Shaambhav Shankar

Product Marketing Manager

Delhi, India6 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Successfully drove products from 0 to $1 million ARR.
Led marketing strategies for SaaS products with significant growth.
Expert in demand generation and go-to-market strategies.

Stackforce AI infers this person is a SaaS Product Marketing expert with a strong focus on demand generation.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategyDemand GenerationB2b Marketing StrategyMarketing Strategy

Other Skills

ABMAccount MarketingAdvertisingEmail MarketingFacebook AdsFacebook MarketingFinancial & Operational ModelingFinancial ModelingGraphic DesignGrowth MarketingInstagram MarketingMarket ResearchMessagingOnline AdvertisingOutbound Marketing

About

Product Marketer with 5 years of experience in SaaS that has grown products from 0-$1 million ARR & $5-$25 million ARR. Experienced in: 1. Product Marketing 2. Demand Gen 3. Growth Marketing 4. Outbound Marketing 5. ABM

Experience

Saas labs

4 roles

Product Marketing Manager

Promoted

Apr 2024 – Present · 1 yr 11 mos

Positioning (Marketing)MessagingGo-to-Market StrategySales EnablementPMMDemand Generation+1

Senior Product Marketing Lead

Apr 2023 – Mar 2024 · 11 mos

MessagingPositioning (Marketing)B2B Marketing StrategyDemand GenerationAccount MarketingPerformance Marketing

Product Marketing Lead

Promoted

Jun 2020 – Apr 2023 · 2 yrs 10 mos

As a Product Marketer I was responsible for:
Creating and executing marketing strategies to drive awareness, engagement and product adoption, through newsletters, in-app product updates, sales enablement collateral, community, webinars, blog posts, and social media platforms
Continuously studying the competitive marketing landscape, leveraging data and insights as well as closely collaborating with other departments to ensure product and customer success efforts towards delivering an engaging user experience
Supporting the go-to-market strategies in close collaboration with other departments by leading and executing communication campaigns around new features and integrations.
Also dabbled in graphic design and sales for Helpwise from time to time.

Product MarketingGo-to-Market Strategy