Chandraditya Das

Digital Marketing Specialist

Mumbai, Maharashtra, India23 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 21 years of experience in Telecom and Retail.
Expertise in consumer insights and customer experience management.
Proven track record in leading successful BTL activations.

Stackforce AI infers this person is a Retail Marketing Specialist with extensive experience in customer engagement and brand management.

Contact

Skills

Core Skills

Customer ExperienceConsumer InsightBtl ActivationsCustomer LoyaltyCustomer Relationship Management (crm)Customer ServiceEscalations Management

Other Skills

Customer Escalation ManagementSocial ListeningOnline Reputation ManagementBrandingInterpersonal SkillsLeadershipTeam ManagementEscalation ResolutionCustomer InsightRetailDepartment SupervisionCommunicationSoft SkillsTeam BuildingCorporate Communications

About

Experienced and result-oriented professional with over 21 years in the Telecom and Retail industries. Strong background in customer service, corporate communication, and marketing including BTL and on-ground activation. Skilled in leading teams, improving customer loyalty, and boosting operational efficiency. Expertise in managing escalations and using consumer insights to drive growth and enhance service

Experience

Aditya birla fashion and retail ltd.

4 roles

Manager

Promoted

Apr 2019 – Present · 6 yrs 11 mos · On-site

Overseeing a Pan-India marketing portfolio at the Head Office, with key responsibilities in Consumer Insights, Customer Experience, Social Listening, and Online Reputation Management. Additionally, leading the branding strategy for all new store openings and relaunches across the country. Serving as the single point of contact (SPOC) for resolving senior management escalations and leadership-level complaints.

Customer ServiceConsumer InsightCustomer Escalation ManagementCustomer ExperienceSocial ListeningOnline Reputation Management+5

Deputy Manager

Promoted

Apr 2017 – Apr 2019 · 2 yrs · On-site

As a key member of the Head Office Marketing Team, I managed nationwide BTL activities, on-ground activations, and orchestrated high-impact new store launches across India. Led events featuring celebrities and influencers, ensuring strategic brand visibility. Additionally, oversaw an agency dedicated to Social Listening, analyzing and capturing consumer sentiment to drive brand engagement and inform marketing strategies.

Customer ExperienceConsumer InsightBTL ActivationsOnline Reputation ManagementSocial ListeningCustomer Loyalty+2

Assistant Manager

Apr 2015 – Apr 2017 · 2 yrs · On-site

Customer ExperienceCustomer InsightCustomer LoyaltyTeam ManagementBTL ActivationsRetail+3

Senior Executive

May 2013 – Apr 2015 · 1 yr 11 mos · On-site

Led Customer Service and Loyalty Operations for the entire East Zone, overseeing 45 stores and driving engagement strategies to enhance customer satisfaction and loyalty.

Customer ExperienceCommunicationCustomer ServiceInterpersonal SkillsSoft SkillsCustomer Loyalty+3

Airtel

Senior Executive

Jan 2011 – Apr 2013 · 2 yrs 3 mos · Kolkata, West Bengal, India · On-site

Customer ExperienceCustomer Relationship Management (CRM)Customer Escalation ManagementCorporate CommunicationsTeam ManagementCall Center Development

Vodafone

2 roles

Senior Executive

Promoted

Apr 2007 – Oct 2010 · 3 yrs 6 mos · On-site

Contributed to the Written Communication team, managing customer inquiries, requests, and grievances. Oversaw escalation management and handled complaints addressed to the Nodal and Appellate Authorities.

Customer ExperienceCustomer ServiceEscalations ManagementTeam ManagementInterpersonal SkillsCorporate Communications