Priya Rawat

Product Manager

Bengaluru, Karnataka, India11 yrs 6 mos experience

Highly Stable

Key Highlights

Expert in monetization and retention strategies.
Proven track record in gaming industry revenue growth.
Strong analytical skills driving data-driven decisions.

Stackforce AI infers this person is a B2C Product Manager specializing in monetization and user retention strategies.

Contact

Skills

Core Skills

MonetizationProduct StrategyAnalyticsProduct Management

Other Skills

A/B TestingAnalytical SkillsBusiness AnalysisConsumer ProductsCross-functional Team LeadershipCustomer Segmentation StrategyData-Driven InsightsData-driven Decision MakingGo-to-Market StrategyGrowth StrategiesInsight GenerationKey Performance IndicatorsMicrosoft ExcelMySQLProduct Road Mapping

About

I build monetization and retention systems for consumer products that rely on human behavior more than brute-force marketing. Think: coins, subscriptions, loyalty tiers, reward loops and the thousand tiny nudges that quietly shape LTV. Right now at PocketFM, I work on everything that makes users listen longer and pay happily — coins, bundles, subscription, loyalty mechanics and the experiments that separate “nice idea” from “money printer.” Before this, I spent years in gaming — scaling titles to healthy revenue, chasing PMF through brutal iteration cycles, shipping social systems, tuning game economies and learning that players will always find the loophole you thought you closed. I started my career as a data + decision nerd (Hike, Ola, MuSigma), which still shows: I like to break problems like an analyst, design like a PM and argue like someone who has looked at too many funnels at 2 AM. I gravitate toward products where incentives, progression, and emotion collide — where the right nudge can change a habit and the wrong one tanks your retention curve

Experience

Pocket fm

2 roles

AVP - Product

Nov 2025 – Present · 4 mos · Bengaluru, Karnataka, India · Hybrid

Director - Product

Feb 2025 – Nov 2025 · 9 mos · Bengaluru, Karnataka, India · Hybrid

Lead monetization strategy for one of the world’s largest audio storytelling platforms
Built and launched multiple revenue and loyalty program experiments to improve payer conversion and long-term retention.
Partner cross-functionally with engineering, design, data science, and operations to execute a roadmap balancing user delight with monetization efficiency.
Established north star metrics and guardrails to scale monetization sustainably across diverse user segments.

Growth StrategiesMonetizationGo-to-Market StrategyProduct Road MappingData-driven Decision MakingProduct Strategy

Bombay play

2 roles

Chief Product Officer - Bombay Play

Jul 2024 – Feb 2025 · 7 mos

Drove product-market fit for casual PvP titles, iterating rapidly from MVP to commercially viable launches.
Scaled new games from concept to strong engagement and revenue traction, while shaping the company’s long-term product vision.
Built and managed a cross-functional product team, setting execution rhythms and data-driven decision frameworks.
Partnered with founders on company-level product strategy and monetization models.

VP - Product

Jan 2023 – Jun 2024 · 1 yr 5 mos

MonetizationProduct Road MappingProduct StrategyData-Driven InsightsRetention

Playsimple games

4 roles

Senior Product Manager

Sep 2021 – Sep 2022 · 1 yr · Bengaluru

1. Drove game to PMF in <1 year by building rituals, compulsion loops, and mid-game retention systems.
2. Delivered DAU → WAU → MAU growth through onboarding improvements and feature sequencing.
3. Increased revenue per daily active user through economy tuning, IAP bundles & ad surfacing and mediation optimisation
4. Crafted and pitched long-term product vision

AnalyticsMonetizationGo-to-Market StrategyA/B TestingAnalytical SkillsProduct Strategy

Product Manager

Promoted

Jan 2020 – Aug 2021 · 1 yr 7 mos · Bengaluru

Designed monetization systems that lifted Revenue/DAU from 0 to $0.20 in 3 months for a newly launched Solitaire game.
Led cross-promotion initiatives that reduced CPI by 4% and improved retention.

AnalyticsCross-functional Team LeadershipAnalytical SkillsInsight GenerationConsumer ProductsProduct Strategy

Associate Product Manager

Aug 2018 – Apr 2019 · 8 mos · Bangalore · On-site

1. Scaled a word game to $20K/day revenue; optimised Ad mediation stack increasing ad revenue by 100%
2. Shaped product roadmaps for a game, driving engagement and revenue growth through feature launches & social mechanics

AnalyticsA/B TestingAnalytical SkillsInsight GenerationConsumer ProductsProduct Management

Senior Business Analyst

Mar 2017 – Aug 2018 · 1 yr 5 mos · Bangalore · On-site

1. Added a new Ad revenue source (overall) increasing overall Rev/DAU by 20%
2. POC for game economy and spend depth for a crossword game
3. Worked with Design, Art, Dev & Qa functions to launch 1 new anagram game

AnalyticsAnalytical SkillsQuantitative DataKey Performance IndicatorsInsight GenerationConsumer Products

Hackerrank

Lead Product Analyst

Apr 2019 – Jan 2020 · 9 mos · Bengaluru, Karnataka, India · On-site

Improved B2B self-serve funnel via pricing and experimentation, increasing trial-to-paid conversion.
Built growth and experimentation frameworks to accelerate adoption.

Analytical SkillsAnalytics

Hike messenger

Data Analyst

Aug 2016 – Feb 2017 · 6 mos · Gurgaon, India

Worked with the Labs team in Hike focusing on experimenting with new features to maximize the user engagement on Hike

AnalyticsAnalytical SkillsQuantitative DataKey Performance IndicatorsInsight GenerationConsumer Products

Ola (ani technologies)

Business Analyst

Feb 2015 – Aug 2016 · 1 yr 6 mos · Bengaluru · On-site

1. Defined cancellation policy for customers and drivers; brought down cancellation contribution by ~12%
2. Phased out call centre bookings to minimize business impact, mobilizing transition of customers to mobile app
3. Successful campaigns to increase customer booking frequency with minimal burn thus forming long term habits
4. Worked on several ad-hoc understanding and analysing the impact of various offers ran for customers and supply, referral scheme, customer cancellations, conversion from advance to immediate bookings etc
5. Was responsible for leading WBR and analysing the reasons for any growth/de-growth observed

Analytical SkillsQuantitative DataKey Performance IndicatorsInsight GenerationConsumer ProductsAnalytics

Mu sigma inc.

Trainee Decision Scientist

Feb 2014 – Jan 2015 · 11 mos · Bangalore

1. Foundation in problem-solving, analytics, and large-scale data modelling across multiple Fortune 500 clients.
2. Several projects for a major retail client like effective cost of free shipping, impact of customer opt -ins on reordering, alert management system for any drop from expected in online sales, stakeholder dashboards showing KPIs and Retention trend etc
3. Won Impact award and Spot award for contribution to company ecosystem

Analytical SkillsQuantitative DataInsight GenerationSQLAnalytics