Jul 2023 – Apr 2024 · 9 mos · Gurugram, Haryana, India · On-site

• Launched Whatsapp based e-commerce enablement app for small businesses. As a solo founder, led venture from concept testing - build - pilot & fund raising.

Jul 2021 – Dec 2022 · 1 yr 5 mos · Gurugram, Haryana, India · Hybrid

• Owned growth strategy & metrics across markets & products. Led special projects e.g., CRM implementation across functions, building & implementing pricing strategy
• Optimized marketing strategy delivering 60% growth in sales leads while reducing spends. Restructured 15 member marketing team to build functional excellence, improve market coordination
• Led productization and ops transformation projects across underwriting and collection to reduct onboarding TAT & conversion rates, NPS

Jan 2020 – Apr 2021 · 1 yr 3 mos · Gurugram, Haryana, India

• Product Marketing lead for Google Maps and Marketplaces (consumer - merchant), India. Led multiple launches for COVID features on Maps e.g., Testing centers, Migrant Shelters, Containment zones and helped formulate long term product strategy for Maps and GMB in India

Mar 2015 – Jan 2020 · 4 yrs 10 mos · Gurugram, Haryana, India

• Led new SMB ads product launch from concept testing to launch & user testing. Product was scaled globally post success in India
• Pivoted GTM strategy & developed new positioning for GMB in India. Executed multiple campaigns delivered 3X user growth
• Led strategic program to grow Google Ads penetration with top brand advertisers in India. As PMM built out lead flow for sales teams, executed events and other marketing activations, drove sales excellence from onboarding to retention & account growth

Feb 2013 – Mar 2015 · 2 yrs 1 mo · New Delhi

• Built an ahead of it's time holiday planning app to auto-suggest itineraries based on user location & preferences. Led product design, GTM & user testing and coded entire backend on Python

Jun 2011 – Apr 2013 · 1 yr 10 mos · Greater Delhi Area

• Consultant in the McKinsey India practice, where I served clients in the Pharmaceutical, Healthcare, Oil & Gas and Mining sectors. Highlight projects:
• Implemented production planning at for a Pharmaceutical plant producing ~250mn tablets/ month
• Setup operator reviews, worker schedules and hiring requirements for a manufacturing division
• Built production and cash flow models for one of the largest oil & gas company in India
• Conducted client workshops and mentored heads of departments at client organizations

Aug 2008 – Jan 2011 · 2 yrs 5 mos

• Advised Director of Strategy on varied topics e.g.,
• M&A in new technology plays e.g., Shale gas, CBM
• Investment and portfolio risk assessment
• Competitor benchmarking

Jul 2007 – Aug 2008 · 1 yr 1 mo

• Commercial manager for 2nd largest producing Oil & Gas field in the UK North Sea
• Managed relations and contractual issues with 9 JV partners
• Negotiated with 3rd party pipeline operator to ensure capacity availability

Oct 2006 – Jul 2007 · 9 mos

• Built cash flow models for a USD 2bn investment in a new gas field
• Evaluated tax incentive plans to support lobbying effort with UK government
• Created pricing strategy for major gas pipeline
• Evaluated M&A and divestment opportunities

Oct 2003 – Jun 2005 · 1 yr 8 mos

• Led 3 member crew in high pressure field operations
• Trained graduate engineers & field operators
• Safety Officer for 3 offices in SE USA