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Anurag Anand

Digital Marketing Specialist

Vancouver, British Columbia, Canada10 yrs 3 mos experience
Highly Stable

Key Highlights

  • Over 10 years of diverse marketing experience.
  • Expertise in strategic marketing and brand management.
  • Proven track record in crisis communications and PR.
Stackforce AI infers this person is a Marketing Professional with expertise in Brand Management and Corporate Communications.

Contact

Skills

Core Skills

Strategic MarketingConflict ResolutionMarketing Budget ManagementMarketing StrategyLeadershipContent StrategyCrisis Communications

Other Skills

Account MarketingActivationsAdvertising StrategyAnalytical SkillsAttendee RegistrationAttention to DetailBrand AwarenessBrand DevelopmentBrand StrategyBrandingBudgetingBusiness DevelopmentBusiness InsightsBusiness PlanningBusiness-to-Business (B2B)

About

I'm an experienced marketing enthusiast with over 10 years of experience in PR, Corporate Communications, Brand management and Corporate events having worked across industries like Entertainment, E-commerce and Fintech.

Experience

10 yrs 3 mos
Total Experience
1 yr 8 mos
Average Tenure
--
Current Experience

Mosaic

Employment Counselor

Jan 2025Present · 1 yr 5 mos · New Westminster, British Columbia, Canada

Progressive intercultural community services (pics) society

3 roles

Job Developer - Opportunities Fund

Apr 2024Jan 2025 · 9 mos · On-site

  • Opportunities Fund for Persons with Disabilities

Job Developer & Facilitator - I M Change Program

Promoted

May 2023Apr 2024 · 11 mos · On-site

Local GovernmentConflict ResolutionMulti-task & Handle High-volume WorkloadsCritical ThinkingStrategic MarketingRelationship Building+17

Volunteer

May 2023May 2023 · 0 mo · On-site

Conflict ResolutionMulti-task & Handle High-volume WorkloadsCritical ThinkingRelationship BuildingMarketing Budget ManagementStrategy Implementation+15

Open financial technologies

3 roles

Senior Marketing Manager

Apr 2021Dec 2022 · 1 yr 8 mos

LeadershipCollateralStrategyBrand DevelopmentConflict ResolutionData-driven Marketing+67

Marketing Manager

Apr 2019Apr 2021 · 2 yrs

LeadershipCollateralStrategyBrand DevelopmentConflict ResolutionData-driven Marketing+59

Assistant Marketing Manager

Jul 2017Apr 2019 · 1 yr 9 mos

LeadershipCollateralStrategyBrand DevelopmentConflict ResolutionData-driven Marketing+57

Career break

Travel

Feb 2017Jul 2017 · 5 mos · Gurugram, Haryana

Gingercrush

Marketing Manager

Dec 2015Feb 2017 · 1 yr 2 mos · Vadodara Area, India

  • Involved in the external communications of the Gingercrush
  • Working in sync with the creative agency for all digital images and content for the social media
  • marketing
  • Creation of web and product content
  • Creation of product pages for the website
  • Involved in brand enhancement activities
  • Marketing strategies and college alliances
  • Strategic tie ups
  • PR and communication
  • Selection of images for the website
  • Creation of weekly reports
  • Social media marketing
  • Active involvement in creation of print advertisements and radio ads for the company
LeadershipCollateralBrand DevelopmentConflict ResolutionData-driven MarketingMulti-task & Handle High-volume Workloads+48

Amazon

Content Editor

Jun 2014Dec 2015 · 1 yr 6 mos · Bengaluru Area, India

  • Worked on the A+ Content (for the parent website www.amazon.com (United States)
  • Worked on the A+ Content for www.amazon.co.uk (United Kingdom).
  • Job Profile involved editing and proofreading A+ Content provided by the vendor. Also created A+ Pages on the product detail page.
  • Additionally, worked on on-boarding of UK A+ Content in the Premiere Catalogue Services team in
  • October 2014 and played a vital role as a content editor.
  • Uploaded billing information and providing A+ credit to vendors in www.amazon.de (Germany) for the year 2015.
  • A major part of the job profile was to determine what is suitable to go on the product page and what would lead to the best customer experience.
  • YUMA and vendor communications for upload of pages on priority by the vendor.
  • Worked with vendors directly through the YUMA tool for the best vendor experience and fine catalogue quality.
  • Communicated with internal stakeholders on a regular basis on calls for training and quality purposes.
Conflict ResolutionData-driven MarketingMulti-task & Handle High-volume WorkloadsCritical ThinkingStrategic MarketingRelationship Building+25

Percept limited

Executive- Corporate Communications

Jun 2013Jun 2014 · 1 yr · Mumbai Area, India

  • Attaining regular PR Coverage for Brand Percept, its Group Companies, generating profiling opportunities for the Sr.Mgmt and handling tactical PR
  • Crisis Management
  • Presence of Percept's key management at relevant EMC Industry Panels, Seminars, Conclaves, Conferences, Academic Institutes and participation for awards.
  • Media / PR Perception Tracking & feedback implementation
  • Research and analysis of current and upcoming trends in the EMC industry
  • Develop and strengthen Media Relationships
  • Maintaining company’s corporate profile/ spokesperson’s bio-profile/ websites / Company Newsletter
  • Managing conferences, press meets, annual days, events etc
  • Stakeholder (external & internal) feedback on Corporate Communication initiatives via CC survey and Brand communication survey.
  • Managing budgets ,merchandize and vital archiving for the department
  • Undertaken innovative Marcom initiatives, strategies for External & Internal Communications and building / Leveraging a 360-degree Corporate Brand Percept
LeadershipCollateralConflict ResolutionMulti-task & Handle High-volume WorkloadsCritical ThinkingStrategic Marketing+41

Origin hak communications pvt ltd

PR Executive

Apr 2013Jun 2013 · 2 mos · Mumbai

LeadershipCollateralConflict ResolutionMulti-task & Handle High-volume WorkloadsCritical ThinkingStrategic Marketing+29

Ramnarain ruia college

Head - Public Relations

Jun 2012Mar 2013 · 9 mos · Mumbai Area, India

  • Headed the Public Relations team at Ramnarain Ruia College for annual college festivals and also headed the Public Relations team of Madhyam 2013 the annual media fest of Ramnarain Ruia College.
Conflict ResolutionMulti-task & Handle High-volume WorkloadsCritical ThinkingStrategic MarketingRelationship BuildingSocial Media Content Creation+13

Opticus inc

Intern

Apr 2011May 2011 · 1 mo · Famous Studio, Mahalaxmi

  • Production Assistant
Conflict ResolutionMulti-task & Handle High-volume WorkloadsCritical ThinkingStrategic MarketingPagesDecisiveness+6

Education

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Post Graduate Diploma

Jan 2017Jan 2021

Ramnarain Ruia College

Bachelor of Mass Media — Journalism

Jan 2010Jan 2013

Christ University, Bangalore

PUC — Arts

Jan 2008Jan 2010

Bethany High School, Bangalore

High School — Commercial Studies and Fine Art

Jan 1997Jan 2008

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