Apr 2024 – Present · 1 yr 11 mos · Geneva, Switzerland · Remote

• Areas of work
• Freelance Game Analytics Consultant: I can offer my expertise to various game developers, from large studios to indie creators, helping them better understand their target audiences and optimize their games for market success. I provide insights into player behavior, predict market trends, and recommend strategies to enhance player engagement and retention.
• Market Strategy Advisor for Startups: Help these companies understand their competitive landscape, identify market opportunities, and devise data-driven go-to-market strategies tailored to their product offerings.
• Strategic Partnership Developer: Help gaming companies identify and establish strategic partnerships. This role would involve using his market research skills to find potential business partners, negotiate collaborations, and design co-marketing campaigns that benefit all involved parties.
• Data Visualization Specialist for Gaming Data: Creating compelling data visualizations that make complex gaming analytics understandable and actionable for developers and marketers. These visualizations could be used in presentations, reports, or interactive dashboards, helping clients visualize trends, player demographics, and performance metrics.
• Indie Game Funding Advisor: Guide indie developers through the complex landscape of funding options. Services could include preparing pitches for crowdfunding platforms, advising on venture capital or angel investments specific to the gaming industry, and helping with government grants and other funding opportunities that support creative projects.
• Content Creator for Gaming Publications: Producing content for gaming magazines, websites, and blogs. Write articles, produce reports, or create video content that analyzes industry trends, reviews new games, and advises developers to succeed in the ever-evolving gaming market.

Jul 2023 – Mar 2024 · 8 mos

• Providing insights for external factors that will influence growth for the next 3-6y: Technology and innovation, consumer insights, the evolution of gameplay and business models, and geographic footprint.
• Supporting teams to expand the PC business.
• Supporting the EA Partners team in selecting the external games for our publishing program.
• Competition insights: deep dives on competitor games and companies (business model, gameplay, monetization, engagement mechanics, etc.)

Aug 2021 – Jul 2023 · 1 yr 11 mos

• Focus on Competition Insight, identifying best practices across the industry, and guiding key internal stakeholders (Senior Executives, Studios, Brand, Marketing, Business Development, etc.)
• "Informant" role about the video game industry (through various analyses, mailing lists, and slack channels)
• Advisory and analytical work to support the expansion of key EA Franchises (Apex Legends, Battlefield, Star Wars titles, etc.) with a specific focus on live service engagement and revenue.
• Regional forecasting of key metrics (Revenue, WAU, ARPU, ARPS) for live service titles
• Supporting and fostering localization and culturalization initiatives

Sep 2019 – Aug 2021 · 1 yr 11 mos

• In charge of forecasting all revenue lines (HD, Mobile, F2P) for a total of about $X yearly revenue (incl. Asia, Oceania and IMEA)
• Support and advisory role for the Asia Senior Leadership Team (Pricing, localization, game features, local publishing, etc.)
• "Ambassador" of Asia region to Western World teams
• Managing a team of 3 senior analysts

Jan 2015 – Sep 2019 · 4 yrs 8 mos

• Forecasting of top-tier gaming franchises, including Battlefield, Need for Speed, Mass Effect, and Star Wars games.
• Support and provide advice on future game projects (audience, geography, gameplay features, etc.) & portfolio growth (new games, acquisitions, partnerships, etc.)
• Competition, market trends, and industry analysis and predictions

Apr 2012 – Mar 2014 · 1 yr 11 mos

• Leadership and support for European finance and fleet projects including :
• Implementation of an European fleet optimiser and forecasting tool
• Fleet and supply chain processes re-engineering
• Support country local team in FP&A and Demand Planning
• On demand business cases and reporting developments

Oct 2010 – Mar 2012 · 1 yr 5 mos · Geneva Area, Switzerland

• European responsibilities (Benelux, Germany, Switzerland & UK) reporting directly to Regional VP and VP Fleet Europe.
• o Re-organizing of the fleet planning role:
•  Transferring fleet planning from local teams to European structure
•  Training and development of newly hired analysts
•  Developing and implementing new planning tools
• o Responsible for operational (utilisation) and financial (costs) fleet planning, including
• forecasting and month-end gap analysis
• o Fleet portfolio optimization through design and implementation of fleet cost reduction
• strategy for European fleet acquisition
• o Identify and supervise cross border fleet optimization
• o Key contributor in the implementation of an optimizer tool (CMS)
• Based in Geneva European Management Services

Jan 2009 – Nov 2010 · 1 yr 10 mos · Brussels Area, Belgium

• Fleet purchasing, fleet rotation and planning, fleet costs reporting and analysis
• o Demand Forecasting at customer segment level
• o P&L and balance sheet forecast (Annual plan and monthly reforecast) including actuals analysis and variance tracking
• o Planning Leader involved in European projects

Jan 2002 – Dec 2008 · 6 yrs 11 mos · Brussels Area, Belgium

• Several areas of activities :
• Demand Planning
• Forecasting (P&L & Balance Sheet)
• Cost control
• Controlling
• Fleet purchases and planning
• Pricing
• Yielding
• Internal business development