Sep 2025 – Present · 6 mos · India · On-site

• As Lead – Strategic Partnerships at Volza, I drive growth by building and scaling the company’s affiliate and partnership ecosystem. My role focuses on expanding Volza’s reach in global trade intelligence through:
• Affiliate Program Growth → recruiting, activating, and managing high-value affiliates, influencers, and publishers to generate consistent revenue.
• Strategic Collaborations → partnering with trade associations, industry experts, and content creators to strengthen brand visibility and customer acquisition.
• Revenue Acceleration → delivering measurable impact with a focus on achieving ₹10L+/month through affiliate-driven sales.
• Partner Enablement → providing affiliates with the right tools, creatives, and insights to maximize conversions and long-term engagement.
• Global Outreach → positioning Volza as the go-to platform for exporters, importers, and logistics professionals across 200+ countries.
• This role allows me to combine my expertise in affiliate marketing, partnership management, and B2B growth strategy to help Volza scale its customer base and revenue globally.

Jun 2022 – Sep 2025 · 3 yrs 3 mos · New Jersey, United States · Remote

• Managed the affiliate marketing programs through the ShareASale network and direct partnerships
• Monitored, analyzed, and reported performance to leadership on a weekly and monthly basis; pulling data from multiple sources (affiliate dashboards) and continuously optimizing based on trends
• Collaborated across teams (business, content, operations) to align on and execute strategy, through writing creative briefs for assets and requesting promo codes to share with publishers
• Onboarded new partners as a key pillar for growth for affiliate, and pitched new business and marketing opportunities to the e-commerce team
• Maintained trackers such as promotion calendars, creative asset trackers, and paid media strategies
• Keep tracking of TV Media and analysis and track the best working TV network and optimize accordingly.

Aug 2021 – May 2022 · 9 mos · Bengaluru, Karnataka, India

• B2C ECommerce
• B2B Business
• Product Launch
• Lead Generation
• Managing all Paid media

Dec 2020 – Sep 2021 · 9 mos · Gurugram, Haryana, India

Jan 2020 – Present · 6 yrs 2 mos · Delhi, Delhi · On-site

• We have a full-service digital marketing agency based in India. In today's digital business world, you need a partner who can help you take advantage of marketing opportunities across a variety of channels in real time. We combine a data-driven approach with knowledge gained from years in digital marketing to deliver outstanding results to our clients.
• We have custom digital marketing & advertising solutions for businesses who are looking to grow through digital presence. Whether you're looking for a turnkey managed strategy, an independent audit, or services specific to a short-term campaign, our experience and approach are sure to prove to be a valuable asset.
• Our in-house services include:
• Web Design & Development
• Social Media
• Search Engine Optimization
• Pay-Per-Click
• Digital Content & Video

Apr 2018 – Dec 2019 · 1 yr 8 mos · United States

• Specialization in Internet Marketing
• a) Adwords(PPC) (Search, Display, Dynamic Re-Targeting, Apps, Youtube)
• b) Merchant Center (Shopping Ads)
• c) Google Analytics & Webmaster Expert.
• d) Google Business.

Jan 2018 – Mar 2020 · 2 yrs 2 mos · Delhi, India

• Specialization in Internet Marketing
• 1. Website Development and Maintenence
• 2. Search Engine Optimization.
• a) On-Page & Off Page Activities.
• b) Keywords Optimization.
• c) Technical SEO optimization, website architecture optimization as per google guidelines.
• d) Sitemaps, robots optimization of website.
• 3. Google Products :
• a) Adwords(PPC) (Search, Display, Dynamic Re-Targeting, Apps, Youtube)
• b) Merchant Center (Shopping Ads)
• c) Google Analytics & Webmaster Expert.
• d) Google Business.
• 4. Email Marketing. (Netcore, Cheetahmail, Mailchimp, Activecampaign)
• 5. Social Media Optimization (Organic/Paid)
• 6. E-commerce (Offers, Coupons, Brand Visibility, Online Reputation, affiliate tie-ups)
• 7. Blog & Content Optimization for Search Engines/Users.
• 8. Marketplace Accounts Optimization.
• 9. Business Development & Business Alliances.

Jan 2018 – Dec 2019 · 1 yr 11 mos · New Delhi, Delhi, India

• Responsible for improving a company’s organic search result, Creates and launches SEO campaigns, identifies areas of improvement and attempts to improve the client’s websites ranking in major search engines.
• Career Objective: To become a successful professional in the given field and to work in an innovative and competitive world environment.
• On Site Optimization :
• Website Analysis
• In Depth Competitor Analysis
• Keyword Research & Analysis
• Web Promotion Strategy
• Bing, Google Webmaster Tool Setup & Monitoring
• Google Analytics Setup & Monitoring
• Local Search Setup and Optimization
• WEB Page Optimization
• Website Structure Optimization
• Meta-data Creation and Optimization
• Canonicalization
• Internal Link Modifications
• Image Optimization(Alt Tag)
• XML Sitemap Creation
• Robots.txt Creation
• RSS Feed Generation
• Off Site Optimization :
• Search Engine Submission
• Blog posting and Promotion
• Press Releases Submission
• Informative Article Posting
• Business / Comment Listing
• Local Classifieds Listing
• High PR posting
• PDF/ PPT /Video/ Image Submission
• Social Bookmarking & Sharing
• Directory Listing
• Reports and Supports (Detailed Weekly Work Status Reports, Ranking Report, and Google Analytics Report).
• Social Media Optimization
• Social Media Marketing
• Facebook Marketing
• Twitter Marketing
• Pinterest Marketing
• And other
• Online Reputation Management
• Manage Online Reviews
• Reputation Index Score
• Free Audit & Report