Enrico Ferrari

Co-Founder

New York, New York, United States13 yrs 1 mo experience
AI EnabledAI ML Practitioner

Key Highlights

  • Scaled 100+ companies from early-stage to post-IPO.
  • Led hyper-growth phase at HelloFresh post-IPO.
  • Global CMO at Rocket Internet, overseeing 200 companies.
Stackforce AI infers this person is a Growth Marketing Expert with extensive experience in scaling startups and digital transformation.

Contact

Skills

Core Skills

Growth MarketingGrowth HackingDigital MarketingData AnalyticsLeadershipCorporate GovernanceInvestmentsEntrepreneurshipStart-ups

Other Skills

Growth StrategiesPerformance MarketingPaid Social Media AdvertisingPaid SearchCoachingDigital StrategyGo-to-Market StrategyArtificial Intelligence (AI)Conversion OptimizationAgile MethodologiesProblem SolvingProduct ManagementE-commerceCommunicationAnalytical Skills

About

Over the past 12 years, I've helped scale 100+ companies from early-stage to post-IPO across Europe, the US and Australia. But my journey started in a small town in Italy. It was in that small town, where my parents bootstrapped their own business from nothing. From a young age, that entrepreneurial spirit shaped me, so after finishing my master's in finance, I wanted to break into the startup world. I thought: "What better place to start than Rocket Internet?" I applied multiple times - and got rejected multiple times. So I found another way in - through the back door. I joined Deltamethod, an ad tech company founded by Rocket's former head of search marketing. Within a year, the same people who had rejected me were reaching out - including Rocket Internet. That led to seven years at Rocket Internet, where I eventually became Global CMO. During my time at Rocket, I helped build some of the most successful digital companies in Europe and Southeast Asia, including Delivery Hero, Zalando, Lazada, and Westwing. In 2017, I led the critical hyper-growth phase as Chief Growth Officer of HelloFresh in the US, immediately following its IPO. Today, I partner with ambitious founders, CEOs, and investors through my firm, Growth Vision Partners. I specialize in bridging strategy and execution across 3 core areas: - performance marketing channels (paid search, social, display) - growth enablers (technology, measurement, analytics) - operating models (team structure, processes, coaching) I also occasionally invest, speak, and teach, mostly on topics related to growth, leadership, and marketing measurement. When I’m not working, I’m usually working out, acting for stage or film, or playing rock music on my electric guitar. On LinkedIn, I write about growth from every angle: business growth, career growth, and personal growth. If that resonates with you, follow along. I’d love to share the journey with you. 🙌

Experience

Rippling

Growth Acceleration Partner

Jan 2025Present · 1 yr 2 mos · San Francisco Bay Area

  • Rippling is a fast-growing unified platform for HR, IT, and finance, founded out of Y Combinator. It now serves 20,000+ customers, generates US$500M+ in annual revenue, and is valued at US$16.8B. The company is backed by leading investors including Kleiner Perkins, Sequoia Capital, Founders Fund, Bedrock, and Greenoaks.

The stepstone group

Growth Strategy Partner

Jan 2025Present · 1 yr 2 mos

  • The Stepstone Group is a leading global digital recruitment platform headquartered in Düsseldorf, Germany, connecting millions of job seekers with employers across more than 20 countries. It operates well-known brands such as Stepstone, Totaljobs, and Jobs.ie, attracting over 120 million monthly visits and supporting 150,000+ employers worldwide.

Lebara

Growth Acceleration Partner

Jan 2025Present · 1 yr 2 mos · London Area, United Kingdom

  • Lebara is a European mobile-virtual network operator (MVNO) offering prepaid and contract SIM services across the UK, France, Germany, Netherlands, Denmark, and others. Lebara serves over 4.4 million customers across its core markets.

Booksy

Growth Acceleration Partner

Jan 2025Jan 2025 · 0 mo · New York City Metropolitan Area

  • Booksy is a global beauty and wellness scheduling and marketplace platform serving 390,000+ beauty professionals and 38+ million customers. 
  • In 2024 the company generated 65.9 million dollars in revenue, up about 87 percent year over year.

Hellofresh

Growth Strategy Partner

Jan 2025Jan 2025 · 0 mo · New York, United States

  • HelloFresh SE is the world’s largest meal-kit delivery company, publicly listed on the Frankfurt Stock Exchange (HFG). It operates in 14 countries and generates ~US$8 billion in annual revenue, offering both meal-kits and prepared meals to millions of households globally.

Growth vision partners

Founder & Managing Partner

Dec 2024Present · 1 yr 3 mos · New York City Metropolitan Area

  • Growth Vision Partners is a boutique growth strategy firm built for ambitious companies seeking to systematically accelerate their growth.
  • We partner with growth-stage and PE/VC-backed businesses to identify and eliminate growth bottlenecks across channels, measurement, and execution.
  • Our model blends strategy with execution by assembling tailored teams of top 1% independent experts across marketing, data, and product.
  • Our fields of deep expertise are:
  • Running deep diagnostics across key channels, including paid and organic social, search, video, and display
  • Coaching internal teams to execute with greater impact and efficiency
  • Designing and deploying growth experiments to increase activation, reactivation, frequency, and referrals
  • Embedding AI and automation into marketing workflows and analytics stacks
  • Implementing advanced measurement frameworks, from marketing mix modeling to multi-touch attribution and incrementality testing
  • Reshaping org structures and operating models to drive accountability and results
  • Our clients typically generate $50M to $1B+ in annual revenue and seek the best partners who can blend strategic clarity with hands-on execution.
  • We currently support brands in the US, UK, France, Germany, and the Netherlands across sectors including E-commerce, SaaS, DTC, Food, Travel, and Beauty.
Growth MarketingGrowth HackingGrowth StrategiesPerformance MarketingPaid Social Media AdvertisingPaid Search+5

Kkr

Advisor

Jan 2024Present · 2 yrs 2 mos

  • KKR & Co. Inc. is a global investment firm managing over US$650 billion in assets (AUM) across private equity, infrastructure, real estate, and credit. Headquartered in New York, KKR operates in 20+ offices worldwide and backs leading companies across sectors and geographies. I advise select KKR portfolio companies across countries on growth, marketing, and digital transformation initiatives.

Landal

Growth Acceleration Partner

Jan 2024Present · 2 yrs 2 mos · Amsterdam, North Holland, Netherlands

  • Landal GreenParks is a European holiday parks network owned by KKR, operating 300+ holiday centres in 13 countries with ~3,000 employees and ~25 million overnight stays annually. It generates €500M+ million gross annual turnover, making it one of the largest players in the leisure & nature tourism market.

Vestiaire collective

Growth Acceleration Partner

Jan 2024Jan 2025 · 1 yr · New York City Metropolitan Area

  • Vestiaire Collective is the leading global platform for pre-owned luxury fashion, with 23+ million members across 70 countries and a catalog of 5 million authenticated items.

Eqom group

Growth Strategy Partner

Jan 2024Jan 2024 · 0 mo · Amsterdam, North Holland, Netherlands

  • EQOM Group is a rapidly growing e-commerce and marketplace platform focused on the sexual wellness category, headquartered in Veendam, Netherlands. The group includes well-known operations like EasyToys and Amorelie, and is backed by Waterland Private Equity as it works toward becoming a leading market player in premium intimate wellness.
Corporate GovernanceProblem SolvingLeadershipCommunicationStakeholder ManagementEntrepreneurship+1

Amorelie

Growth Strategy Partner

Jan 2024Jan 2024 · 0 mo · Berlin, Germany

  • Amorelie is a Berlin-based e-commerce and lifestyle brand specializing in sexual wellness, intimate products, and subscription boxes. In October 2021, ProSiebenSat.1 sold its majority stake, and Amorelie became part of the EQOM Group, accelerating its expansion in the European sensual wellness sector.

Citizenm hotels

Growth Strategy Partner

Jan 2024Jan 2024 · 0 mo · Amsterdam, North Holland, Netherlands

  • citizenM is a global lifestyle hotel brand launched in 2005 and headquartered in the Netherlands, now owned by Marriott International. It operates 36–37 hotels across 20+ cities, with 8,544 rooms in its portfolio, and was acquired by Marriott in 2025 for US$355 million.

Holy

Growth Acceleration Partner

Jan 2023Jan 2025 · 2 yrs · Berlin, Germany

  • HOLY is a Berlin-based “better-for-you” soft-drink brand offering low-sugar, flavor-forward powdered and ready-to-drink beverages across Europe.

Soly

Chairman of the Board

Jan 2022Jan 2025 · 3 yrs · Amsterdam, North Holland, Netherlands

  • Soly, certified B Corp, is one of the leading solar energy companies in Europe, with operations in Germany, United Kingdom, Austria, Netherlands, Italy, Belgium and South Africa
  • It serves 35,000+ B2C and B2B customers, with an impressive growth trajectory year over year
  • As Chairman, I provide leadership to the Board, formulate the Board agenda, and contribute to key strategic decisions

Mckinsey & company

Senior Advisor

Mar 2021Present · 5 yrs · New York City Metropolitan Area

  • As an independent Senior Advisor, I focus on commercial excellence, venture building, and digital revenue growth implementation programs for select clients
  • I help clients develop internal digital capabilities across growth marketing, data, and technology, and introduce agile ways of working to increase both speed and quality of execution
  • Currently supporting clients in banking & insurance, consumer SaaS, food, entertainment, e-mobility, and telecommunications
  • Ranked among the top 1% most sought-after Senior Advisors globally within the Firm
  • Please note: I am not a Firm employee and cannot assist with recruiting inquiries.
Conversion OptimizationAgile MethodologiesDigital MarketingProblem SolvingProduct ManagementData Analytics+9

Docmorris

Growth Acceleration Partner

Jan 2020Jan 2021 · 1 yr · Berlin, Germany

  • DocMorris AG is a publicly listed Swiss online pharmacy and digital health company (ticker: DOCM on SIX Swiss Exchange), operating across Germany, Netherlands, Spain, France, and Switzerland. It serves ~10 million active customers with ~1,600 employees, and in 2024 generated CHF 1,085 million in revenues. The company is expanding beyond pharmaceuticals into telemedicine, marketplaces for health & beauty, and a broader digital health ecosystem.

Majid al futtaim

Growth Acceleration Partner

Jan 2020Jan 2021 · 1 yr · Dubai, United Arab Emirates

  • Majid Al Futtaim is an Emirati conglomerate and integrated lifestyle provider active across real estate, retail, leisure, hotels, entertainment, and energy/facilities. Through its subsidiary Majid Al Futtaim Retail, the group holds exclusive rights to operate the Carrefour brand in 12+ markets across the Middle East, Africa, and Asia, running ~390+ outlets and serving hundreds of thousands of customers daily.

Immoscout24

Growth Acceleration Partner

Jan 2019Jan 2023 · 4 yrs · Berlin, Germany

  • ImmoScout24 is part of Scout24 SE, a publicly listed company (FRA: G24) and the leading online real estate platform in Germany, best known for ImmoScout24. It generated €566M in revenue in 2024 (+11% YoY) with growth across both B2B and B2C subscriptions.

Autoscout24

Growth Acceleration Partner

Jan 2019Jan 2020 · 1 yr · Munich, Bavaria, Germany

  • AutoScout24 is the largest pan-European online car marketplace, serving 30+ million users per month, partnering with over 45,000 dealer-partners, and operating across 18+ key European markets.
Problem SolvingStart-upsE-commerceInvestmentsVenture CapitalCommunication+2

Global founders capital

Partner

Aug 2018Dec 2020 · 2 yrs 4 mos · San Francisco Bay Area

  • Global Founders Capital, venture capital arm of Rocket Internet, is a $1.2B globally oriented, stage agnostic venture fund that empowers gifted entrepreneurs by supplying operational capabilities
  • Some of its most successful investments include Deel, Brex, Canva, Revolut, Traveloka, SpotHero, Away
  • During my time at GFC I acted both as investor and as portfolio company advisor, dividing my time between sourcing and closing new investments and helping entrepreneurs succeed

Goldbelly

Growth Acceleration Partner

Jan 2018Jan 2020 · 2 yrs · New York City Metropolitan Area

  • Goldbelly is a curated gourmet food marketplace that enables iconic restaurants, bakers, and artisans to ship signature dishes nationwide. It launched through Y Combinator (Winter 2013).
  • Danny Meyer (founder of Shake Shack) is an investor through Enlightened Hospitality Investments.

Hellofresh

Chief Growth Officer & Advisor - USA

Nov 2017Dec 2018 · 1 yr 1 mo · New York City Metropolitan Area

  • HelloFresh (HFG.DE) is the largest meal-kit provider in the world, delivering more than 1 billion meals yearly
  • It is active in eighteen countries worldwide, including USA, Germany, Italy, and Australia
  • As Chief Growth Officer for the US market, I led the key growth phase that immediately followed the IPO in 2017, contributing to making it the leader in the US market

Rocket internet se

2 roles

Global Chief Marketing Officer

Jun 2016Aug 2018 · 2 yrs 2 mos · Berlin Area, Germany

  • Rocket Internet is the largest European Internet Incubator and Investor, with $30B+ in exits
  • It's been a major catalyst for the startup ecosystem, building and scaling some of the most successful companies in the World, such as Zalando, HelloFresh, Delivery Hero, Lazada, Westwing, and Home24
  • As the Global CMO, I oversaw a team of brilliant digital operators and engineers tasked to enhance growth for a portfolio of 200 companies, from early stage startups to multi-billion companies
Conversion OptimizationSEODigital MarketingProblem SolvingData AnalyticsTeam Management+10

Head of Performance Marketing - Carmudi

Mar 2014Apr 2015 · 1 yr 1 mo · Berlin, Germany

  • Carmudi was the Rocket Internet online marketplace for new and second-hand vehicles in Emerging Markets
  • It secured $45M of funding and had operations in more than 20 countries across South East Asia, Africa, Middle East and Latin America
  • As Head of Performance marketing, together with my team, I launched and scaled all key digital marketing channels in 13 countries in one year, making extensive use of automation
Problem SolvingStart-upsData AnalyticsTeam ManagementVenture CapitalLeadership+7

Shopwings

Co-Founder and Co-CEO, Rocket Internet Venture

Oct 2014Jun 2016 · 1 yr 8 mos · Sydney, New South Wales, Australia

  • ShopWings was a Rocket Internet grocery delivery startup active in Germany and Australia
  • Raised $25M of funding, built the web and mobile applications, launched operations in two countries
  • After scaling to thousands of monthly orders, merged with a peer in Australia and exited
Conversion OptimizationSEODigital MarketingProblem SolvingStart-upsData Analytics+12

Deltamethod gmbh

Performance Marketing & Automation Consultant

Feb 2013Mar 2014 · 1 yr 1 mo · Berlin Area, Germany

  • Deltamethod was founded in 2012 to provide unique online marketing software and technology solutions to large international online merchants
  • Its platform used machine learning algorithms to scale and automate performance marketing campaigns significantly
  • As account consultant, I implemented the technology on behalf of clients, performed media buying, and developed python scripts for analytics and reporting automation
SEODigital MarketingProblem SolvingData AnalyticsTeam ManagementPerformance Marketing+7

Education

Harvard Business School

Master of Business Administration - MBA

Università Bocconi

Master of Science (M.Sc.) — Finance

Università Bocconi

Bachelor of Science (B.Sc.) — Management

Collegio di Milano

Residential Interdisciplinary Honors Program

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