Puja Lunani

Business Development Executive

Jakarta, Indonesia9 yrs 5 mos experience

Key Highlights

  • Achieved $240K revenue in 8 months at Monnai.
  • Scaled revenue from scratch to $200K in first year at PowerCred.
  • Managed P&L for 90+ brands at CRED.
Stackforce AI infers this person is a Fintech and Business Development expert with a strong focus on strategic partnerships.

Contact

Skills

Core Skills

SalesBusiness DevelopmentPartnershipsConsulting

Other Skills

ArtB2B engagementBrand developmentConsultative sellingCross-functional CollaborationsCustom product solutionsCustomer acquisitionData analyticsDrawingEmployer brandingFinancial analysisFine ArtGraphic DesignIntegration executionMarket GTM strategy

About

Building Monnai | Driving Business & Partnerships With Monnai, unleash the full power of financing. Advanced analytics, actionable intelligence, fraud detection, and seamless identity verification converge to revolutionize lending across Southeast Asia. Experience the future of financing today. I'm a Sales, Business development and Partnerships & Alliances professional with 9+ years of experience in the eCommerce, Retail and Consumer Products Industries with a strong track record in enterprise, SaaS solution selling in the areas of omni-channel and e-commerce.

Experience

Monnai

Regional Sales Manager - SEA

Jun 2024Mar 2025 · 9 mos · Jakarta, Indonesia · On-site

  • Sales leadership with full ownership of market GTM strategy, pipeline building, and revenue delivery
  • Designed & executed enterprise sales playbook focused on securing long-term committed capital contracts, ensuring revenue predictability
  • Closed strategic accounts including SMBC, Bank Mayapada, Flip, Astra Pay, Astra Credit Companies, and Julo
  • Achieved $240K annualized revenue within 8 months with a funnel veiw of $1.2 Mil, exceeding initial targets
  • Championed consultative selling by aligning product capabilities with client business outcomes—reducing NPAs by ~4% and marketing spend by 10%
Sales leadershipMarket GTM strategyPipeline buildingRevenue deliveryConsultative sellingSales+1

Powercred

Founding Team - Growth SEA

Mar 2023Jun 2024 · 1 yr 3 mos · Jakarta, Indonesia · On-site

  • PowerCred is an end-to-end platform for lenders to onboard borrowers and assess potential risk & fraud
  • As a founding member, I built up a 7 member team and was end responsible for sales, projections, vendor management, ideation & solutioning
  • Scaled revenue from scratch to USD 200k within the company’s first year in Indonesia with clients like Kredivo, Julo, Batumbu, Akselaran, and 4 others. Led expansion to the Philippines & Malaysia
  • Formulated the pricing strategy & ensured competitiveness while achieving ~90% net revenue margins
  • Reduced COGS by 35% through tight vendor negotiation & aligning vendor KPIs with company goals
  • Ensured product features & priorities ensured client priorities & timelines were adhered to by the product function
SalesVendor managementRevenue scalingPricing strategyBusiness Development

Cred

Business and Partnerships

Feb 2021Feb 2023 · 2 yrs · Bengaluru, Karnataka, India

  • CRED is a leading fintech members-only financial super-app backed by Sequoia, Tiger Global, and Falcon Edge
  • Managed P&L for 90+ F&B D2C brands like Tata, Kapiva, and Yogabar, driving $5M+ GMV annually.
  • Expanded product selection by deepening key categories (Snacking, Indulgence) and launching new ones (Breakfast, Staples).
  • Standardized category-specific weekly events, later adopted across other categories on the platform.
  • Optimized CTR and conversion rates using data analytics, enhancing partner growth and category performance.
P&L managementProduct selectionData analyticsBusiness DevelopmentPartnerships

Scaler academy

Regional Head - Sales & Strategy

Nov 2019Feb 2021 · 1 yr 3 mos · Bengaluru, Karnataka, India

  • Implement strategic and partnership initiatives to drive the overall careers placement of Scaler Programs
  • Help companies with their tech hiring by understanding their needs and strategizing a hiring plan along with their branding in the community
  • Increase B2B engagement and develop a strong employer brand for Scaler Academy with companies like Directi, Bloomreach, Cure.fit, Flipkart, Paypal and 70+ more and provided revenue of over 325K USD in 12 months
Strategic initiativesB2B engagementEmployer brandingSalesPartnerships

Razorpay

Solutions Consultant

Feb 2019Sep 2019 · 7 mos · Bengaluru Area, India

  • Razorpay is India's largest payment gateway platform, backed by Y Combinator, Tiger Global, and Sequoia
  • Played a key role in partnership projects with Facebook, Adyen, and Zoho, with innovative payment solutions.
  • Designed and documented complex payment flows, including a multi-layered fee structure for schools.
  • Collaborated with Sales and Technology teams to develop customized payment solutions for enterprise clients, streamlining integration and execution.
Partnership projectsPayment solutionsIntegration executionConsultingSales

Ace turtle services ltd

Senior Manager Business Development

Nov 2016Feb 2019 · 2 yrs 3 mos · Bengaluru, Karnataka, India

  • Business development, end-to-end requirement gathering and strategy execution for enterprise brands
  • Instrumental in signed large brands like VIP Luggage, Aldo, New Balance, Fossil, Bangalore Airport, Bata, Nautica, Gant, and others in a span of less than 2 years
  • Responsible for liaising with CXOs and senior client stakeholders part of leadership teams
  • Developing strategic partnerships and alliances with enterprise brands like Microsoft, Amazon, Flipkart, and Myntra to developing GTM plans and enhancing the BD ecosystem
  • Building custom product solutions to open up new business growth opportunities
Business developmentStrategic partnershipsCustom product solutionsBusiness Development

Urban ladder

Account Manager - Alliances and Partnerships

Apr 2015Aug 2016 · 1 yr 4 mos · Bengaluru Area, India

  • Business development - setting up the institutional sales channels
  • Piloted Home Solutions for assisted selling to homeowners
  • Led the alliances charter to drive customer acquisition through partnerships with brands in adjacent categories
Business developmentSales channelsCustomer acquisitionSales

Institute of contemporary art singapore

Intern

Mar 2013May 2013 · 2 mos · Singapore

  • I was responsible for managing the gallery logistics and artwork installation. I was also one of the Project Managers at the Lasalle Graduation Show.

Art stage singapore

Intern

Jan 2013Jan 2013 · 0 mo · Singapore

  • My responsibilities included communicating with prospective clients to understand their needs and making recommendations. Along side this I also managed the overall sales process

Education

LASALLE College of the Arts

Bachelor's degree — Fine Arts

Jan 2010Jan 2013

Rishi Valley School, India

High School

Jan 1996Jan 2005

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