Abhishek Shankar Srivastava

CEO

India9 yrs 5 mos experience
Highly Stable

Key Highlights

  • Led marketing strategies for multiple startups.
  • Co-founded a successful wrestling blog site.
  • Expert in B2B product marketing and growth.
Stackforce AI infers this person is a B2B SaaS Product Marketing expert with a strong focus on growth strategies.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategyStrategic ThinkingGrowth MarketingDigital MarketingLead GenerationSeo

Other Skills

Ad CampaignsB2B MarketingCase StudiesCommunicationCompetitive AnalysisCompetitive DifferentiationContent MarketingContent StrategyCustomer ResearchE-CommerceLaunchesMarket AnalysisMarketing AnalyticsMarketing CampaignsMarketing Strategy

About

Marketing professional working for B2B organizations, trying to create an impact on business revenue and product success with Product Marketing & Management skills. Sounds boring, right? Read below if you've 2 more minutes :) Starting from a small town near Varanasi (read Benaras), my daily routine involves breaking my pre-conceived notions and learning more about humans, psychology, and marketing. Apart from these daily heartbreaks, I'm a full-time Product Marketer, working for Builder.ai and marketing consultant for early-stage startups, mostly post MVP stages (0-$1M, $1M-$10M). In Builder.ai, my daily responsibilities include (and not limited to) working on GTM strategies + campaigns, competitive landscape analysis, positioning, messaging, customer stories, and collateral creation. Learning how a marketing function works for the 10-100-unicorn stage. Prior to my current role, I worked for Saas Labs: JustCall.io-Cloud Telephony Solution. Being the 1st marketer, my role include driving revenue growth and brand visibility via organic, ads, and partnership channels. I was part of the $1M to $10M ARR journey and in my words, part of the most thrilling journey. I was lucky to hop onto the roller coaster ride of startup culture in my initial days of college by joining the world’s most authoritative digital platform on Asian entrepreneurship- The Asian Entrepreneur, now Empirics Asia. I had Co-Founded a Professional Wrestling Blogging Site- logicalwrestling.com (off the grid). Here I sharpened my Digital Marketing, SEO, Adwords, Marketing Campaigns skills. Developed the website and managed it through regular updates. Learned along with 4 team members who were responsible for content development. One of my college stints includes my role as the Co-Head of Google Developer Group, apart from the full-time CS:GO addiction :D If you've read till here, I hope you have a great and successful day :)

Experience

Trademo

Lead - Product Marketing Manager

May 2025Sep 2025 · 4 mos

Marketing CampaignsProduct-led growthSales EnablementPartnership MarketingGo-to-Market StrategyProduct Marketing

Builder.ai

2 roles

Senior Product Marketing Manager

Apr 2024May 2025 · 1 yr 1 mo

Salesforce.comStrategic ThinkingCommunicationProduct Marketing

Product Marketing Manager

Sep 2021Mar 2024 · 2 yrs 6 mos

  • Key responsibilities:
  • Create GTM strategies to launch new products and expand into new markets
  • Sales enablement collaterals
  • Competitive landscape analysis
  • Customer stories, reviews and referral management
  • Partnership marketing
Product LaunchMessagingPositioning (Marketing)Customer ResearchSales EnablementB2B Marketing+13

Saas labs, inc

Product Marketer - Founding Marketer

Dec 2018Sep 2021 · 2 yrs 9 mos · Noida Area, India

  • My key responsibilities include:
  • Developing, implementing and assessing the effectiveness of marketing strategies for the acquisition, activation and retention stage of the funnel. Plus, keeping a track of all these strategies and regular improvements for better results.
  • Building partnerships for lead generation, co-marketing, and PR opportunities.
  • Creating marketing collaterals and content for ads, organic + social media, and sales channels.
Product LaunchMessagingPositioning (Marketing)B2B MarketingSoftware as a Service (SaaS)Launches+9

Justcall.io

Product Marketer

Dec 2018Sep 2021 · 2 yrs 9 mos

Product LaunchMessagingPositioning (Marketing)Customer ResearchB2B MarketingSoftware as a Service (SaaS)+11

Prizmatics

Marketing Executive

Jun 2018Nov 2018 · 5 mos · Gurgaon, Haryana, India

  • An introductory experience in the field of B2B Marketing, Product Marketing, CRM, Lead Generation, and Market Research. Exploited the perks of start-up culture by gaining experience in diverse fields such as Website and Content Development for gaining maximum SEO Potential, Digital Marketing, and devising Marketing Strategies for strategic and tactical planning.
Product LaunchWebsite BuildingMarketing AnalyticsLead GenerationSearch Engine Optimization (SEO)Zero-dollar marketing+2

Logical wrestling

Co-Founder

Dec 2015May 2017 · 1 yr 5 mos · New Delhi, Delhi, India

  • Built Logical Wrestling - pro-wrestling blog site.
  • Managed and learned about Digital Marketing, SEO, WordPress, and ad campaigns.

Empirics

Marketing Coordinator

Jun 2015Oct 2017 · 2 yrs 4 mos · Malaysia

  • Conducting interviews followed by documentation and then published on
  • asianentrepreneur.org (now Empirics Asia)
  • Creating and publishing blog posts related to the startup ecosystem and business world

Education

Maharaja Agrasen Institute Of Technology, Delhi

Bachelor’s Degree — Mathematics and Computer Science

Kalka Public School

High School

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