Sep 2022 – Present · 3 yrs 6 mos · San Francisco Bay Area · Remote

• A venture fund for early-stage companies that are looking to drive growth by leveraging technology and talent in India.
• Learn More: https://z21.ventures/

Sep 2020 – Sep 2021 · 1 yr

• World’s largest entrepreneurship conference with more than 33,000 registrations globally.

Jan 2020 – Dec 2023 · 3 yrs 11 mos

Jan 2004 – Present · 22 yrs 2 mos

• Led marketing and sales for TiEcon, the world’s largest conference for entrepreneurs.
• TiEcon was listed in Worth Magazine as one of the 10 Best Conferences for Ideas and Entrepreneurship along with TED and the World Economic Forum.

Apr 2019 – Sep 2022 · 3 yrs 5 mos · San Francisco Bay Area

• Led the Go-To-Market (GTM) and marketing campaigns strategy, execution, and sales readiness with help of my solutions, product and technical marketing teams to strengthen Nutanix's leadership in Hyperconverged Infrastructure (HCI) and Hybrid Cloud.
• Drove the key marketing campaigns that sourced and influenced more than $1B pipe and associated sales plays focused on the key target segments and personas for the Nutanix solutions and ensured that the sales teams are enabled for successful execution.
• Developed customized messaging and content for key industry solutions – Financial Services, Healthcare, Public Sector, etc.
• Led successful products and solution launches including all associated web updates, content development, analysts and media briefings. Tracked and improved share of voice of Nutanix brand. Supported AR and PR and led key events content and strategy.

Oct 2017 – Mar 2019 · 1 yr 5 mos · Mountain View

• Led product marketing at Tricentis for Continuous Testing (Test Automation) and Robotic Process Automation (RPA) solutions. Developed and executed Go-to-market plan for entire continuous testing portfolio while elevating the message to target C-Level executives and address the challenges that are at the top of their minds. Led integrated marketing programs for DevOps and SAP testing solutions including joint marketing with partners to deliver complete DevOps solution across software delivery lifecycle.
• Developed messaging and Go-to-market plan to launch Robotic Process Automation (RPA) solution.

Nov 2016 – Oct 2017 · 11 mos · Santa Clara, California

• Led product marketing team for CA DevOps, DevSecOps, and cloud solutions. Responsible for solution focused marketing strategy including cross portfolio integrations, thought leadership & persona based content development, AR/PR support, sales enablement and support for marketing campaigns. Led Joint marketing with key technology partners. Led CA Technologies at DevOps Express, an industry consortium.

Feb 2014 – Jan 2015 · 11 mos · Santa Clara, CA

• Heading the Product marketing , sales and channel enablement for CA Application Performance Management ( APM ) portfolio ( SaaS & On-Premise ) including Mobile APM Solution ( Mobile App Analytics ) and Web Performance Monitoring Solution ( App Synthetic Monitor ) . Learn more at http://ca.com/apm

Jan 2015 – Nov 2016 · 1 yr 10 mos · San Francisco Bay Area

• Led product marketing for core APM and infrastructure visibility solution. Developed and executed Go-to-market plan including messaging, thought leadership and persona-based content development, sales enablement, support for marketing campaigns, competitive intelligence and user group enablement.

Jul 2011 – Feb 2014 · 2 yrs 7 mos · Redwood City, California, USA

• Drove marketing strategy and execution for Oracle's Enterprise Private Cloud, Virtualization Management and Infrastructure Management Solutions. Responsible for messaging, awareness and lead generation campaigns, thought leadership papers/articles, social media strategy and execution.

Jul 2010 – Jul 2011 · 1 yr

• Responsible for go-to-market strategy, sales\channel enablement and all aspects of product marketing for HP Discovery and Dependency Mapping (DDMA) Software and Configuration Management System (CMS). Led targeted sales motions for data center transformation, virtualization and cloud environment .

Aug 2007 – Jul 2010 · 2 yrs 11 mos

• Marketing for Scale-up x-86 ProLiant Servers
• Successfully launched HP ProLiant DL785 and HP ProLiant DL980 servers
• Drive all aspects of product launch and management. Conduct industry, competitor, and customer analysis and devise multimedia marketing strategies to drive competitive positioning.
• Formulate innovative product marketing strategies to exceed ambitious revenue targets, including defining benchmarks and delivering proof points.
• Cultivate productive relationships with key stakeholders, including regional and channel leaders, to implement highly successful go-to-market platforms.
• Analyze product and platform performance, instituting strategic modifications as needed to optimize sales and customer experience.
• Spearheaded corporate culture change by promoting the fiscal and marketing opportunities of energy efficiency.

Jul 2002 – Jul 2007 · 5 yrs

• Led team of product managers in the creation of innovative product development, launch, and marketing strategies.
• Galvanized product success through systems optimization, product education, and customer needs assessment.
• Devised virtualization, interface, and manageability solutions to optimize customer experience and loyalty.
• Built strong relationships with external partners, customers, and internal stakeholders to assess end-user requirements and systems functionality.
• Integrated corporate product solutions with partner service and product portfolios to enhance product line performance.

Jan 1998 – Jul 2002 · 4 yrs 6 mos

• Orchestrated the design and development of advanced technologies to meet the needs of a diverse clientele, including web service platforms and multimedia portals. Successfully led international team of engineering experts through strategic planning, motivation, employee development, and issues resolution.
• Spearheaded the creation of multimedia portal in conjunction with Helsinki Telecom, including successfully implementing system at the University of Helsinki.
• Orchestrated the development of product to integrate buyer and supplier enterprises using e-Speak, Hewlett-Packard’s proprietary web services platform.
• Managed a large worldwide engineering team to develop and launch developer edition of HP Web Services Platform, including UDDI server/UDDI4J client, and SOAP server.

Oct 2009 – Feb 2014 · 4 yrs 4 mos

• Lead the Data Collection & Analysis Work Group at The Green Grid.
• http://www.thegreengrid.org/about-the-green-grid/OrganizationalStructure/DataCollectionandAnalysisWorkGroup.aspx
• The Data Collection & Analysis Work Group’s role is to characterize the state of data center energy efficiency through market research and analysis; to synthesize the results for use in education, tool development, and metrics design; and to evaluate trends for impact on and from The Green Grid work.

Jul 2009 – Oct 2010 · 1 yr 3 mos

• Spearhead global consortium developing and promoting energy efficiency for data centers and enterprise systems.

Jun 2006 – Dec 2014 · 8 yrs 6 mos

Jan 1997 – Jan 1998 · 1 yr

• Managed a team of software developers at a start-up company that developed a middleware product for database security. Job included analysis of the competetive products and managing relationship with product development partners.

Jan 1994 – Jan 1995 · 1 yr