Nowfal N. — Digital Marketing Specialist

Hi, I'm Noah. Currently working as an Assistant Marketing Manager, I bring over 8 years of experience in driving digital growth, brand strategy, and performance marketing across diverse industries and global markets. From automotive media to study-abroad consultancy, and now in the FMCG space with iD Fresh Food, I’ve consistently delivered impactful marketing solutions that blend creativity with data-driven execution. I specialize in building brands that don’t just get noticed — they stay remembered. Whether it’s scaling social media presence, leading influencer campaigns, or optimizing digital performance across India, GCC, Indonesia, and the US, I thrive on turning challenges into growth stories. Digital Marketing Achievements: ✔️ 200M+ organic views generated across platforms ✔️ Scaled Instagram from 500 to 300K followers and YouTube to 500K+ subscribers for an automotive media firm ✔️ Elevated a US entertainment client’s YouTube from 30K avg views to millions ✔️ Expertise in eCommerce & Q-commerce marketing (Zepto, Noon, Instamart) ✔️ Proven success with micro & macro influencer campaigns across India & GCC ✔️ Hands-on execution across global markets — India, GCC, Indonesia, US Branding & Strategic Achievements: ✔️ Spearheaded the launch of a new brand in GCC — managed branding to packaging for 5 SKUs within 14 days ✔️ Passion for crafting premium, clean-label brand identities ✔️ Experience across diverse industries — Automotive, Study-Abroad, Entertainment, FMCG ✔️ Agile execution and market penetration strategies across UAE, KSA, Qatar, and beyond I believe in marketing that tells stories, drives engagement, and delivers measurable impact. Always open to exploring innovative strategies, creative collaborations, and opportunities that push brands to the next level. Let’s connect if you're passionate about digital growth, brand building, or fast-paced marketing execution!

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in brand building and influencer marketing in the FMCG sector.

Location: North Goa, Goa, India

Experience: 6 yrs

Skills

Brand Marketing
Digital Marketing
Brand Building
Social Media Marketing
Customer Relationship Management

Career Highlights

Generated over 200M organic views across platforms.
Scaled social media presence significantly for multiple brands.
Led successful influencer campaigns across diverse markets.

Work Experience

QuestionPro

Brand and Demand Marketing Manager (3 mos)

iD Fresh Food (India) Pvt. Ltd.

Assistant Marketing Manager (1 yr 3 mos)

AECC Global

Social Content Marketing Lead (2 yrs 2 mos)

Winter Green Grovatics

Manager (1 yr 5 mos)

Ageis Communications

Customer Relations Officer (6 mos)

HGS - Hinduja Global Solutions

Customer Relations Executive (5 mos)

Education

Bachelor of Business Administration - BBA at SRM Institute of Science and Technology (SRMIST)

at Government Polytechnic College,Nagercoil

SSLC at Sahaya Matha Matriculation School,Vavarai

Nowfal N.

Digital Marketing Specialist

North Goa, Goa, India6 yrs experience

Key Highlights

Generated over 200M organic views across platforms.
Scaled social media presence significantly for multiple brands.
Led successful influencer campaigns across diverse markets.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in brand building and influencer marketing in the FMCG sector.

Contact

Skills

Core Skills

Brand MarketingDigital MarketingBrand BuildingSocial Media MarketingCustomer Relationship Management

Other Skills

Content MarketingCopywritingCreative WritingCreativity SkillsDigital ContentDigital Marketing MediaDigital Media DesignDigital StrategyDigital mediaInterpersonal SkillsMarketingMarketing StrategySocial MediaSocial Media Optimization (SMO)Writing

About

Experience

Questionpro

Brand and Demand Marketing Manager

Dec 2025 – Present · 3 mos · Goa, India · On-site

Brand MarketingContent MarketingCopywritingCreative WritingCreativity SkillsDigital Content+12

Id fresh food (india) pvt. ltd.

Assistant Marketing Manager

Sep 2024 – Dec 2025 · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

Driving digital growth, creative strategy, and brand building for iD Fresh across UAE, KSA, Oman, Qatar & India.
✅ Led 12,000+ micro & macro influencers, generating 30M+ organic reach across GCC
✅ Scaled iD GCC social presence from 4.9K → 18.5K followers with strong engagement and UGC loops
✅ Conceptualised and executed large-scale campaigns including “Buy iD, Win a BYD” (63K+ participants, 1M+ UGC views), Back to School, Ramadan & seasonal tent-pole campaigns
✅ Won an internal award for speed & execution excellence for building and launching Superr at record pace under competitive pressure
✅ Built 2 brands from scratch — Superr and Yummble, leading naming, positioning, packaging, content systems and go-to-market creatives
✅ Designed and launched packaging & branding for 5+ new SKUs including Parota, Wheat Parota, Paneer, Tortilla Wraps & Pancake Batter
✅ Created high-performing digital assets across ads, reels, scripts, brand films & retail creatives
✅ Boosted e-commerce visibility and performance across Carrefour, Lulu, Talabat, Instashop, Amazon & Q-commerce platforms
✅ Led on-ground activations and sampling programs, reaching 100K+ consumers and converting offline moments into UGC
A blend of creative direction, digital strategy, influencer marketing, and FMCG brand building, focused on speed, scale, and measurable growth.

Digital ContentDigital MarketingDigital Marketing MediaDigital Media DesignDigital StrategyDigital media+2

Aecc global

Social Content Marketing Lead

Jul 2022 – Sep 2024 · 2 yrs 2 mos · Chennai, Tamil Nadu, India · On-site

Led organic social media marketing initiatives for Indonesia and Sri Lanka, with a strong focus on growth, demand generation, and student–parent engagement.
✅Scaled the Indonesia social media page organically from 12K to 38K followers, driving a significant increase in registrations for university visits and high-intent organic conversations.
✅Identified a critical audience insight: parents were key decision-makers but had limited English proficiency.
✅Spearheaded a regional-language content shift, collaborating closely with country teams:
Started with 30% Bahasa / 70% English
Progressed to 50–50
Eventually moved to 70% regional / 30% English based on performance.
This strategy resulted in accelerated reach, engagement, and follower growth.
✅Introduced career-led content frameworks that were new to the brand:
✅Salary outcomes post specific courses
✅University-wise course rankings
✅Expected graduate pay by university and discipline
These posts consistently outperformed traditional awareness content and became key drivers of inbound interest.
✅Shifted the page from being purely informational to outcome-oriented, aligning content with real student and parent concerns such as ROI, employability, and career progression.
✅Worked cross-functionally with internal stakeholders to validate insights, align messaging, and scale what worked across markets.
Key Focus Areas: Organic Growth · Regional Language Strategy · Career-First Content · Demand Generation · Audience Insight-Led Marketing