Ava Mumtaz Haidar

CEO

New Delhi, Delhi, India10 yrs 11 mos experience
Highly Stable

Key Highlights

  • Expert in user-centric research and design.
  • Strong leadership in managing diverse teams.
  • Passionate advocate for digital trust and user relationships.
Stackforce AI infers this person is a User Experience Researcher with a focus on Human-Centered Design and Digital Trust.

Contact

Skills

Core Skills

Project ManagementHuman-centered DesignQualitative ResearchDesign ResearchCollaboration

Other Skills

Client AdvisoryEvent PlanningResearch DesignUser-centered designUser InterviewsPanel ModerationLeadershipUser PersonasLiterature ReviewsMicrosoft WordPublic SpeakingResearchEditingMicrosoft PowerPointWritten Communication

About

Hi there, I'm Ava! As one of the many that began their careers during the pandemic, I find that the most compelling solutions (and even some of our more intractable problems) come from our increasing use of digital interfaces. I'm committed to a user-forward, user-friendly future that does not let technology treat human beings as mere recipients of fun games, quirky filters and endless streams of content. I believe in helping users building conscious relationships with platforms, devices and digital cultures. It's time, now more than ever, to think of user intelligence as critically and as creatively as we do artificial intelligence. Research design is a crucial space for user-centric and trustworthy action, where I consider the most human and empathetic strategies for user insights. Through my work, I seek to contribute to the 'feng shui' of our human relationships with technology, striking the appropriate balance, the sweet spot, that increases user trust and outcomes through digital pathways. I'm a qualitative researcher with 4+ years of experience, an inquisitive and deep writer, a passionate teacher, and avid music-lover.

Experience

Fractal

Behaviour Science x Design

Jul 2025Present · 8 mos · Bengaluru, Karnataka, India

Career break

Career transition

Mar 2025Jun 2025 · 3 mos

  • Talking to interesting folks, recovering sleep deficits, reimagining career paths

Aapti institute

4 roles

Manager

Jul 2024Mar 2025 · 8 mos

  • Worked with: Gates Foundation, IFMR@Krea University
  • Leading project processes, determining research blueprints, and building iterative and intellectually-open spaces with my teams.
  • Ensuring pace with structural milestones of initial concept creation, methodology-building, framing of insights and intervention pathways.
  • Liaising with clients and partners directly to build organisational partnerships for collaboration, co-creation and funding.
  • Leading event-planning processes for conferences on Digital Trust, co-creation workshops with partners and external output testing and iteration.
  • Holding intra-organisational responsibilities of culture-creation and health insurance management.
Project ManagementClient AdvisoryEvent PlanningResearch DesignHuman-Centered DesignUser-centered design

Senior Research Associate

Promoted

Jul 2023Jul 2024 · 1 yr

  • Worked with: Gates Foundation, GIZ India
  • Managing associates and analysts through project expectations, mentoring and evaluating growth
  • Architecting frameworks for research specifically on user trust and digital adoption, enabling core concepts and providing support to the Founder's interactions with clients and partners
  • Leading HCD fieldwork processes, enabling team members to carry out creative research strategies
  • Organising and participating in international conferences through panel discussions, moderations, closed-door events in countries such as Brazil and Ghana to build organisational partnerships globally
Qualitative ResearchUser InterviewsPanel ModerationProject ManagementHuman-Centered DesignLeadership

Research Associate

Promoted

Jan 2023Jul 2023 · 6 mos

  • Worked with: Gates Foundation
  • Managed analysts through project expectations, provided guidance and onboarding, enabled literature review processes and supported leadership in ensuring bottom-up team cohesion
  • Led background research and writing for reports around encrypted platform governance and financing of digital technologies in the GovTech space
  • Built user personas, frameworks of digital trust analysis and presented insights to clients and partners
Design ResearchCollaborationUser PersonasLiterature Reviews

Research Analyst

Sep 2021Jan 2023 · 1 yr 4 mos

  • Worked with: Omidyar Network India, WhatsApp India
  • Researching and writing reports on financing digital public infrastructure, digital climate change consciences and encrypted platforms
  • Crafting recommendation frameworks and landscape advisory documents for clients and funders
  • Writing articles on data privacy grievance redressal frameworks, financing judicial technologies and the value of ecommerce for women's economic growth

Princeton institute of international and regional studies

Teaching Assistant

Jul 2021Aug 2021 · 1 mo

  • Assisted Prof. Pratap Bhanu Mehta in facilitating online class, discussion and logistics for this course, held between Ashoka University and Princeton's Institute with a mix of students from India, Ethiopia, China, Russia, USA, UK, Brazil and Guyana.

Lights out studio

Content and Creative Work

Jun 2021Aug 2021 · 2 mos · Home

Ashoka university

2 roles

Teaching Fellow

Aug 2020Aug 2021 · 1 yr

  • Assisted Prof. Mehta in shaping the pedagogical tools and syllabus of two undergraduate courses: "Great Books" and "Western Political Thought."
  • Conducted weekly tutorials and discussions through a mix of short lectures, digital aids, music videos and computer-generated optical illusions.
  • Created writing guides, conducted academic writing workshops and checked undergraduate papers

Teaching Assistant

Aug 2019May 2020 · 9 mos

  • 2019:
  • Teaching Assistant for POL-202: Political Thought in the Age of Nationalism
  • Teaching Assistant for POL-308: Feminism, Power and Gender
  • 2020:
  • Teaching Assistant for POL-1030: Qualitative Research Methods

Wordplay content

Content Analyst

Jun 2019Aug 2019 · 2 mos · Bangalore, India

  • Wrote content and copys for the online websites of IKEA India (furniture), Luxire (gentleman's clothing brand), Directi and Jyothishi.

Ashoka university

2 roles

Peer Tutor

Aug 2018May 2019 · 9 mos

  • Taught a section of first-year students how to write papers for their 'Introduction to Critical Thinking' course.
  • Taught a section of students how to write papers for an 'Ethics and Technology' course.

Logistics and Events Volunteer

Jan 2017May 2020 · 3 yrs 4 mos

  • Volunteered for Ashoka University's cultural, sports, debate and literature fests since 2017.

World wildlife fund

Programme Section Intern

Jul 2018Jul 2018 · 0 mo · Bhutan

  • Edited and drafted a proposal for a watershed management plan to present to the Royal Government of Bhutan.

Observer research foundation

Research Intern

Jun 2017Aug 2017 · 2 mos · New Delhi Area, India

  • Researched and wrote an issue brief on 'China's expanding military footprint in Africa', published by the Foundation.
  • Conducted research on military statistics and relations of India.

Ashoka society for politics, ashoka university

Core Member

Oct 2016Jan 2019 · 2 yrs 3 mos · Sonepat, Haryana

  • Organised a lecture series themed on the 'Rise of the Right?', inviting speakers like Dr. Swapan Dasgupta, Gurcharan Das, Nidhi Razdan and Subramanian Swamy to the Ashoka University campus.

Sanskriti school

2 roles

Vice Head Girl

Jan 2015Jan 2016 · 1 yr · New Delhi Area, India

  • Led the student government in organising academic, cultural and athletic activities.
  • Represented the school in 'Peacejam', a conference on the teachings of the Dalai Lama, and on Tibetan arts, science and philosophy.

Student Tutor

Apr 2013Feb 2014 · 10 mos · New Delhi Area, India

  • Tutored junior students in mathematics, political science and history as part of the school's 'Student-Teacher' programme.

Education

Ashoka University

Post-Graduate Diploma: Advanced Major in Political Science — Political Science

Jan 2019Jan 2020

Ashoka University

Bachelor of Arts - BA

Jan 2016Jan 2019

Sanskriti School, New Delhi

Jan 2004Jan 2016

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