Anil Kumar — Performance Marketing Manager
Involve in setup as well as operational activity of almost all verticals of online marketing (SEO, SMO, SEM, SMM, Web Analytics, Email & SMS Marketing) on more than 100+ web projects small as well as huge one. ● Strategize and Implement Paid Campaigns (Google, Facebook, Quora, Linkedin) ● Email Marketing - Running & Analyse email Marketing Campaigns, A/B Testing ● SMS Marketing - Running & Analyse SMS Marketing Campaigns. ● Lead generation ● Content Marketing ● Growth Hacking ● Search Engine Optimization (SEO) ● Search engine algorithms and ranking strategies. ● Conversion Rate Optimization. ● Landing Page Optimization (A/B Testing) ● Web Analytics (Google Analytics - Event Tracking, Custom Variables, Custom Reports, Setting Goals, E-Commerce Tracking) ● Site Health Management ( Google Search Console ) ● Tag Management (Google Tag Manager ) ● Aligned strategies with business goals and deliverables ● Coordinate within and across the teams (Tech, Design, Product) to achieve goals. ● Managing team from different domains SEO, SMO, Web Analytics, Web Design & Web Development. ● Track, report, and analyze SEO performance on a weekly/monthly/yearly basis. Derive and apply actionable insights. ● Monitor the world of search engines (Google, Yahoo, Bing) to ensure compliance with guidelines and algorithms. Specialities: SEO, SMO, Web Analytic, Web Trend, Google Analytics, SEM, PPC, Email Marketing, Keyword Research, Link building, Adword Campaign, Project Management, Content Management, Team Management, SEO Trainer, Google Analytics Trainer, SMO Trainer.
Stackforce AI infers this person is a Digital Marketing Specialist with expertise in SEO and performance management.
Location: New Delhi, Delhi, India
Experience: 11 yrs 5 mos
Skills
- Digital Marketing
- Performance Management
- Project Management
- Seo
- Smo
Career Highlights
- Expert in managing over 100 online marketing projects.
- Proficient in strategizing and implementing paid campaigns.
- Skilled in SEO and digital marketing analytics.
Work Experience
Yes Madam - Beauty & Home services
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Education
Master of Computer Applications (MCA) at Raj Kumar Goel Institute of Technology
Bachelor of Science (B.Sc.) at C.L. Jain College, Firozabad