Yogesh Pareek

Business Analyst

Bengaluru, Karnataka, India3 yrs 9 mos experience

Key Highlights

Proven track record in data-driven strategy implementation.
Successfully increased revenue and customer engagement.
Expert in leveraging advanced analytics tools.

Stackforce AI infers this person is a Business Analyst with expertise in retail strategy and data analytics.

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Skills

Other Skills

A/B TestingAnalytical SkillsAnalyticsAzure SQLBusiness AnalysisBusiness AnalyticsBusiness InsightsBusiness Intelligence (BI)Business PlanningBusiness StrategyCRM SoftwareCommunicationCritical ThinkingCustomer AcquisitionCustomer Analysis

About

Results driven Business Analyst with a strong background in retail strategy and data analytics. Proven track record of implementing data-driven strategies to boost revenue, optimize costs, and enhance customer engagement across multiple GCC and indian cities. Skilled in leveraging advanced tools like Excel, Pyspark,Metabase,SQL and SAS to derive actionable insights and drive business growth. Please connect on : Email:ypgogasar87@gmail.com Mob:8426024744

Experience

Target

Business Analyst

May 2025 – Present · 10 mos · Bengaluru, Karnataka, India · Hybrid

Rapido

Associate Manager-2 Business Analyst

Nov 2024 – Feb 2025 · 3 mos · Bengaluru, Karnataka, India · Hybrid

Developed an Auto NCR Region dashboard to optimize operations and track ride cancellation trends.
Designed and implemented Auto Phantom Analysis at the cluster level for product improvements and enhanced customer experience.
Built a Captain Pre & Post Subscription Model Dashboard to analyze performance and assess subscription-based incentives impact.
Created a Customer Retention & Migration Dashboard across multiple cities, driving an increase in net rides for both cab and auto segments.

Landmark group

3 roles

Assitant Manager Business Analyst

Promoted

Jun 2024 – Nov 2024 · 5 mos · Hybrid

1. Strategy Development and Implementation Developed and executed strategies for 149 offline Centrepoint stores across GCC countries (Kuwait, Qatar, Oman, UAE, KSA & Bahrain). Planned, created, and evaluated both online and offline SMS campaigns.
2. Customer Engagement and Personalization Introduced personalized campaigns based on customer journey and events. Designed and implemented welcome journey campaigns for new customers. Created strategies to re-engage inactive customers.
3. Data Analysis and Reporting Analyzed customer shopping behaviors and response rates of offline SMS campaigns. Standardized the process of tracking key metrics and communicating business trends to stakeholders.
4. Cross-functional Collaboration Worked with finance team to assess impact of store renovations on overall revenue. Collaborated with planning team to identify viable regions for new store openings. Assisted marketing manager in designing weekly retail campaigns.
5. Omnichannel Strategy Developed campaigns for store launches, relaunches, and closure events. Enhanced omnichannel customer penetration. 6. Cost Optimization Implemented SMS cost optimization strategies to reduce redundant targeting. Achievements:
7. Revenue Growth: Led initiatives resulting in a 5% increase in incremental revenue for FY23-24, amounting to 115 million AED and in and 15% increase in incremental revenue for FY22-23, amounting to 110 million AED.
8. Customer Engagement: Increased average frequency and spend of newly enrolled customers by 16%. Doubled the response rate of inactive customers. Raised the average frequency in the Kids Category by 7%. Enhanced omnichannel customer penetration by 3 percentage points.
9. Cost Savings: Implemented SMS cost optimization, saving 3.6 million AED by reducing redundant targeting.