Alankrita Kochhar

Business Development Executive

New Delhi, Delhi, India4 yrs 3 mos experience

Most Likely To Switch

Key Highlights

Proficient in Brand Strategy and Digital Marketing.
Experienced in managing training programs and team dynamics.
Strong background in content development and marketing communications.

Stackforce AI infers this person is a Marketing and Brand Management professional with a focus on Digital Marketing and Content Development.

Contact

alankrita.kochhar@muscleblaze.com LinkedIn

Skills

Core Skills

Brand StrategyProduct MarketingMarketing CommunicationsDigital MarketingAccount ManagementEmail MarketingProcess ImprovementTeam ManagementContent Development

Other Skills

Analytical SkillsBrandingCampaign ExecutionCommunicationCopywritingEmployee TrainingEvent ManagementGoogle SheetsInternal CommunicationsInterpersonal SkillsManagementMarket AnalysisMarketing AutomationMicrosoft ExcelMicrosoft Office

Experience

Muscleblaze

Assistant Manager - Brand Management

Apr 2025 – Present · 11 mos

Healthkart

Senior Associate - Brand Management

Dec 2023 – Mar 2025 · 1 yr 3 mos · Gurugram, Haryana, India

Brand StrategyProduct MarketingMarketing CommunicationsSocial Mediacontent writing

Internshala

3 roles

Associate - Marketing (B2B)

Jan 2023 – Dec 2023 · 11 mos

Marketing CommunicationsEmail MarketingCopywritingMarket AnalysisStrategic PartnershipsWriting+7

Associate - Corporate Relations

May 2022 – Dec 2022 · 7 mos

Analytical SkillsEmail MarketingAccount ManagementWritingNegotiationSpreadsheets+1

Intern - Corporate Relations

Nov 2021 – Apr 2022 · 5 mos

Urban company

Category Intern

Jul 2021 – Oct 2021 · 3 mos

Responsible for the retention of customers from Delhi, Mumbai, and Bangalore for the Skin Clinic category.
Contributed to strategic data analysis of metrics of various funnels, as well as in sales for the growth of the category.
Led the training for members of the outsourced team to improve their understanding of the processes.

Process ImprovementGoogle SheetsRetention Strategies

Metvy

CEO Associate - Intern

Mar 2021 – May 2021 · 2 mos

Assisted Metvy's founder and CEO, Shawrya Mehrotra, in a variety of administrative tasks.
Supervised the training of 20+ business development associates and assisted in the orientation of about 60+ of them, as the manager for the revenue department.

Team ManagementInternal CommunicationsEmployee Training

Unschool

Marketing Intern

Sep 2020 – Sep 2020 · 0 mo

Recruited and trained Unschool Community Influencers (UCIs), Leaders, and social media marketing interns.
Spearheaded a team of 5 UCLs, who further managed teams of their own.

Team Management

Yuvastambh foundation

Content Writing Intern

Jun 2020 – Sep 2020 · 3 mos

Co-ordinated with the research team to curate content for blogs, articles, and videos.
Wrote on an array of topics including- Educational reforms, youth policies for startups, and feminism.
Proofread and edited blog posts to ensure accuracy and readability before publication.

ProofreadingContent Development