Feb 2022 – Present · 4 yrs 3 mos

• Engaged with clients and stakeholders to align project, event, or campaign objectives with their expectations and goals. Collaborated with clients to allocate budgets effectively, ensuring optimal resource utilization. Assigned tasks strategically to team members based on their expertise, maximizing efficiency and productivity. Oversaw project timelines and team progress, ensuring timely delivery and successful execution.

Jan 2021 – Dec 2024 · 3 yrs 11 mos · Noida, Uttar Pradesh, India

Mar 2020 – Dec 2021 · 1 yr 9 mos

• Strategized, organized, and successfully executed both internal and external marketing events to enhance brand visibility and engagement. Developed professional business communications, including correspondence, spreadsheets, and presentations, ensuring clarity and effectiveness. Led marketing and advertising initiatives by designing and implementing targeted campaigns to promote products and increase market reach. Acted as a liaison between management and employees, addressing concerns, resolving grievances, and fostering a collaborative work environment. Managed the end-to-end recruitment and selection process to attract and retain top talent. Strengthened organizational growth by implementing strategies for employee engagement, motivation, and long-term talent retention. Designed and monitored HR policies, systems, and procedures to align with business objectives and drive efficiency.

Feb 2019 – Mar 2020 · 1 yr 1 mo

• Designed and executed HR strategies and initiatives in alignment with the company's overall business objectives. Led contract negotiations and compensation discussions to secure favourable terms for all parties. Strategically worked towards achieving and exceeding monthly and annual targets.

Jan 2018 – Feb 2019 · 1 yr 1 mo

• Collaborated with the CEO and Director to develop and implement strategic HR initiatives that enhance company performance and employee efficiency. Led the end-to-end hiring and training processes to ensure a seamless onboarding experience for new employees. Continuously educated employees on company policies, including workplace ethics, dress code, social media guidelines, and harassment prevention, while maintaining an up-to-date employee handbook. Administered and managed employee benefits, including health and retirement plans, ensuring compliance and efficiency. Monitored employee performance and company culture, fostering a positive and productive work environment. Maintained strict adherence to labour laws. Directed and coordinated work activities across managers and employees to optimize workflow and productivity. Cultivated an open and inclusive workplace where employees feel encouraged to voice concerns and suggestions. Supervised and guided HR staff, ensuring responsibilities were effectively assigned and executed. Maintained compliance in all HR operations.

Oct 2016 – Jan 2018 · 1 yr 3 mos

• Conducted sales visits and presented products to potential clients. Demonstrated and presented products effectively to showcase their value and benefits. Identified and established new business opportunities to drive revenue growth. Maintained accurate records of sales activities, client interactions, and performance metrics. Represented the company at trade exhibitions, conferences, and meetings to expand industry connections and market presence. Compiled and prepared detailed marketing reports by collecting, analyzing, and summarizing sales data. Analyzed all marketing initiatives aligned with short-term and long-term business objectives, continuously improving processes, content strategies, and lead generation efforts.