Mar 2019 – Jan 2020 · 10 mos · Mumbai, Maharashtra, India

• Sales Management & Driving Net Profitability:
• 1. Tata Motors - BTL Partners for CVs like Tata Harrier, Altroz & Trigor
• 2. Wadhwa Group - BTL Activations in 3 New Launch Projects
• 3. Havmor Ice-creams - Retail Branding Partners (41 store launches)
• 4. Gulf-oil - Dealer branding partners PAN India (11 EBO branding projects)
• 5. MAK Lubricants - Roadshow activity (Ahmedabad, Surat, Mumbai, Pune)
• 6. Baskin & Robin - Retail Branding Partners (23 store launches)
• 7. Sunbrella – USA Based Brand (Glen Raven Group) - Product Launch
• 8. Savsol PAN India Roadshow Campaign (9 States, 197 Cities)
• 9. Atomberg - Retail Branding Partners (7 outlets)
• 10. Go Mechanic – Retail Branding Partners (13 outlets)
• Performance Matrix: 17% net profitability achieved across brands & activities

Jan 2018 – Feb 2019 · 1 yr 1 mo · India

• Providing End-to-End CRM Solution
• Evaluation of current eco-system
• Certified - Behavioural Economics Course from BIW
• Launching CRM Platform for Clients in 7 different states
• Designed a CRM Module to Capture Secondary Sales – Virtual Wallet Management
• Monitoring Call Centre Matrix (IB & OB Analysis/ Resource Utilization Analysis)
• Content Management (Website/ Mobile App/ SMS Interventions)
• Designing Campaigns / Promotions / Schemes to drive CRM adoption across client-base
• Redemption Drive through SMS /IVR /What’s app /App Notification/ Help Desk
• Market Research for Clients across Industries
• Performance Matrix: Achieved 13 Cr+ point redemption in 2018 Q2, 200% more than previous year & continued the same growth in the coming quarters as well

Mar 2017 – Sep 2017 · 6 mos · Dubai, United Arab Emirates

• Loyalty Program - Club Apparel (77 Brands under one roof with 2.7 Mil Customers across Middle East)
• Worked as a Senior Data Analyst
• a) Brand-wise Monthly reports
• b) Cross Selling & Up Selling Analysis
• c) NPS Report for all Brands (Customer Feedback as per Dubai Norms)
• d) Monthly Loyalty Program Report (Enrollment Vs Conversion/ MTD Growth)
• e) Advising & Suggesting by providing meaningful insight & strategic suggestions in helping brands achieve their monthly sales targets.
• Training & Induction for Club Apparel to all the sales force on a weekly basis
• Analyzing Store-wise Conversion ration & setting weekly target

Aug 2014 – Feb 2017 · 2 yrs 6 mos · Dubai

• 1. Business Development
• 2. Product Launch – HOTS Loyalty Program
• 3. Handling Key accounts (Kalyan Jewellers, Sharaf DG, JUMBO Electronics)
• 4. Operational Management
• Customer Support Team (5 executives)
• Drive product adoption
• Client servicing
• Market Research
• Strategic scheme & promotion launches
• Monitoring Customer Satisfaction Metrics (service & feedback)
• Performance Matrix: 2.7 Mil Dirham revenue generation in the initial 18 months

May 2013 – Jul 2013 · 2 mos · Mumbai Metropolitan Region

• Improve Offline sales & Digital Marketing strategies of our website www.gitanjaligifts.com & our Ecom partners Snapdeal.com, Yebhi.com & Ebay.com

Mar 2011 – Feb 2012 · 11 mos · Mumbai Metropolitan Region

• Cultivated effective partnerships with marketing, sales and customer support staff.
• Communicated marketing teams' plans and accomplishments to verify alignment with senior management objectives.
• Analyzed usage patterns to understand ways in which customers used company products and services.
• Developed and implemented campaigns for email, online advertising, search engines and direct mail.
• Initiated market research studies and analyzed findings.

Mar 2010 – Feb 2011 · 11 mos · Mumbai Metropolitan Region

• To Develop and introduce company owned apartments to corporate clients.
• Perform sales functions to achieve and exceed sales targets.
• To continuously research current markets trends and recommend sales strategy.
• Maintained effective communication o the activities of Hospitality department along with the operations department within the company in order to provide best possible service to guests.