Lakshmi Jyothi Gandham

Design Manager

Houston, Texas, United States10 yrs 1 mo experience

Most Likely To Switch

Key Highlights

10 years of experience in product marketing.
Led successful product launches at Adobe.
Expert in go-to-market strategies and sales enablement.

Stackforce AI infers this person is a SaaS Product Marketing Manager with extensive experience in B2B marketing strategies.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategySales Enablement

Other Skills

Alliance MarketingAnalyst RelationsB2B Marketing StrategyBrand ManagementBudget ManagementContent MarketingContent StrategyCorporate BrandingCorporate CommunicationsCross-functional Team LeadershipCustomer MarketingCustomer Relationship Management (CRM)Customer RetentionData AnalysisData Analytics

About

I’m Lakshmi Jyothi G, a Product Marketing Manager with 10 years of experience across B2B SaaS and non-SaaS companies, including a meaningful chapter at Adobe. I’ve worked across both product marketing and the larger marketing functions, giving me a well-rounded view of how strategy and execution come together to drive impact. People often describe me as approachable. I’ve come to see that as my biggest strength. It helps me build trust across teams, ask better questions, and shape messaging that’s rooted in what customers and stakeholders care about. Over the years, I’ve worked on GTM strategy, product launches, positioning, content, campaigns, and demand generation. I lead with curiosity, operate with empathy, and back my decisions with data. I enjoy the challenge of turning complexity into clarity, especially when working across product, sales, and marketing. If you're looking to connect with someone who brings both head and heart to product marketing, I’d love to hear from you.

Experience

Rite software

2 roles

Director of Marketing

Promoted

Apr 2024 – Present · 1 yr 11 mos · On-site

Product Marketing Analyst

May 2023 – Apr 2024 · 11 mos · On-site

> Owned the data-backed (Google Analytics) content revamp of product pages to improve user experience and performance.
> Supported the bid management function with competition and industry research for competitive RFP submissions.
> Worked with product management, sales, and implementation teams to develop collaterals.
> Drafted the GTM for ConvertRite to improve the overall market visibility and business outcomes.
> Responsible for the renewed positioning of the overall managed services suite
> Led the IFS offering solution suite's internal training and project management.

Search Engine Optimization (SEO)Customer MarketingProduct MarketingGo-to-Market StrategyWebsite UpdatingData Analytics

Adobe

Product Marketing Manager

Jul 2022 – May 2023 · 10 mos

> Supported the planning and led the execution of the Adobe Connect 12 launch.
> Developed compelling positioning and messaging for campaigns, consistently achieving 100% lead goals QoQ.
> Set up the campaign to lead performance reporting across SFDC and Adobe Analytics for ROI analysis and channel optimization, helping build an informed GTM for FY23.
> Led media partner campaigns with periodic performance evaluation for content optimization.
> Implemented and contributed to the constant improvement of Klue for competitive intelligence, resulting in a 25% increase in sales teams' adoption of the tool.
> Empowered sales teams by providing impactful flyers, assets, and prospecting sequences, enhancing conversation quality.
> Led the strategic planning and efficient execution of FY23 content, webinar, and campaign calendars with the help of project management tools.
> Worked with the product team to improve the user trial experience and product roadmap.
> Acted as the single point of contact from marketing for all the business partners.
> Managed end-to-end creation of marketing creatives across channels through an agency.

Sales EnablementCustomer MarketingProduct MarketingMarketing CampaignsSalesforce.comTableau+1

Netcore solutions

Product Marketing Manager

Sep 2020 – Jul 2022 · 1 yr 10 mos · Hyderabad, Telangana, India

> Strategized and successfully executed the launch product experience module.
> Developed integrated GTM strategy to enhance product awareness across marketing teams.
> Led the team responsible for the creation and performance of product content assets.
> Owned the customer marketing stack to build social validation material for sales enablement.
> Empowered sales with competitive battle cards and customized product decks for quality sales conversations.
> Created a campaign enablement engine that increased lead quality and conversion quantity by 3x QoQ.
> Owned product positioning across web pages, landing pages, campaigns, and email cadences.
> Ideated and executed targeted events to consistently achieve quarterly lead-generation targets.
> Evangelized the product in communities and through influencers.

Sales EnablementCustomer MarketingProduct MarketingMarketing CampaignsWebsite UpdatingSalesforce.com+1

Ceipal corp.

Product Marketing Manager

Nov 2019 – Apr 2020 · 5 mos · Greater Hyderabad Area

> Developed product positioning for varied target personas across geographies.
> Planned and executed the launches of essential product features for two consecutive quarters.
> Owned product collateral creation for sales enablement.
> Worked with Sales, SDR, and Product Management to improve the quality of product communication.

Sales EnablementProduct Launch PlanningProduct Marketing

Pi datacenters

4 roles

Manager - Business Marketing

Apr 2019 – Nov 2019 · 7 mos

Sales EnablementCustomer Marketing

Marketing Manager - Industry Relations & PR

Oct 2017 – Nov 2019 · 2 yrs 1 mo

> Led the content marketing team in creating compelling materials for sales enablement and lead generation.
> Run the show with external agencies to continuously improve the website performance (SEO and content) and visitor experience.
> Handled the end-to-end social media marketing strategy for a period of 2 years.
> Worked with an external PR agency to boost the media and industry presence of the organization.
> Owned the alliance marketing function and executed multiple joint GTM activities.
> Managed and optimized the CRM system for sales teams, enhancing operational efficiency.
> Conceptualized and run events to create healthy sales funnels across regions.
> Planned, budgeted, and led the end-to-end execution of the grand launch of the Tier IV data center.