Josh Howard

Product Manager

Denver, Colorado, United States22 yrs 3 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • 20+ years in data and AI product marketing
  • Expert in executive engagement and go-to-market strategies
  • Proven track record in scaling teams and driving growth
Stackforce AI infers this person is a SaaS product marketing leader with extensive experience in data and AI solutions.

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Skills

Core Skills

Product MarketingGo-to-market (gtm)Product ManagementMarketing

Other Skills

Data & AIGlobal Cross-Functional Team LeadershipGo-to-MarketExecutive EngagementGo-to-market StrategySales EnablementProduct StrategyProduct LaunchMessagingMarket ResearchPricing StrategyCompetitive IntelligenceCorporate BrandingUI/UXBranding & Identity Marketing

About

TL;DR: 20+ years building and marketing data and AI products that scale. Bio: Product and marketing leader with 20+ years of experience driving growth for enterprise data and AI companies—from early-stage startups to global market leaders. I’ve built and launched products, defined categories, and led high-performing teams across product management and product marketing. Known for turning strategy into execution and complex ideas into clear, compelling storytelling that drives impact. I bring clarity to complexity, align global teams, and focus on what matters: building products customers love, creating go-to-market strategies that win, and driving measurable business results. Domain Expertise: Data Management • AI • Analytics • Data Science • Data Governance • Data Warehousing & BI • Data Integration (ETL/ELT) • Database • Lakehouse Platforms Core Skills: Product Strategy • Product Management • Go-to-Market (GTM) • Product Marketing • Executive Engagement • Cross-Functional Leadership • Global Market Development • Product-Market Fit

Experience

Databricks

Sr. Director, Product Marketing (Executive Audiences)

Mar 2022Present · 4 yrs · Remote

  • Head up Databricks’ global product marketing strategy for engaging C-level executives across data, AI, and digital transformation. Built the Executive Audiences function from the ground up, translating complex product strategy into narratives that resonate in the boardroom and expand Databricks’ enterprise influence.
  • Defined and scaled the company’s global executive-marketing strategy, programs, and measurement model.
  • Drive alignment across all marketing, product, demand generation, and regional teams to deliver a unified global executive motion.
  • Established frameworks that position Databricks as a trusted advisor to Fortune 500 leaders on data and AI strategy.
  • Shape messaging and content that elevate product innovation to business impact and growth.
Data & AIGlobal Cross-Functional Team LeadershipGo-to-MarketProduct MarketingExecutive EngagementGo-to-Market (GTM)

Alteryx

Sr. Director, Product Management & Product Marketing

Jan 2016Mar 2022 · 6 yrs 2 mos · Boulder, Colorado, United States

  • Joined Alteryx during a period of hypergrowth, building and scaling product and marketing teams that helped grow the company from 350 to 3,000+ employees and nearly $1B in revenue. Reported to the CMO and CPO, leading teams across product management and product marketing through rapid growth, product expansion, and multiple acquisitions.
  • Sr. Director, Product Management (2017 – 2021)
  • Built and led a 20-person global team overseeing platform, extensibility, and product operations functions.
  • Grew the Alteryx Server business from <$50M to a core enterprise growth engine.
  • Unified acquired technologies into the platform following multiple M&A integrations.
  • Established product operations, market intelligence, localization, and accessibility functions.
  • Served as a “fix-it” leader, parachuting into critical initiatives to stabilize and scale teams and products.
  • Sr. Director, Product & Solution Marketing (2021 – 2022)
  • Transitioned back to marketing to align product strategy with go-to-market execution.
  • Built the Solution, Industry, and Technical Marketing functions to drive growth and enterprise adoption.
  • Defined global GTM strategy, messaging, and analyst engagement across the Alteryx Analytics Platform.
  • Strengthened alignment between product, sales, and marketing to accelerate enterprise revenue.
Go-to-market StrategySales EnablementProduct StrategyData & AIGlobal Cross-Functional Team LeadershipProduct Management+1

Dell technologies

Sr. Manager, Product Marketing - Data Management Products

Jan 2010Jan 2016 · 6 yrs · Remote

  • Led product marketing for Dell’s Information Management portfolio—a $200M+ business spanning data management, analytics, and business intelligence—helping transition the organization toward modern self-service analytics.
  • Managed a team of PMMs responsible for go-to-market and product launches across 25+ data and analytics products.
  • Pioneered early positioning for self-service BI and analytics, extending Dell’s reach beyond traditional database tools.
  • Supported multiple acquisitions and integrations that strengthened Dell’s enterprise data platform portfolio.
  • Partnered across global marketing and product teams to deliver unified messaging and GTM execution.
Product LaunchProduct MarketingGo-to-MarketSales EnablementMessagingGo-to-Market (GTM)

Embarcadero technologies

Head of Product Marketing – Database Architecture

Jan 2007Jan 2010 · 3 yrs · Remote

  • Oversaw global product marketing for Embarcadero’s data architecture solutions, defining the go-to-market and positioning strategy for a suite of tools used by database professionals worldwide.
  • Led messaging, product launches, and competitive strategy across global markets.
  • Drove pricing, research, and enablement initiatives to expand enterprise adoption.
  • Elevated Embarcadero’s brand among enterprise data teams, reinforcing leadership in database design and modeling.
Market ResearchPricing StrategyCompetitive IntelligenceProduct MarketingGo-to-market Strategy

Acxiom

Director, Product Management & Product Marketing – Risk Data Management Division

Jan 2006Jan 2007 · 1 yr · Greater Denver Area

  • Directed product strategy and go-to-market for Acxiom’s Risk Data Management business, developing identity and data-driven risk solutions that strengthened the company’s position in analytics and data services.
  • Defined product roadmap, positioning, and launch strategy for a portfolio of enterprise data products.
  • Led brand and marketing planning, budgets, and content strategy across the division.
  • Modernized product messaging and design to align with Acxiom’s data strategy and customer needs.
Corporate BrandingProduct MarketingUI/UXProduct Management

Cyrusone

Director, Marketing – Data Center & Digital Infrastructure

Jan 2004Jan 2006 · 2 yrs · Houston, Texas Area · On-site

  • Built and led the marketing function for CyrusOne during its early growth stage—well before “cloud computing” became mainstream. Helped position the company as an early pioneer in enterprise data centers, hybrid cloud, and disaster recovery services.
  • Established the company’s brand and go-to-market foundation across corporate, product, and demand-generation channels.
  • Developed early messaging around data resiliency, scalability, and cost efficiency—concepts that would later define the cloud era.
  • Built the sales enablement, events, and communications programs that supported enterprise adoption and rapid growth.
Branding & Identity MarketingDemand GenerationSales EnablementMarketing

Education

Stephen F. Austin State University

Bachelor of Business Administration — International Business

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