Shreya Chowdhury

Digital Marketing Specialist

Gurugram, Haryana, India4 yrs 2 mos experience

Key Highlights

4.5+ years of brand marketing expertise.
Proven success in influencer collaborations.
Strong educational foundation in marketing.

Stackforce AI infers this person is a Brand Marketing Specialist with expertise in FMCG and digital marketing strategies.

Contact

chowdhuryshreya883@gmail.com LinkedIn

Skills

Core Skills

Brand MarketingCreative StrategyContent StrategyBrand CommunicationCopywriting

Other Skills

Social CommunicationsCampaignsOffline Marketing PlansCampaign IdeationSEO Blog WritingBloggingWebsite Content StrategyClient InteractionInfluencer MarketingMarketing Campaign PlansNegotiationMarketing AgenciesClient RelationsManagementTeam Leadership

About

With 4.5+ years of brand marketing expertise, I've helped several brands grow, leveraging marketing plans, communications & creative strategies, including influencer collab and offline experience engagements. I also expertise in LinkedIn growth through organic strategies. I have my share of experience in chalking out marketing strategies for FMCG, Real estate, skincare, fashion, healthcare, and other sectors as well. My strong educational foundation - UG - Bcom hons (marketing management specialisation) from St. Xavier's College, and PG in IIM Calcutta Exec Programme in Sales & Marketing have further added to my profound understanding of business and marketing. I look forward to build, sustain and scale brands aligned with business growth objectives.

Experience

Lyxel&flamingo (l&f)

Copywriter | Creative Strategy

Apr 2025 – Present · 11 mos · Gurugram, Haryana, India · On-site

Brands: Biotique, Make My Trip, Farmley, SOM Group of Companies, Dabur UK, Agilus and counting.
Social communications, quarter creative strategy planning, campaigns, ad films, offline marketing plans & other brand marketing assets on the way

Creative StrategyBrand MarketingSocial CommunicationsCampaignsOffline Marketing Plans

Moshi moshi - the communication company

Content Writer | Communication Strategies

Jan 2024 – Jan 2025 · 1 yr · Gurugram, Haryana, India · On-site

Brands: Haldiram's Nagpur, Toyota Tsusho, Frozen Fun, Ganga Realty, Kishlay Foods, Dorio, Vizako, ISMA & more.
Communication strategy - Copy, website content, branding comms (taglines & nomenclature)
Campaign ideation for product launch & seasonal ones, contest marketing ideas, etc
Managed creator-led production videos, scripting, and on-site brand shoot.
Chalked master communication plan (client onboarding pitch)
Brand audits and competitor analysis
SEO blog writing

Content StrategyBrand CommunicationCampaign IdeationSEO Blog Writing

Matebiz

Senior Content Writer - Brand Communications

Sep 2021 – Dec 2023 · 2 yrs 3 mos · Delhi, India · On-site

Mentored 3 website content writer interns
Interacted closely with clients for content requirements, integrating them into strong positioning strategy via positive website experience.
Headed website content strategy for national & international brands such as Goa Darling, Total Smiles Dental, Raashi Impex, Tax Savers, VRC Constructions, Parivaar IPTV, EFJ Consulting, Sweethommers, and many others.
Copywriting for brand socials such as Poweronic, PhoneCare NZ, The Hardway Clothing, TaxSavers, Hairmond
Cross collaborated with business development, social media marketing, project managers, SEO and web development team to deliver projects as planned and on time

BloggingCopywritingWebsite Content StrategyClient InteractionContent Strategy