Jul 2024 – Nov 2025 · 1 yr 4 mos · Global · Remote

• Built Gatekeeper's partner marketing function from the ground up, turning the NetSuite ecosystem into a significant and scalable revenue channel.
• Generated £175K+ in partner-sourced revenue through thoughtfully orchestrated joint campaigns across multiple channels. Led Gatekeeper's presence at SuiteWorld, the flagship NetSuite event, delivering a standout brand experience and driving meaningful partner and prospect engagement.
• Working closely with the VP of Partnerships and Director of Partnerships, owning the full partner marketing remit — identifying, qualifying, and onboarding EMEA partners aligned with the office of the CFO and Procurement, and designing the co-marketing strategies that turn partnerships into pipeline. Building the infrastructure, playbooks, and partner relationships that established Gatekeeper as a credible and active player within the NetSuite partner community.

Oct 2021 – Jul 2024 · 2 yrs 9 mos · The Internet · Remote

• At Remote, I lead the Partnerships GTM strategy for our Technology and Integration partners, showcasing the transformative power of the Remote API to both customers and partners. Collaborating with HRIS and Payroll Partners together we launch industry leading solutions that meet customers needs and unlock new revenue streams.
• I create co-marketing plans aimed at strengthening our partnerships and providing exceptional value to our mutual customers. Through fostering dynamic collaborations, I play a crucial role in positioning Remote as a leader in the industry.
• Internally and externally, I am the bridge between teams, orchestrating cross-functional efforts to breathe life into our partnerships. I thrive on the challenge of bringing innovative solutions to the forefront, ensuring that Remote remains at the forefront of global workforce transformation.

Nov 2019 – Oct 2021 · 1 yr 11 mos

• At Adaptavist, I launched Adaptavist's Channel Partner Program and Referral Partner Programe alongside my team in Strategic Partnerships. Working with our channel partners I led the sales enablement, co-marketing, campaigns, and event support to enhance our partners' ability to sell our products and services. Collaborating closely with the partnership and marketing teams, I strengthened the Adaptavist brand, refined product offerings, and boosted adoption through strategic partner campaigns. My expertise includes content marketing, planning and analysis, communication, multi-channel marketing, marketing strategy, and in-depth product knowledge.

Feb 2019 – Nov 2019 · 9 mos

• Two heads are better than one when it comes to accelerating business. Our partner programme could offer Adaptavist solutions to your customers.
• I create co-marketing campaigns with Partners to help create mutually beneficial results. I seek out opportunities to maximise our Partner relationships and support them through marketing.
• Learn more about the Adaptavist Partner Programme by clicking the link below.

Jul 2014 – Jul 2018 · 4 yrs · Barcelona Area, Spain

• Managing a team of three superstars across content, design and marketing we delivered impactful B2B campaigns, events and projects to help nurture existing clients, capitalise on partnerships and drive MQL's for our sales team. I headed up the Marketing for Comet Global Consulting – a marketing solutions consultancy. I led new brand positioning and identity; the company website rebuilds, content strategy/development in collaboration with principal business thought leaders and product positioning programs ahead of the sale to Merkle.

Jul 2014 – Jul 2018 · 4 yrs · London, United Kingdom

• Merkle acquired Comet Global Consulting. Marketing agency, fueled by data. Part of the Dentsu Aegis Group. After the acquisition of Comet Global Consulting, I played an integral role in integrating the former company into the new organisation of Merkle. Reporting to the VP of Marketing my most significant accomplishment during this time was to lead the organisation of the Merkle EMEA Marketing Summit in Barcelona.

Nov 2013 – Jun 2014 · 7 mos · Surrey, United Kingdom

• I managed the daily creation and maintenance of multiple social media platforms for Dermalogica UK and during this time hired a team member to take our socials to the next level.
• People management and mentoring
• Creation of video content for Instagram, Facebook and YouTube
• Implemented content calendar according to consumer promotions.
• Coordination of communication between a cross section of teams.
• Identified opportunities with key media influencers and formed strategic partnerships with l.
• likeminded brands (Selfridges, DreamWorks, Disney)

May 2012 – Oct 2012 · 5 mos · Barcelona Area, Spain

• Representing the UK market my role was to source online advertising opportunities for the Vistaprint brand.
• Driving revenue through Online Display Advertising
• Negotiating with partners (Yahoo, Google, eBay) to secure advertising deals
• Working with creative team to create campaigns
• Reporting and analyzing the success of each campaign

May 2008 – Jan 2012 · 3 yrs 8 mos · Leatherhead, Surrey

• Managing the day to day marketing of the new teen brand Clear Start as well as building excitement around the new consumer marketing strategy for the brand.
• Digital creative project management Inc. Mobile app concept & creation
• Strategic partnerships with Disney, Anya Hindmarch, Nike
• Managing Social Media platforms, Twitter (18.5k), Instagram (7k) & Website
• Managing creative process for POS collateral online/offline
• Managing company experiential events
• Nurturing relationships with UK beauty press & Media influencers
• Online shop management - retailing, reporting, measuring and strategising

Jan 2008 – Jun 2008 · 5 mos · London, United Kingdom

• Straight out of University I landed a role with a small but well-established PR firm. I assisted the Director and learnt the trade through observation and hands on experience. A great first role to introduce me to the world of Marketing & PR.
• Started relationships with London and UK key press
• Hands on experience pitching stories, concepts and ideas to brands
• After 6 months, I was given my own brand to look after (Emmy Shoes)