Saumya Tripathi

Digital Marketing Specialist

Delhi, India9 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

10 years of experience in GTM strategy and demand generation.
Expert in building targeted marketing programs and integrated campaigns.
Skilled in marketing automation and collaboration with global teams.

Stackforce AI infers this person is a Marketing Professional specializing in B2B demand generation and automation strategies.

Contact

saumya.tripathi@nagarro.com LinkedIn

Skills

Core Skills

Gtm StrategyMulti-channel Demand GenerationPpcSeo

Other Skills

ABMBusiness DevelopmentBusiness StrategyCampaign ManagementCommunicationContent ManagementCustomer ServiceData AnalysisDigital CampaignsDigital MarketingEmail MarketingEmail Marketing SoftwareEmail StrategyEnglishFacebook

About

Marketing professional with 10 years of experience in GTM strategy, ABM, and multi-channel demand generation. I specialize in building targeted programs and integrated campaigns that drive pipeline growth and deeper account engagement. Skilled in marketing automation, digital campaigns, content-led engagement, and collaboration with global teams. I enjoy creating structured, data-driven marketing plans that scale across regions and industries. Always exploring smarter ways to connect the right audience with the right message at the right moment.

Experience

Nagarro

4 roles

Marketing Manager

Promoted

Apr 2024 – Present · 1 yr 11 mos

Drive GTM and ABM programs across business units to improve MQL quality and account engagement.
Lead multi-channel demand gen campaigns for pipeline and brand growth. Channels include marquee events, webinars, content syndication, email and paid marketing.
Support HubSpot automation, lead scoring, workflows, and landing page optimization.
Collaborate with sales, global teams, and CoEs to run targeted, scalable programs.

GTM strategyABMmulti-channel demand generationmarketing automationdigital campaignscontent-led engagement+1

Senior Marketing Lead

Jan 2023 – Apr 2024 · 1 yr 3 mos

Marketing Lead

Promoted

Jan 2021 – Dec 2022 · 1 yr 11 mos

Associate Lead - Marketing

Jul 2019 – Dec 2020 · 1 yr 5 mos

Great learning

Associate Marketing Manager

May 2019 – Jul 2019 · 2 mos

Rategain

Associate Marketing Manager

Apr 2016 – Mar 2019 · 2 yrs 11 mos · Noida Area, India

Executed PPC, paid social, and content-led demand gen campaigns across key channels.
Ran targeted ABM-style nurture programs for priority accounts.
Improved organic rankings and website performance through SEO and content optimization.
Built drip campaigns and automations in Pardot to grow engagement.

PPCpaid socialcontent-led demand gen campaignsSEOcontent optimizationdrip campaigns+1