Jun 2012 – Oct 2013 · 1 yr 4 mos

• Accountable for turning around some of Microsoft’s most iconic but damaged products with 500M+ active users. Led WW business strategy, revenue, product positioning, narrative, messaging, and all aspects of PR and marketing execution for top-tier press, enthusiasts, & general consumer targets.
• Experience leading top, global online services businesses. Drive $500M+ in ad revenue, $100M+ marketing spend, $200M+ of in-house ad value with one of the most sophisticated engagement marketing engines in the industry
• Launched new personal email service (Outlook.com) re-designed from the ground up that successfully acquired 1MM new users in first 7 hours, 10MM in first 2 weeks and continued to take share rapidly
• Re-vectored SkyDrive to focus on a value prop around file, app and device clouds; drove rapid growth of 100MM+ registered users via product/marketing integration with Windows and Office
• Significantly above-average team satisfaction, senior retention, and hiring efficacy at Microsoft

Oct 2007 – Jun 2012 · 4 yrs 8 mos

• Held roles of increasing scope including:
• Director, Hotmail, SkyDrive and Messenger Product Management & Product Marketing (2011-2012)
• Director, Hotmail, SkyDrive and Messenger Product Management (2010-2011)
• Group Manager, Messenger Product Management (2008-2010)

Sep 2005 – Oct 2007 · 2 yrs 1 mo

• Group Manager. Responsible for leading teams that tackle the most important corporate strategy projects for Microsoft primarily focused on pursuing new growth opportunities.
• Projects consist of market & trend analysis, competitive landscapes, financial forecasting, channel/partner strategy development, financial modeling, risk mitigation, go-to-market planning and build/buy analysis
• Past project areas include hosted enterprise communications (email, IM, voice, etc.), virtual worlds, robotics, energy management, digital marketplaces, cloud services ecosystem, B2C commerce and enterprise mobility
• Activities also include scoping projects, managing and guiding team’s tasks and deliverables

May 2002 – May 2009 · 7 yrs · Greater Boston Area

• Founder and CEO. Responsible for all activities from product development to sales to hiring and talent management for a software company focused on developing custom, web-based solutions for K-12 school systems
• Negotiated, won, successfully executed, and renewed multi-million dollar contract with Boston Public Schools to design, develop and deploy IT systems for scheduling, attendance, grades, transportation, registration and assignment systems that were deployed to 100% of Boston Public School teachers and students
• Provided educational consulting to ~300 New York City middle schools regarding class scheduling

Aug 2000 – Aug 2003 · 3 yrs · Greater Boston Area

• Focused on growth, organizational, channel, account, and brand strategies.
• Experience includes tech, financial services, e-commerce, CPG, pharmaceuticals, non-profit & telecom
• Formulated qualitative and analytical insights and presented recommendations to senior management
• Conducted customer & client interviews and created business plans, financial models and go-to-market strategies