Shaambhav Shankar

Product Marketing Manager

Delhi, India6 yrs 4 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Successfully drove products from 0 to $1 million ARR.
  • Led marketing strategies for SaaS products with significant growth.
  • Expert in demand generation and go-to-market strategies.
Stackforce AI infers this person is a SaaS Product Marketing expert with a strong focus on demand generation.

Contact

LinkedIn

Skills

Core Skills

Product MarketingGo-to-market StrategyDemand GenerationB2b Marketing StrategyMarketing Strategy

Other Skills

ABMAccount MarketingAdvertisingEmail MarketingFacebook AdsFacebook MarketingFinancial & Operational ModelingFinancial ModelingGraphic DesignGrowth MarketingInstagram MarketingMarket ResearchMessagingOnline AdvertisingOutbound Marketing

About

Product Marketer with 5 years of experience in SaaS that has grown products from 0-$1 million ARR & $5-$25 million ARR. Experienced in: 1. Product Marketing 2. Demand Gen 3. Growth Marketing 4. Outbound Marketing 5. ABM

Experience

6 yrs 4 mos
Total Experience
5 yrs 2 mos
Average Tenure
5 yrs 10 mos
Current Experience

Saas labs

4 roles

Product Marketing Manager

Promoted

Apr 2024 – Present · 2 yrs 1 mo

Positioning (Marketing)MessagingGo-to-Market StrategySales EnablementPMMDemand Generation+1

Senior Product Marketing Lead

Apr 2023 – Mar 2024 · 11 mos

MessagingPositioning (Marketing)B2B Marketing StrategyDemand GenerationAccount MarketingPerformance Marketing

Product Marketing Lead

Promoted

Jun 2020 – Apr 2023 · 2 yrs 10 mos

  • As a Product Marketer I was responsible for:
  • Creating and executing marketing strategies to drive awareness, engagement and product adoption, through newsletters, in-app product updates, sales enablement collateral, community, webinars, blog posts, and social media platforms
  • Continuously studying the competitive marketing landscape, leveraging data and insights as well as closely collaborating with other departments to ensure product and customer success efforts towards delivering an engaging user experience
  • Supporting the go-to-market strategies in close collaboration with other departments by leading and executing communication campaigns around new features and integrations.
  • Also dabbled in graphic design and sales for Helpwise from time to time.
Product MarketingGo-to-Market Strategy

Inside Sales Specialist

Jun 2020 – May 2021 · 11 mos

Paranoxia

Co-Founder

Jan 2020 – Aug 2024 · 4 yrs 7 mos · New Delhi, Delhi, India

Hdfc bank

Corporate Banking Trainee

May 2018 – Jul 2018 · 2 mos · Mumbai, Maharashtra, India

Yahavi.com

Social Media Manager

Dec 2016 – Jan 2017 · 1 mo

Education

SYMBIOSIS INTERNATIONAL UNIVERSITY

Bachelor of Business Administration — Finance and Financial Management Services

Jan 2016 – Jan 2019

Delhi Public School Noida

Commerce

Jan 2002 – Jan 2016

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