YASH GUPTA — Digital Marketing Specialist

Email Marketing Specialist with 3+ years of experience managing targeted campaigns, primarily for the U.S. market. Skilled in HubSpot, Salesforce, audience segmentation, and marketing automation. Proven track record of improving engagement through A/B testing and performance analysis. Strong background in CRM strategy, lead nurturing, and conversion optimization. MBA in Marketing & Finance with a data-driven, customer-focused approach. 🚀 My Expertise: 📧 Email Campaign Management – Planning, executing, and optimizing B2C/B2B email campaigns ⚙️ Marketing Automation – Hands-on experience with HubSpot & Salesforce automation workflows 🎯 Audience Segmentation – Targeting the right users for personalized and relevant messaging 🧪 A/B Testing & Analytics – Improving open & click rates through testing and performance tracking 🔄 Lead Nurturing – Creating drip campaigns and customer journeys to move leads down the funnel 🔍 CRM Management – Maintaining and utilizing CRM data for campaign efficiency 🤝 Cross-Functional Collaboration – Working with content, design, and strategy teams to deliver results 🌍 U.S. Market Experience – Proven success in managing international campaigns tailored to U.S. audiences

Stackforce AI infers this person is a MarTech specialist with a strong focus on email marketing and automation.

Location: Kanpur, Uttar Pradesh, India

Experience: 5 yrs