Feb 2023 – Dec 2024 · 1 yr 10 mos · Gurugram, Haryana, India · On-site

Jun 2021 – Feb 2023 · 1 yr 8 mos

Aug 2020 – Jun 2021 · 10 mos

Oct 2019 – Aug 2020 · 10 mos

Jun 2018 – Aug 2019 · 1 yr 2 mos · Gurugram, Haryana, India

• Blitz-scaled demand side by 6X in little over 8 months time, thus increasing dealer participation per auction by ~25%
• Launched Dealer Lite version of partner app, thus capturing inbound interest among dealer partners online without any physical intervention resulting in expansion of partner network to remote areas of the country; 68% of Lite on-boarded dealers are from outstation cities
• Launched franchise owned retail store business model, thus reducing per unit retail cost by 25% and increasing bottom-line by ~20% on per store basis; Rolled out commercial car pilot at the same margin as private cars with target full expansion in next quarter

Aug 2016 – Mar 2018 · 1 yr 7 mos

• Led extremely successful launch of “Flipkart SmartBuy” private label brand, and scaled it up to become the largest non-mobile brand on Flipkart platform by June 2017; Exceeded all launch metric and outperformed Jan’17-Jun’17 sales & profitability targets by >3X
• Launched first ever online only Private Label Brand in Appliances “MarQ” in India with great success; Exceeded sales target by >2X, and bottom-line by >30%; MarQ is among top 5 appliance brands on Flipkart in Televisions, Washing Machines and Microwave Ovens
• Owned and managed end-to-end P&L for non-Lifestyle Private Label Brands; Delivered 3% of overall Flipkart units from topline and 1,500 bps over and above average Flipkart gross profits from bottom-line perspective
• Expanded “Flipkart SmartBuy” product portfolio into Electronics Accessories, Home Furnishing and Small Home Appliances; Scaled up the brand among top 5 brands (by units and GMV sales) in each category within 15 days of launch
• Defined integrated marketing, sales, customer support, PR, content, supply chain, warranty, and post-sales service roadmaps, outlined deliverables to achieve defined goals and led teams towards execution for Flipkart Private Label brand launches

Dec 2015 – Jul 2016 · 7 mos

• Owned P&L of Men’s Apparel business and exceeded unit sales and revenue targets for every quarter; Delivered results working with cross-functional teams, including seller management, account managers, merchandisers and online product
• Increased profitability of the business by 1,900 bps; Reduced returns cost by 500 bps, reduced logistics costs by 400 bps, and increased sales margin by 1,000 bps to achieve profitability goals
• Created Men’s Apparel business strategy for next 3 years, including identifying “where to play in the market”, what levers to focus on, what not to focus on, key initiatives, KRAs and breakdown of goals into quarterly and monthly targets along with personnel accountable

Sep 2014 – Nov 2015 · 1 yr 2 mos

• Created demand (units, revenue, and profitability targets) and supply plan (inventory requirement, warehouse capacity, and capacity optimization) for all categories of Fashion & Lifestyle (6 categories in total) for monthly, quarterly & annual intervals
• Exceeded demand & supply goals for every parameter (e.g., sales, working capital and profitability) compared to all other business units in Flipkart; Identified key risks in meeting planning goals, designed projects to address the risks, and managed project execution
• Program managed all Flipkart events (e.g., End of Season Sale, Big Billion Day Sale, Big App Shopping Days etc.) for Fashion Business unit to deliver the consolidated sales, profitability and working capital targets for the event

May 2014 – Sep 2014 · 4 mos · Mumbai Area, India

• Headed business (4 direct reportees) and product (5 direct reportees) teams of BigFlix (on demand movies) and Zapak (casual gaming); Finalized product strategy, outlined product roadmap, prioritized deliveries, and defined execution and delivery processes
• Outlined vision for BigFlix and Zapak, translated vision into short and medium term business strategy, divided the business strategy into actionable steps for different teams and set delivery KPIs for different teams, including marketing, operations, content and sales

Feb 2012 – Apr 2014 · 2 yrs 2 mos · Gurugram, Haryana, India

• Grew mobile business share from less than 0.5% to over 20% of overall company sales; Owned P&L for mobile, car, bus and train verticals; Outlined business strategy, finalized & led projects to achieve business goals, and struck new alliances with partners (including vendors, mobile handset OEMs, telecom operators and others)
• Led conceptualization, strategy & design, and launch of iOS and Android mobile applications; Both applications received customer rating of above 4.0/5.0; Launched 12 product lines across iOS and Android within 8 months
• Prepared, prioritized and drove product roadmap for Android and iOS apps, mobile and desktop websites for car, bus and train product verticals; Defined product requirements, worked with designers, and guided development teams to launch features and enhancements in the roadmap
• Tracked key product metric and implemented steps to increase mobile site traffic, drive up conversions (traffic jumped by 10X on YoY basis and revenue increased by 12X on YoY basis for Apr’14), and increase penetration of mobile apps (over 300K downloads in less than 3 months without extensive marketing)
• Launched bus whitelabel solution for bus vertical in partnership with a leading bus aggregator; Led business and product negotiations, outlined go-live features and functionalities and managed multiple stakeholders across product and business for launch
• Revamped train product vertical on desktop website to overcome drop offs at key touch-points and improve overall site experience; Defined product features and functionalities, worked with designers on UI and brought together multiple teams for launch; New site resulted in 4X increase in train ticket bookings
• Implemented innovative products and features across business segments (including, Rail, flights, hotels and holidays); Implemented web personalization based on consumer behavior, identified product gaps, conceptualized ideas and rolled out creative features

Oct 2010 – Feb 2012 · 1 yr 4 mos · New Jersey, USA

• Devised operations center strategy for a global diversified pharmaceutical company; Re-modeled organizational setup from group based structure to service based structure; Resulted in annual labor savings of over $25 Million (20% on an annual basis)
• Re-designed organizational structure, reporting lines and governance mechanism for a diversified financial services company to align business unit strategy and corporate strategy; Resulted in better control systems, strategy alignment and regulatory compliance; Authored knowledge document on re-organization, which is used extensively for reference (client work and internally) in the firm
• Defined operations center strategy for a global bank’s mortgage division and developed processes to roll out mandatory government homeowner relief programs (e.g., HAMP); Resulted in regulatory compliance, thus helping client avoid multi-million dollar penalties
• Developed pre-merger integration strategy for large Prescription Benefit Management Company; Evaluated efficacy of processes and systems across the organization to assess their health and designed high-level integration plan, leading to robust pre-merger integration strategy

Jun 2005 – Jun 2008 · 3 yrs

• • Implemented core banking solutions at large cap commercial banks; Defined business requirements and led product implementation; Resulted in highest client satisfaction rating