Paritosh Parate

Business Development Executive

Bengaluru, Karnataka, India13 yrs 3 mos experience

Key Highlights

  • 12 years of experience in diverse industries.
  • Led high-performance teams to drive profitability.
  • Increased website traffic significantly through strategic initiatives.
Stackforce AI infers this person is a Growth and Strategy professional with expertise in Ed-tech, Digital Media, and Engineering sectors.

Contact

Skills

Core Skills

Business OperationsP&l ManagementDigital StrategyMarketing StrategyMedia PlanningProject ManagementOperations Optimization

Other Skills

ATLAdvertisingAnalytical SkillsAutoCADBTL ActivationsBrand ManagementBusiness AnalysisBusiness DevelopmentBusiness Intelligence (BI)Business ReviewsCCRMChurn Model DesignCommunication SkillDemand Forecasting

About

Growth and Strategy professional turned recruitment consultant for Finance and Leadership hiring with 12 years of experience in Business Operations, Finance, Sales & Marketing. Strong academic background with an MBA from IIM Bangalore (PGDM- 2014-16) and B.Tech from NIT Bhopal. Worked across Recruitment, Ed-tech, Ad-tech, Digital Media & Advertising, and Oil & Gas industries with a consumer-driven and analytical mindset to drive business outcomes. Worked as Zonal Business Head at Byju's spearheading the Business Operations & P&L of 14 Byju's Tuition Classes business units (B2C) in Mumbai. Led a high-performance team of 64 professionals to drive operations & profitability. KPIs managed like lead funnel, renewals, referrals, ARPU, NPS, CSAT score, generating actionable leads, walk-ins, calls connected to demos conducted ratio, sales conversion rate, net adds, churn, RR to Acquisition, SLA, etc. Worked as the Head of the digital business at Deccan Herald, leading Direct and Programmatic Advertisements (B2B). Managed end-to-end P&L with a team of 10 sales and operations professionals. Increased the MAU for the news website from 10 million to 17 million through product initiatives and media collaborations (content sharing). Worked in Times of India in revenue strategy and created marketing solutions for clients to strengthen their brand image and drive ROI. Media planning for campaigns included Print, TV, OOH, Radio, OTT, Social media, digital marketing, and agency interaction. Key Skills - Growth Strategy | Marketing & Brand Solutions | GTM | Business Operations | Monetization | Process Improvement | Strategic Planning | Revenue Augmentation | Programmatic Ad | Team Leadership | Cost Reduction | Process Improvement | Operational Excellence | Budgeting & Forecasting | Project Management

Experience

Michael page

Associate Manager

Mar 2024Present · 2 yrs · Bengaluru, Karnataka, India

Byju's

Zonal Business Head

Jun 2022Mar 2024 · 1 yr 9 mos · Mumbai, Maharashtra, India · On-site

  • Owned the P&L of Byju's Tuition Classes business units in Mumbai.
  • Spearheaded the business operations of 14 tuition classes with 64 core team members
  • Scaled up business operations by launching new tuition centers; top centers across India within 2 months
  • Mentored 50+ Marketing Managers to create an impactful GTM strategy for high-quality lead generation
  • KPIs- Renewals, Referrals, ARPU, NPS, CSAT score, Generating actionable leads, Walk-in, Calls Connected to Demos Conducted Ratio, Sales Conversion Rate, Net Adds, Churn, RR to Acquisition, SLA, etc.
  • Revenue Growth | P&L Management | Business Operations | Marketing | Lead Generation | GTM Strategy | Funnel Management | Leadsquare | Tableau | CRM
Revenue GrowthP&L ManagementBusiness OperationsMarketingLead GenerationGTM Strategy+4

Deccan herald

Deputy General Manager

Dec 2020Jun 2022 · 1 yr 6 mos · Bengaluru, Karnataka, India · On-site

  • Headed the digital business for Deccan Herald and Prajavani across India (Direct and Programmatic)
  • Managed end-to-end P&L and a team of 10 professionals from the sales and ad ops domain
  • Increased website traffic (DAU & MAU) from 10 million to 14 million unique users through product-focused initiatives
  • Identified channel partners for collaboration to increase monthly revenue on the unused website inventory.
  • Spearheaded CEO's special strategic projects for revenue augmentation

Bennett coleman and co. ltd. (times group)

Deputy Manager

Jun 2016Aug 2020 · 4 yrs 2 mos · Mumbai

  • Worked as Business Strategy and Marketing professional
  • Designed a Churn Model using Logical Regression in "R", identified clients' trends & ways to increase spends
  • Curated Marketing Campaigns (ATL+BTL) for clients from FMCG, Education, Clothing, Retail, etc. segment
  • Media expertise in Print, Radio, TV, OOH, OTT, Digital, Social Media (Facebook, Instagram, Linkedin, Twitter)

Mecon limited, india

Design Engineer

Jul 2010May 2014 · 3 yrs 10 mos · New Delhi Area, India

  • Project Management Consultant | Inspection & Expediting | Operations Optimization
  • Site In-charge, end-to-end project management of 8 pipe mills, production ₹ 4 Cr+ output/day
  • Spearheaded team of 150, key decision maker-strategy & operations, increased production by 100%
  • Expedited 10 projects worth ₹ 1400+ Cr, scheduled inspection & delivery of supply items
  • Quality inspection of 1000+ km line pipe for 8 projects worth ₹700 Cr & generated ₹ 60 Cr revenue
  • Realized consultancy fees of ₹ 40 Cr in 25 days, prepared Order Closure statements of 5 projects

Education

Indian Institute of Management Bangalore

PGDM

Jan 2014Jan 2016

Maulana Azad National Institute of Technology, Bhopal

Bachelor of Technology - BTech — Mechanical Engineering

Jan 2006Jan 2010

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