Neha Duggal

Digital Marketing Specialist

Bengaluru, Karnataka, India3 yrs 5 mos experience

Key Highlights

Expert in retention marketing with proven revenue growth.
Strong analytical skills driving customer engagement.
Diverse marketing experience across multiple industries.

Stackforce AI infers this person is a Growth Marketing Specialist with expertise in retention strategies for consumer brands.

Contact

Skills

Core Skills

Retention MarketingCustomer EngagementEmail MarketingCustomer RetentionContent MarketingSocial Media MarketingGrowth MarketingLead Generation

Other Skills

ActingAnalytical SkillsAnalyticsAnchoringCreative WritingCross-functional CollaborationsDigital JournalismDigital Marketing ChannelsEnglishGoogle AdsGoogle AnalyticsInbound MarketingInstagram MarketingLeadershipLinkedin Marketing

About

Hi, I’m Neha, a marketer who loves turning customer data into stories that sell. I specialize in growth and retention marketing, helping consumer brands keep customers coming back (because first dates are fun, but lasting relationships pay the bills 😉). From skincare to snacks to luxury fashion, I’ve designed full-funnel journeys that boost repeat purchases, raise AOV, and reduce churn, all while keeping campaigns as human as they are data-driven. My toolkit: Klaviyo, Mailchimp, Omnisend, Shopify, SQL (basic but mighty), Excel, and a mix of frameworks (STP, SWOT, CAC vs LTV) that keep me grounded in strategy. Academically, I bring an MBA in Marketing from BIM Trichy, an MA in Journalism and Mass Communication (yes, I can tell stories too), and a B.Sc. in Life Sciences (because growth comes in many forms). Always happy to connect on retention, growth, marketing, or just good coffee recommendations.

Experience

Retainiq

2 roles

Senior Retention Marketing Specialist

Promoted

Aug 2025 – Present · 8 mos

1. Managed retention marketing for 40+ e-commerce brands across FMCG, fashion, CPG, retail, and tech gadgets, improving CLV and repeat purchase rates.
2. Designed segmentation and personalized campaigns via Klaviyo, driving +20% MoM revenue for a luxury handbag brand.
3. Led and mentored a team of 4 specialists to scale CRM programs and enhance customer engagement.

Retention StrategiesDigital Marketing ChannelsCross-functional CollaborationsCustomer RetentionAnalytical SkillsRetention Marketing+1

Retention Marketing Specialist

Aug 2024 – Aug 2025 · 1 yr

Increased email-attributed revenue by 20% for a health & fitness brand through lifecycle campaigns
Reduced churn by 10% and improved purchase frequency via cohort and repeat behavior analysis
Boosted AOV from $90 to $125 with cross-sell and upsell strategies for a luxury fashion client
Automated personalized journeys using CRM platforms such as Klaviyo, Omnisend, and Mailchimp to optimize engagement and reduce bounce rates
Built monthly dashboards to track ROI, NUA retention, and drop-off trends

Retention StrategiesDigital Marketing ChannelsCustomer RetentionCross-functional CollaborationsEmail Marketing

Mahindra finance

Management Trainee - Direct Marketing

Jun 2024 – Aug 2024 · 2 mos · Jaipur, Rajasthan, India

Snack amor

Marketing Intern

Sep 2023 – Oct 2023 · 1 mo · Remote · Remote

Built a digital content calendar for Instagram and LinkedIn, driving 30% organic reach growth
Developed and executed a content marketing strategy to boost brand visibility
Supported B2B gifting initiatives by designing corporate outreach, creating an early sales pipeline

Tenzai systems

Growth Marketing Intern

Apr 2023 – Jun 2023 · 2 mos · Bengaluru, Karnataka, India · Remote

Executed GTM and lead-generation campaigns for CPG, FMCG, and retail segments
Delivered 25+ qualified B2B leads via outbound strategies with Lusha, Apollo, and Sales Navigator
Expanded outreach to 1,000+ new stakeholders with tailored positioning and channel strategies
Reported campaign insights that improved targeting and conversion in subsequent outreach

Market ResearchMarket PlanningSearch Engine Optimization (SEO)MarketingGrowth MarketingLead Generation

Bharathidasan institute of management tiruchirapalli

Coordinator Placement Committee

Aug 2022 – May 2024 · 1 yr 9 mos · Trichy

Coordinated Placement training process for the batch.
Worked as a decision maker team to select placement training vendor.
Coordinated with HRs for EP and CIP process.

Onecricket

Freelance Writer

Jun 2022 – Sep 2022 · 3 mos · Remote

Writing

Atypical advantage

Content Intern

Apr 2022 – Jun 2022 · 2 mos · Remote

Online Content CreationContent Marketing

Khaskhabar.com

Content Writer Intern

Dec 2021 – Mar 2022 · 3 mos · Jaipur, Rajasthan, India

My KRA's included -
Submitting news stories catered to youth, women, and teens.
Worked on the multiple beats including fashion, entertainment, women, career.
All the news stories submitted are published on the website are under my byline.

Writing

Jecrc

Executive-Alumni Relations

Jun 2021 – Aug 2021 · 2 mos · Jaipur

My KRA's included -
Enhancing the presence of JECRC Alumni Cell in the digital world
Curating content to increase engagement on Alumni Association's official portal
Establishing communication between institution and alumni
Building and sustaining cordial relationships with alumni
Ideating and executing various activities to keep alumni engaged with the institution