Oct 2021 – Jan 2023 · 1 yr 3 mos

• Responsible for Conversion charter at Slang Labs.
• Responsible for getting customers such as Nykaa, ICICI Direct, and Redbus from post-sales to integration to the launch of our product. Worked with multiple stakeholders internally and externally at large enterprises in different industries, from consumer goods to multinational banks, to integrate Slang Voice Assistant.
• Coordinated with external stakeholders in different functions- legal, marketing, product, and engineering to set up timelines and ensure that integrations could be executed in a timely manner.
• Created a customer success playbook to ensure that fixed SOPs could be implemented for every future customer in the future. This playbook cut down the integration time by 50% for new customers.

May 2019 – Oct 2021 · 2 yrs 5 mos

• Put up a CRM system and later streamlined it to collect leads from various sources in one place to increase the efficiency of the team. Also handled pipeline management and put in various workflows to keep the leads active.
• Added processes and systems in place to monitor and analyse different marketing channels, drop-offs and funnel visualisations, leading to an 8X increase in the readership of the blogs, almost 10% increment in the viewership on social media MoM and reduction in the drop-offs in the funnel.
• Responsible for lead generation and lead qualification using marketing channels like emailers, conferences, website and social media channels. Nearly 20% of the qualified leads come through these channels every month.
• Created content for all the marketing channels leading to increased engagement and more lead generation. Put in place healthy SEO processes for website and blogs leading to higher visibility.
• Strategized and built the “VoiceTech India” community from scratch, grew it to 110 members with 13+ startups in three months, achieving nearly a 50% growth in members MoM, creating a thought leadership of Slang Labs in the voice Domain.

Jan 2019 – May 2019 · 4 mos

Nov 2019 – Present · 6 yrs 4 mos · Bengaluru, Karnataka, India

• Started TensorFlow User Group Bangalore, which has grown to 800+ members on Telegram and 1300+ members on Meetup. This is an entirely community-driven chapter, all the work is done by the community and for the community.
• Collaborated with other TFUGs in India to conduct the TFUG India Summit, which saw the participation of 2500+ ML/AI enthusiasts all over India and the world. This event was a big hit, and it was even recognized by TensorFlow in their blog.
• Conducted and organized 4 offline and 9 digital events/workshops, which saw the participation of over 1000+ developers specifically interested in ML/AI.

May 2018 – Apr 2019 · 11 mos · Mumbai Area, India

• Strategized a robust pan India marketing strategy for an OTC product for an International Pharmaceutical client. Client approved the strategy and it will be put into execution in October.
• Conducted market research and provided crucial insights to an International Pharmaceutical Client on various therapy areas by analyzing the social media behavior of Indians. Derived insights from raw data received from Social Media listening tool and by exhaustive analysis of content present on the Internet.
• Chosen as SPOC for a project with a giant e-commerce company. Dealt with various stakeholders and cut expenditure of the project by 87.5%. Project was completed before the stipulated time and was a resounding success.
• Assisted in executing a marketing activity on Twitter which resulted in a trending hashtag on the first position on a pan India level for more than 1.5 hours surpassing the initial goal by 50%.

Feb 2016 – May 2018 · 2 yrs 3 mos · Vellore Area, India

• Directed and planned the execution of 11 workshops which had 100+ participants each and 4 premium events which saw 200+ participants and 1000+ registrations each.
• Came up with new and creative strategies to promote Devfest'17 by GDG VIT. This included the first-ever collaboration with a beverage shop(caters to about 700 students daily) which agreed to put up event's logo on their glasses. This led to an increase of 200% in the number of registered participants.
• Handled the day to day activities of the chapter. Simultaneously collaborated with the technical team to start new projects.
• Increased the efficiency of the chapter by introducing Trello and integrating it into the core functioning of the chapter and various teams within it. This led to a better management of different events
• Formulating marketing strategies to maximize user interaction on various social media channels
• Spearheaded "MyVIT Chrome Extension" to introduce an easier way for VITians to interact with a cumbersome VIT login, extension received 400 downloads in 5 days.
• Implemented the programme called "Study Jams", weekly workshops(focused on Python, Frontend, Backend, and Hardware) for students in the University.
• Convinced the "Office of Academics" of the University to inculcate the syllabus of Study Jams in the dedicated university curriculum for 2 credits. More than 100 students attend these sessions weekly.