Vrinda Bhatnagar

Associate Consultant

Gurugram, Haryana, India5 yrs 6 mos experience

Highly Stable

Key Highlights

Proven track record in market share improvement.
Expertise in business strategy and management consulting.
Strong background in SEO and digital marketing.

Stackforce AI infers this person is a versatile professional in Marketing and Management Consulting across Consumer Goods and MarTech industries.

Contact

Skills

Core Skills

Business StrategyManagement ConsultingSalesMarket ResearchMarketingSeoEvent Management

Other Skills

Design DocumentsCompetitive StrategiesInterpersonal SkillsProblem SolvingHospitality IndustrySoftware IndustryClient AccountsPresentation SkillsCultural CompetencyBusiness Process ImprovementProject ManagementProposal WritingCross-functional Team LeadershipProject Management Office (PMO)Process Improvement

About

Passionate and self-driven, I thrive on creativity and innovation. My journey includes valuable experience collaborating with large cross-border teams, fostering shared success and collaboration. With expertise spanning Platform Strategy and Adoption, Business Development, Marketing, and Sales Strategy across diverse industries like Software and Platforms, Health and Public Services, Retail, Hospitality, and Consumer Goods, I bring a holistic approach to problem-solving. My hands-on experience encompasses B2C and B2B Sales, Distribution Channel Strategy, Merchandising, and Product Promotions/Launches. Currently, at Accenture Strategy, I am dedicated to creating value for our Software and Platforms clients, with an unwavering focus on the bigger goal. Let's connect and explore opportunities for growth and innovation together.

Experience

Accenture

3 roles

Management Consulting Manager

Jun 2025 – Present · 9 mos

Management Consultant

Promoted

Jun 2022 – May 2025 · 2 yrs 11 mos

Design DocumentsCompetitive StrategiesBusiness StrategyManagement Consulting

Management Consulting Analyst

Aug 2020 – Jun 2022 · 1 yr 10 mos

Design DocumentsCompetitive StrategiesBusiness StrategyManagement Consulting

Itc limited

KITES Intern

Apr 2019 – Jun 2019 · 2 mos · Kolkata Area, India

Worked closely with the sales team of Bingo! to improve its market share in Kolkata, from 17% to 25% in the overall snacks segment.
Conducted primary research during field visit to the markets, surveyed the distributors and worked with delivery teams and merchandisers. Highlighted the challenges, bottlenecks and opportunity areas for Bingo after analysing the primary research, AC Neilsen reports and performing competitor analysis in terms of trade schemes, service packs, procedures of asset deployment and maintainance.
Piloted the suggestions in 250 outlets to come up with a scalable and cost effective framework that would help improve the market share of Bingo! in Kolkata.

Competitive StrategiesInterpersonal SkillsSalesMarket Research

Urbanclap

Search Engine Optimization Intern

Apr 2018 – Jun 2018 · 2 mos · Gurgaon, India

Keyword research for content portals and listing pages of UrbanClap.
Performed extensive analysis across 32 categories within 8 verticals for content portals by creating a database of 16000+ keywords and identified actions to increase the domain authority by analyzing data of 70+ websites in the same category.
Performed Domain Authorities analysis using Ahrefs & DA Checker to suggest improvements for UC

Interpersonal SkillsProblem SolvingMarketingSEO

Decathlon sports india

Marketing Intern

Feb 2018 – May 2018 · 3 mos · Gurugram, Haryana, India

Worked in sales and event management for the Basketball brand, Tarmak.

Hospitality IndustryInterpersonal SkillsSalesEvent Management

Oyo

SEO-Intern

Jun 2017 – Aug 2017 · 2 mos · Gurgaon, India

Worked at OYO as a Marketing Intern in the Search Engine Optimisation (SEO) Department for a duration of two months.
Worked with the SEO Team for executing core SEO elements for the company website. The work started with an extensive keyword research for a travel page that OYO planned to publish.
Post that I, along with a team of 4 people, built the end-to-end product for OYO's Banquets Venture (Website Development, SEO Marketing, and Content Development).
Principal Responsibilities:
Website Creation using Instapage.
In-depth keyword research
SEO rich content writing
Working with writers and designers
Using tools such as Keywordtool.io LSI Graph, Keyword Planner etc.

Interpersonal SkillsProblem SolvingSEOMarketing