Aug 2024 – May 2025 · 9 mos · Dallas, Texas, United States

• I led three teams: Solutions Product Marketing, Demo Engineering and Customer Education. Together, we helped Engineering leaders and IC developers understand the technical value of LaunchDarkly through product launches (AI Configs, Product Analytics, Integrations), end-to-end platform demos, self-serve technical training, and hands-on workshops for developers.
• Key achievements:
• 1. Re:Invent '24: The team led the booth's demo experience. Trained 20+ employees on demos, conducted over 1K demos at 6 booth stations, and 400+ people participated in a hands-on interactive challenge (ToggleTunes) helping us beat the leads and pipeline goal by 123%.
• 2. Launch Week '24: The team led the "Code Jam with LaunchDarkly", a hands-on developer workshop built with Instruqt, which was attended by 120+ people.
• 3. CKO: The team led the build-out and delivery of four technical tracks at the company kick-off attended by 100+ people and trained SEs/SAs/TAMs on how to demo LaunchDarkly.
• 4. Launches: Academy (Learning Hub) refresh. At the close of the year ~2000 students had completed courses and ~4000 certifications were completed. LaunchDarkly Snowflake Native App launch for unlocking additional revenue across 1000+ joint accounts.

Feb 2023 – Aug 2024 · 1 yr 6 mos · New York, New York, United States

• I led the global strategy for instrumenting key customer journeys on Square's website (squareup.com) by leveraging a 35-member team composed of PMs, Engineers, Designers, and Data Scientists. Our team shipped several product-led and sales-led web journeys globally including Square's new homepage that was featured in the Q1'23 shareholder letter for its impact on customer growth, new Contact Sales flow, new Onboarding flow, AI Chat Bot, and an entire website IA refresh unlocking 10M+ in Net Product Adoption (NPA) growth annually.

Apr 2022 – Feb 2023 · 10 mos · New York, United States

• Led 4 PMM teams (10 PMMs) responsible for the growth of Application Performance Monitoring, Digital Experience Management, Log Management, and Datadog Partner Network. Demo captain for AWS:reinvent 2022; created 14 product demos, trained 100+ staff members to deliver demos at the booth, and attained goal of 10K booth leads. Led Sales enablement efforts by developing 6 in-person courses (delivered by PMMs weekly) to train new sales team members joining Datadog.

Jan 2022 – Feb 2023 · 1 yr 1 mo

• Advised on developing product positioning and instrumenting product-led growth.

Jan 2022 – Apr 2022 · 3 mos · New York City Metropolitan Area

• Advised on product positioning to help achieve product-market fit.

Feb 2021 – Apr 2022 · 1 yr 2 mos · New York, United States

• Drove growth strategy for OpenText Digital Experience Platform (DXP) on Google Cloud. In partnership with 100+ Global Account Executives, my team was involved in the critical phases of the Deal Cycle (Strategy, Structuring, Negotiations, and Closures) carrying an annual quota of 100M+

Jan 2019 – Jan 2021 · 2 yrs · New York, New York

• Led a team of 3 Product & Solutions Marketing experts that helped launch new Platform messaging and 11 product launches. Companies such as Airbnb, Burger King, NBCUniversal, Spotify, Disney, and Postmates use mParticle to create a unified, real-time customer data pipeline.

Jan 2019 – May 2019 · 4 mos · New York, New York

• Responsible for product marketing, industry vertical campaigns, product collateral, competitive outtakes, sales enablement and product marketing of joint offerings with Microsoft Azure and Google Cloud for Redis.

Jan 2017 – Jan 2019 · 2 yrs

• I reported to the CRO and led a global team of 7 who were responsible for growth marketing of Liaison's Alloy platform in United States and Europe. Alloy platform subscriptions grew by double digits in 2H of 2018 with over 100M in revenue. Liaison entered into an agreement to be acquired by OpenText in October '18 for $310M.
• I also led the Sales Enablement team that created learning programs for our growing global customer facing teams that included business development, account executives and solution engineers.
• Alloy was deployed in a private cloud in Liaison's own hosted data centers to support security and privacy of data for our healthcare, financial and retail customers.

May 2015 – Dec 2016 · 1 yr 7 mos

• I reported to the CEO and managed the product management team for ALLOY, a managed cloud data Platform as a Service (dPaaS) for B2B integration and Big Data management utilizing machine learning, microservices architecture, and compliance for PCI, HIPAA/HITEC, FDA - 21 CFR Part 11 and SOC-2.
• Our team of 5 product managers supported a distributed engineering scrum team of 30+ engineers across Seattle, Atlanta, New York and Tampere, Finland.
• Technologies: Kafka, Hadoop, MapR, RedShift, NodeJs, AngularJS, Hbase, Elasticsearch

Jan 2013 – Jan 2015 · 2 yrs

• I reported to the CTO and was the lead product manager for HP TeamSite Digital Experience Management platform with 3000+ customers globally.
• TeamSite is a market-leading Digital Experience Management platform that provides a single, powerful solution for managing digital initiatives.
• Launched TeamSite as a SaaS service on HP Cloud.

Jan 2010 – Jan 2013 · 3 yrs

• Managed a team of engineers that productised add-on solutions for digital experience management and web analytics for customers in various industries including financial services, telecom, healthcare and energy utilities

Jan 2006 – Jan 2010 · 4 yrs · Austin, Texas

• Senior member of a software team working on IBM Sametime. VOIP protocols for instant messaging.

Aug 2005 – Aug 2006 · 1 yr · Austin, Texas

• Designed and delivered an automated solution to track Six Sigma and Statistical Process Control (SPC) projects by creating two departmental websites using ASP .Net

May 2004 – Dec 2004 · 7 mos · Houston, Texas

• Part of a two member team that developed a client-server application in C# for the Windows 2000 and XP platforms to interface with sensor communications during drilling and calculate the efficiency of the drill bit in real time