Jan 2022 – Mar 2024 · 2 yrs 2 mos · Bengaluru, Karnataka, India

Oct 2021 – Dec 2021 · 2 mos

Dec 2020 – Sep 2021 · 9 mos

Mar 2019 – Nov 2020 · 1 yr 8 mos

Feb 2018 – Mar 2019 · 1 yr 1 mo

• Product owner for Partner Acquisition Platform:
•  Referrals:
• A complete driver referral product to boost inorganic acquisition through schemes and incentives
• A user-facing webview to facilitate lead generation, schemes updates, conditional bookings eligibility and integrated payment used by all Ola drivers
• A robust system interacting with 5 internal services for one successful referral event ensuring a smooth user experience at every intermediary point
• Country-specific product flow with successful launches in Australia, UK and New Zealand contributing to ~20% of all new driver acquisitions
•  Lead Management System:
• An internal product to capture and store all new leads generated through multiple sources (offline and online) and drive conversions
• A hierarchy based user access framework to drive sales operations and track workforce productivity
•  Onboarding application:
• The entry gate product used to induct any partner in Ola’s leasing system PAN India
• Facilitates extensive data and documents entry for the lead right from first sales touchpoint to first booking ensuring regulatory compliance in all attachments
• 3rd party integration: API integrations with background verification vendors to ensure multi-layered verification compliance pre and post attachment including police verification and court record check
• Achieved ~30% reduction in verification cost and ~40% reduction in verification TAT through API automation and optimization

Jul 2016 – Jan 2018 · 1 yr 6 mos

•  Ola Score: The real-time driver scoring engine, used organization-wide as a linear indicator of a driver’s quality:
• Involved in product ideation, design, implementation, maintenance, and improvisation
• Studied all the feedback channels and customer touchpoints to select appropriate signals for feeding into the scoring algorithm
• Analyzed the signals and assigned weights in accordance with the severity of events
• Worked with tech teams to make a robust product, configurable at 3*3 levels which involves extensive benchmarking and config value computation
• Worked to design actioning/penalization framework to drive quality standards whilst minimizing the supply loss
•  Improvisations to Ola Score:
• Introduced probability based normalizations to increase the trust in the voice of the customer (VOC)
• Worked to identify major driver interaction points with the platform and introduced new inputs like compliance, payments, attendance to the score
•  Receivables product: A tool to monitor and maintain the credit limit of drivers which helped to decrease the total outstanding by 50% in 6 months through segmented action and communication
•  Training product: An in-app training webview to facilitate any new feature or targeted training through audio, video and gifs. Used scoring feedback areas to trigger need-based improvement training and drive quality improvements.

Jun 2015 – Jul 2015 · 1 mo · Hyderabad Area, India

•  Role: To build and implement strategic initiatives based on Data Analytics, Market & Competitor research aimed to increase asset growth, net sales and operating margin.
•  Project: Institutional Redemption Analysis- To study the redemption behavior of Institutional clients and create a statistical model with the help of historical data (FY11-FYTD15) taking into account multiple qualitative and quantitative independent feature vectors. Making a probabilistic model to predict the redemption behavior of clients.

Dec 2014 – Apr 2015 · 4 mos · Varanasi Area, India

• TEDxIITBHU is the annual flagship event of IIT BHU and we have been organizing it successfully for the last two years(2013,2014). In its 3rd edition,planned to be hosted on 29th March'2015 we unravel the interesting theme of ''Order in Chaos' through a series of engaging talks from experts ranging from genres like music & art to corporate finance.
• As the Curator & Organizer, I am heading the marketing/sponsorship and operations of the event to make it a huge success.

Jun 2014 – Dec 2014 · 6 mos · Gurgaon, India

•  Role: Worked as a Business Analyst in India’s first and largest private open-ended alternate investment fund investing in Internet domain names based in Gurgaon.
•  Data Analysis: On a daily basis, analyzed ~100,000 domains dropping with ~60 data points through Excel macros/VBA and manual analysis to find the most undervalued domains for acquisition.
•  Sales: Researched and closed potential buyers for premium assets(domain names); closed many high valued domain deals.

Jun 2013 – Jul 2013 · 1 mo · Bengaluru Area, India

•  Role: Worked as a Business Development intern for a unique idea in new age gifting at a gifting solutions startup based in Bangalore.
•  Development: Building vendor portfolio for experience gifting; signing MoUs with hotels, clubs, fitness centers, adventure sports companies etc. Creating a database for expansion using secondary research on possible vendors for Delhi-NCR region.
•  Sales: Client servicing for B2B sales of “Experience Gift Box” which included many Fortune 500 companies.

Dec 2012 – Jan 2013 · 1 mo · Ranchi Area, India

• Worked as marketing supervisor for this real estate trading firm which involves in buying,selling and renting of properties.My main contribution was in the e-marketing of the company creating its online presence which directly resulted in the net growth of clients and revenues.