Amit Rohra

CEO

Gurgaon, Haryana, India21 yrs 4 mos experience

Key Highlights

Launched multiple successful B2B and B2C tech products.
Expert in building GTM strategies and product scaling.
Strong track record in leading cross-functional teams.

Stackforce AI infers this person is a Product and Marketing expert in the SaaS and B2B sectors.

Contact

Skills

Core Skills

Product StrategyGtmStrategic MarketingProduct MarketingProduct LaunchConsultingMarketingProduct ManagementSales ManagementMarketing StrategyEntrepreneurshipBusiness DevelopmentHr ManagementTeam LeadershipOperations ManagementCustomer Service

Other Skills

AdvertisingBusiness Process Outsourcing (BPO)Business StrategyChange ManagementCommunicationCross-functional Team LeadershipDecision-MakingDirect SalesEmerging TrendsEmployee EngagementGo-to-Market StrategyLeadershipManagementMarket ResearchPerformance Management

About

I build teams, build products, and build impact. I’ve spent the last 10 years working at companies like Shiprocket, Locale, DPS & others where I’ve done things like: - Launched 3 B2B tech products and 1 B2C tech product - Led GTM and worked with product teams to get to PMF - Onboarded product teams from companies like Purplle, Sharechat, Wakefit, Jumbotail, Apollo24X7, Boult Audio as early adopters for new products we launched **What I bring to the conversation** - Deep experience in Product and GTM: product strategy, analytics, user research, scaling teams - A track record of working with product teams to ship products & features that users love and metrics that move up - Building GTM engines for products & services - Comfort working in fast-paced environments, pushing for clarity, accountability, and high standards - Always asking: “Is this helping the user / business / mission?"

Experience

Canvs

Head of Business

Aug 2025 – Present · 7 mos · India · Hybrid

Curious about what makes digital experiences truly memorable? As Head of Business at Canvs, I help brands connect with their audience through thoughtful, user-first design. I’m passionate about partnering with clients to solve real problems, build creative teams, and bring fresh ideas to life—always with a focus on people over process. What that translates to is I drive growth by building the GTM engine, strengthening our enterprise partnerships, and shaping how we scale impact for BFSI (Banking, Financial Services, and Insurance) clients.

Product MarketingGo-to-Market StrategyTeam ManagementProduct StrategyGTM

Digital power solutions

Head of Marketing

Jun 2024 – Jul 2025 · 1 yr 1 mo · India · Remote

Unlock new GTM channels for the business which was going through a GTM transition. Independent consultant.

Strategic Marketing ManagementAdvertisingSales OperationsGo-to-Market StrategyGTMStrategic Marketing

Locale.ai

Leading GTM @Locale.ai

Dec 2021 – May 2024 · 2 yrs 5 mos · India · Hybrid

Led GTM for 2 successive products (pre pivot, post pivot). Worked with the founders closely to take new products to the market.

Sales OperationsCommunicationDirect SalesEmerging TrendsMarket ResearchDecision-Making+6

Shiprocket

Director of Growth - New Products

Apr 2021 – Dec 2021 · 8 mos

Led GTM for 'Shiprocket Engage' - A B2B SaaS product solving for RTO and customer experience for Ecommerce brands. Launched and scaled the product from Zero to over 650 merchants using the product within 6 months of launch.

Sales OperationsCommunicationDirect SalesEmerging TrendsMarket ResearchDecision-Making+5

Self-employed

Independent Consultant

Jan 2021 – Apr 2021 · 3 mos · Gurugram, Haryana, India

Currently consulting with a few startups to help with early stage challenges involving product, GTM, growth, etc.

Sales OperationsCommunicationEmerging TrendsMarket ResearchDecision-MakingProblem Solving+3

Imarti media

Independent Consultant

Oct 2018 – Mar 2020 · 1 yr 5 mos · Noida Area, India

Operated as an Independent Consultant for Imarti Media, a new age digital marketing services & solutions company that serves large consumer brands like Kent RO, etc. Worked on various marketing campaigns and GTM playbooks for some new technology led consumer products

Sales OperationsCommunicationEmerging TrendsDecision-MakingProblem SolvingConsulting+1

Peepin

Founder

Jun 2016 – Jan 2018 · 1 yr 7 mos · Gurgaon, India

Peepin was an attempt at creating a real time nightlife discovery platform to address the core, essential discovery needs of every party goer; real time info about Crowd, Music, Vibe, & offers at different venues. The product included consumer facing IOS & Android mobile apps, a mobile optimised web interface for merchants, an IOT camera for live streaming that also ran live music recognition. We ran out of runway before we were able to find PMF for the business model.

Sales OperationsCommunicationDirect SalesEmerging TrendsMarket ResearchDecision-Making+5

Lead crafters

Director Sales & Marketing

Mar 2013 – Dec 2015 · 2 yrs 9 mos

Lead Crafters is a US based company (Now called Digital Power Solutions) that offered a SaaS product which helped automotive dealers generate more leads from their websites.
My role:
Product demos & Sales. Created & Documented end-to-end Sales processes. Created & executed the GTM playbook. Recruited & Trained the Inside Sales Team.
B2B Inbound Marketing - Strategy, Marketing Technology Stack Slection, Closed Loop Marketing Automation, Marketing Campaign Ideation & Execution, Content Ideation & Content Creation. Landing page conceptualisation. Analytics & optimisation of the Lead Generation funnel.
Lead Qualification, Inside Sales, Customer Onboarding
Product Management Input - Helped gather data-driven insights as well as customer feedback for the product iteration roadmap.

Business Process Outsourcing (BPO)Sales OperationsCommunicationDirect SalesEmerging TrendsMarket Research+5

Ita-pita foods

Founder

Apr 2010 – Jun 2012 · 2 yrs 2 mos · Goa

Mediterranean QSR brand based out of Goa to serve party goers with the worlds most famous late night, after party food – Shawarmas & other Mediterranean delicacies.

Decision-MakingProblem SolvingEntrepreneurshipBusiness Development

Jindal intellicom limited

6 roles

Senior Manager - HR

Jan 2008 – Jan 2010 · 2 yrs

CommunicationDecision-MakingTeamworkProblem SolvingHR ManagementTeam Leadership

Manager - HR

Dec 2006 – Dec 2008 · 2 yrs

Develop and implement HR strategies and initiatives aligned with the overall business strategy
Bridge management and employee relations by addressing demands, grievances or other issues
Manage the recruitment and selection process
Support current and future business needs through the development, engagement, motivation and preservation of human capital
Develop and monitor overall HR strategies, systems, tactics and procedures across the organisation
Nurture a positive working environment
Manage the performance appraisal system geared towards driving high performance & engagement
Maintain pay plan and benefits program
Report to management and provide decision support through HR metrics

CommunicationDecision-MakingTeamworkProblem SolvingHR ManagementTeam Leadership

Manager - Operations

Promoted

Jan 2005 – Nov 2006 · 1 yr 10 mos

Managed multiple call centre teams working for different clients, on different processes
Manage hiring and maintain trained headcount needed
Coach, train, evaluate and monitor teams performance against process specific KPI’s
Set and track targets and KPIs
Coordinate projects to meet deadlines
Analysis, prepare reports and suggest improvements
Prepare monthly, quarterly and annual forecasts
Ensure sales, finance and legal policies and procedures are met
Build an open-communication culture inside the team