teaching style, real-world case study approach, and deep insights- described as experiential, and industry-relevant. Awards & Recognition: In 2005, he was recognized among the 'Top 25 Brand Marketing Professionals in Asia-Pacific'. He is a member of the American Marketing Association (AMA) and has won two Cannes Lions and three Global EFFIEs. Education & Thought Leadership: He holds an MA (Hons) in Social Sciences from BITS Pilani and completed an Executive Program in Strategic Brand Management at IIM Calcutta. He contributes regularly to publications like Storyboard18 and The Strategy Story. He has recently published a book 'Marketing Mocktail-A Collection of Concepts and Practices in Marketing that Matter'. Advisory Roles He serves on the advisory boards of BabyChakra (The Good Glamm Group) and Jigsaw Brand Consultants. He also advises Raptee Energy, an electric motorcycle startup. Public Engagements: He engages in public discourse on branding and marketing through interviews and YouTube content, including the 'Brand Snippets' series.

Experience

The specialist brand school

Dean & Founder

Jan 2026Present · 2 mos · Bengaluru, Karnataka, India · Hybrid

  • We Shape Brand Thinkers.
  • Building India’s first specialist brand school, a pioneering institution conceived to redefine brand education.
Brand ManagementMarketing CommunicationsMarketing StrategyConsumer BehaviourShopper MarketingCustomer Insight+19

Education

Indian Institute of Management, Calcutta

PGPX — Strategic Brand Management

Jan 1994Jan 1994

Birla Institute of Technology and Science, Pilani

Master of Arts - MA — Social Sciences

Jul 1982Jun 1987

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