Feb 2024 – Feb 2025 · 1 yr · Remote

• Teaching BUS 113 — Modern Approaches to Creating Customer Demand

Jul 2023 – Feb 2025 · 1 yr 7 mos · Chicago, Illinois, United States · Remote

• I work with ActiveCampaign to open up new organic growth channels and help more brands learn about the transformative impact ActiveCampaign can have on their business. At 250m ARR and hundreds of thousands of customers, AC is a category leader with one of the largest pools of first-hand data in the software world.

Mar 2022 – Feb 2025 · 2 yrs 11 mos

• Consulted clients around SMB Vendor Selection, SMB Martech industry conditions, SMB SaaS competitive landscape, SaaS Pricing Trends.

Jan 2022 – Jul 2023 · 1 yr 6 mos

• I teach content marketing at the University of California, San Diego. https://extendedstudies.ucsd.edu/about-extension/casey-hill

Jul 2021 – May 2024 · 2 yrs 10 mos

• Providing strategic insight and industry knowledge around the personal video, SMB vendor market, marketing automation market, and CRM/ESP vendor selection.

Jul 2021 – May 2024 · 2 yrs 10 mos

• Providing strategic guidance on CRM, SMB vendor selection, inbound marketing, SaaS trends and market considerations.

Mar 2021 – Mar 2023 · 2 yrs

• I help brands from a range of industries, from B2B SaaS to eCommerce with CRO, email marketing, brand strategy, hiring and managerial insights, KPI/OKRs, growth advice etc.

Jan 2021 – May 2024 · 3 yrs 4 mos

• Provided insight and strategic guidance to investors/contracted firms in the following areas: SMB email marketing solutions, CRM/ESPs, SaaS pricing trends, SaaS churn trends, vendor selection for SMBs etc.

Sep 2020 – Feb 2025 · 4 yrs 5 mos

• I advise McKinsey & Company on SMB trends around marketing automation, CRM, eCommerce, project management, sales tools, ESPs etc.
• I have also worked with McKinsey around SaaS investments, SaaS pricing trends, and SaaS marketing.

Aug 2020 – May 2024 · 3 yrs 9 mos

• I help provide insight to Guidepoint about market trends, vendor analysis, churn, niche analysis, pricing trends etc.

Oct 2019 – Feb 2020 · 4 mos

• Working manager focused on implementing and driving change in the sales organization and beating out quota. Currently working on revamping processes and putting together effective collateral and training to support my representatives to win in the market.
• Still handle strategic customer consultations but now also have expanded collaboration with executives to help develop partnerships, scalable outbound processes, vertical specific market penetration strategies and work towards order of magnitude sales improvements. Personal ARR $2,058,000. Team Median: $957,000, Team Mean: $1,320,890. ACV ~$5000
• Coordinate with marketing team to design marketing strategy and help with the tactical execution of creative campaigns.

Apr 2016 – Oct 2019 · 3 yrs 6 mos

• ONTRAPORT is an all-in-one business and marketing automation platform that helps small businesses and entrepreneurs build a better business. By organizing all of your sales, marketing, and business software systems into one place, ONTRAPORT removes the burden of technology with one simple system.
• At ONTRAPORT I serve as an Account Executive and strategist in a consultative SMB SaaS market. I build funnels, help clients map out their businesses and take an intensive look at their current workflow processes. I consistently demolish quota (Averaged 144% of quota each month for 2+ years) and have hit number one or number two sales on the team every month since joining (25/25 months). I believe success in sales ultimately comes to creating value for the client and helping them see how to leverage our tool in new and innovative ways.

Oct 2019 – Jul 2023 · 3 yrs 9 mos · Greater Sydney Area

• At Bonjoro, we believe deeply in the power of personal video to build authentic connections with our customers and our communities. As the head of growth at Bonjoro my role is to help educate the masses on "why" video in the first place and to then help with the "how" once people can clearly see that value but need help executing on it. Bonjoro is a world class company that is rapidly scaling and was recently named by Zapier a top ten growing app. If you want to know more about why video matters, this is a great article from Forbes: https://www.forbes.com/sites/tmobile/2020/01/13/changing-the-face-of-customer-engagement-with-5g/#85f67c5342af
• eCommerce + Bonjoro article with Forbes: https://www.forbes.com/sites/pamdanziger/2020/03/11/bonjoro-lets-e-commerce-retailers-put-a-face-to-their-brand-through-personalized-video-messages/#edaddc936379
• Video for SaaS podcast I did: https://learn.demio.com/podcast/saas-breakthrough-featuring-casey-hill/
• Video for sales podcast I did: https://podcasts.apple.com/gb/podcast/casey-hill-head-growth-at-bonjoro-using-video-to-close/id1484783544?i=1000468137494
• Video for Charities podcast I did: http://maryvallonishow.com/episode-155-why-every-nonprofit-needs-to-use-video-with-casey-hill/

Oct 2019 – Mar 2023 · 3 yrs 5 mos

• I am currently a top Quora writer in the categories of SaaS Sales, SaaS Marketing, Small Business Marketing, Software as a Service, Newsletters and Email marketing with over 4,000,000 total views.
• Quora is a platform where millions of users go each week to ask questions and read answers from industry experts.

Dec 2015 – Jun 2021 · 5 yrs 6 mos

• HGC produces physical tabletop and card games. Our pilot game, Arkon, debuted in Feb. on Kickstarter (https://www.kickstarter.com/projects/1080559033/arkon) and raised over 40k with over 1,200 supporters. Since then we have brought Arkon to nearly two thousand more people around the world. We are proud to work with world class artists and designers!
• Below is a small subset of the podcasts, interviews, newspapers and reviews where Arkon has been featured!
• Podcast Feature for Arkon: https://werenotwizards.podbean.com/e/arkon/
• Podcast Feature for Arkon: http://www.cardboardherald.com/podcasts/2018/1/30/episode-65-casey-hill-of-arkon
• Podcast Feature of Arkon: http://www.thegoblingazette.com/interview-arkon/
• Podcast Feature of Arkon: https://gritandhustle.co/side-hustle-project-raises-40k-on-kickstarter-w-casey-hill/
• Arkon AMA: https://www.reddit.com/r/boardgames/comments/7yps3c/my_game_arkon_is_a_nonlinear_fantasy_themed_small/
• Top crowdfunding campaign on Medium: https://medium.com/crowdfunding-news/the-top-9-just-launched-crowdfunding-campaigns-of-feb-2-2018-7648886cfbd6
• Let's Level Up Review: https://www.youtube.com/watch?v=Za0l4Pk4a-s&t=480s
• Cloak and Meeple Review: https://www.youtube.com/watch?v=QuSYCA8ta4M&t=25s
• Super Flying Circus Review: http://superflycircus.com/…/arkon-ks-preview-the-clans-tak…/
• Everything Boardgames Review: http://www.everythingboardgames.com/2018/…/arkon-review.html
• Goblin Gazzette Review: http://www.thegoblingazette.com/game-review-arkon/
• Meeple Mountain Review: http://www.meeplemountain.com/…/arkon-review-keep-your-han…/
• Side Hustle School: https://sidehustleschool.com/episode/703/
• News Brief:
• http://www.tabletopgamingnews.com/arkon-card-game-coming-t…/
• https://boardgamegeek.com/…/new-game-round-try-your-hand-pu…
• https://feldherr.org/…/…/12/our-kickstarter-highlights-2018/
• https://www.youtube.com/watch?v=naVPBwnsfVE

Mar 2015 – Feb 2017 · 1 yr 11 mos

• I am currently working on writing a high-fantasy novel titled "Dreamweaver". Work is finished but needs revision before moving to publishers.

Aug 2014 – Mar 2015 · 7 mos · North Port-Sarasota Area

• Assisted prospective clients with pricing, product information, licensing and product demonstrations for our ASME pressure vessel and heat exchanger design and analysis software. Acted as a liaison between prospects and our mechanical engineering team, insuring prospects received expedient answers to all technical inquiries. Worked as part of a dynamic team to find new ways to reach out to customers and connect our product's value with those who needed it. Worked with Salesforce, Pardot, Parature and Quickbooks as part of sales funnel process.

May 2013 – Jul 2014 · 1 yr 2 mos

• Worked with small team on cutting edge Bioengineering/Biomedical research
• Author on Bioengineering paper, main writer for a $200,000 NSF Grant, a $24,000 IUIT Grant and 50/50 partner on a pending patent for a flexible microfluidic/electronic platform
• Chief organizer of project agendas, including creating an air compressor and analytic bioreactor.
• Responsible for work oversight, supply line management, team management and hiring

Oct 2012 – May 2013 · 7 mos

• Worked with team of interns to generate sales leads through LinkedIn and Python code
• Was the number one leads generator out of fifteen-intern team
• Worked with VP of Sales and intern director to develop structural improvements

Oct 2011 – May 2016 · 4 yrs 7 mos

• Started a small entrepreneurial venture selling collectible cards through three formal business phases (Resale, Wholesale, Electronic eBook).
• Branched out and created two different eGuides using clientele cultivated through initial guide. Sold Magic the Gathering Speculation guide and Magic the Gathering Professional Consultation.