Jul 2024 – Present · 1 yr 8 mos

• Trying to help early stage startups figure out how to get their first 10-20-50 customers soon and for cheap.

Jun 2021 – Jul 2024 · 3 yrs 1 mo

• Driving branding, demand gen, and customer engagement across all geographies. To that end, building a fantastic team of A-players who strive to learn, out-compete and over-achieve every day while having the best time together.

Jan 2019 – Jun 2021 · 2 yrs 5 mos

Jul 2017 – Dec 2018 · 1 yr 5 mos

Apr 2020 – Present · 5 yrs 11 mos · Bengaluru, Karnataka, India

• The Startup Operator is my endeavor to source and curate wisdom from the best founders, operators, and investors in the ecosystem. Find out what it takes to run Sales, Product, Marketing, & Engineering or scaling from 0 to 'n' at fast-growing startups. Know someone I should talk to? Please let me know.

Jun 2014 – Nov 2014 · 5 mos · Bengaluru Area, India

• Muzikali connects people to peer-rated music educators in their locality. Simply put - Muzikali is your best chance to strike off musical endeavours from your bucket list! See - www.muzikali.in.
• I helped develop the concept, reach key musician evangelists, set up digital strategy and design the brand and application.

Feb 2013 – Mar 2017 · 4 yrs 1 mo · Bangalore

• Wolf Labs is leading the universal focus shift to technology solutions for families. Wolf’s products help adults rediscover the joys of family life and inspire awe and wonder in children. In another avatar, Wolf built cutting edge consumer apps for marquee brands across the World. The team comprises of engineers and designers who are passionate about “impact at scale” and proud to Make in India.
• Our first product, Tribe App (www.tribeapp.in), helps connect families and will be live in the App Store shortly.

Jul 2012 – Jan 2013 · 6 mos · Bengaluru Area, India

• Heading Content Strategy and Marketing @ Content Consulting Inc.
• Content Consulting Inc. is a boutique content strategy firm focused at an analytical & research driven approach to co-creating custom publishing assets. The firm specialises in creating compelling brand positioning and engaging content by addressing key drivers of the audience.
• We offer a distinct competitive advantage to small and medium businesses across online, print and new age communication platforms.

Jan 2011 – Jan 2011 · 0 mo

• Advised organizations, ranging from disruptive startups to multi-million dollar behemoths, on branding, content and digital

Aug 2009 – Jul 2012 · 2 yrs 11 mos

• Managed and contributed to:
• Topline business growth of 42% for FY 2011-2012.
• Website (www.elitmus.com) Alexa rank of <1000 in India.
• Record number of test-takers of eLitmus' pH test, year-year.
• Recruitment drives of key marquee clients (including Fortune 500 companies such as McAfee & Barclays) PAN India.
• Relationships with over 30 top tier engineering colleges across India.
• Print and online campaigns on TOI, HT, Google, LinkedIn and other channels.
• Overhaul of messaging to candidates / corporates. See - www.elitmus.com/solutions.

Feb 2009 – Aug 2009 · 6 mos

• With the Campus suite of products, our vision is to build a collaborative platform for all the stakeholders of the Engineering Education sector, PAN India. We work on the SaaS model.
• I plan and execute Sales strategy.

Jul 2008 – Feb 2009 · 7 mos

• eLitmus is a first-of-its-kind service in the world. Since it was launched in 2005, eLitmus has been redefining how entry-level recruitment is done in India. Our proprietary pH Test evaluates job seekers and grades them using an advanced statistical model. An extensive range of online tools that we provide help recruiters to easily screen and select candidates based on this and dozens of other parameters.
• At eLitmus I work in the Corporate/Campus Sales team where I am involved in the planning and execution of sales strategy.

Jan 2008 – Jan 2008 · 0 mo

• Trainee- Dispatch Automation Systems.