Maxim Tanevskiy

CEO

London, England, United Kingdom12 yrs 9 mos experience

Key Highlights

  • Achieved $1.5M ARR in 9 months without marketing budget.
  • Launched GTM for 8 products across 35+ countries.
  • Led 60+ AI/data projects with enterprise clients.
Stackforce AI infers this person is a B2B SaaS and AI GTM expert with extensive experience in growth strategies.

Contact

Skills

Core Skills

Go-to-market StrategyB2b MarketingProduct DevelopmentProduct ManagementB2b Sales

Other Skills

SalesSocial SellingStrategic positioningContent marketingDigital MarketingGrowth HackingProduct MarketingMarketing StrategyB2B SoftwareProduct LaunchNew Venture LaunchContent marktingMEDDICC MEMBERSHIPRevenue StrategyStrategic Partnerships

About

Most B2B SaaS companies don’t lose deals on the sales call. They lose them months earlier. By the time a buyer books a discovery call, most of the decision is already made. 80% of enterprise buyers research vendors 3–6 months before contacting sales. 85% build their shortlist based on content, positioning and market perception. That’s where most companies lose. I work with B2B companies that are stuck in growth and need to fix their pre-sales system. My focus: GTM strategy, Dark Funnel GTM, AEO, competitive analysis, LinkedIn visibility, long-term positioning that make buyers choose you before the first call. Over the last 10+ years I have: • Launched GTM for 8 products across 35+ countries • Taken a biotech startup from 0 → $1.5M ARR in 9 months without a marketing budget • Built cross-border e-commerce at Yandex for 100M+ users, turning P&L from –20% to +5% • Led 60+ AI/data projects with enterprise clients including IBM, Dell and KPMG across APAC, EU and LATAM • Helped teams raise $1M+ and launch real generative AI products If your company has a good product but growth has stalled, the problem is rarely the sales team. It’s usually positioning, GTM structure or market perception. That’s what I help fix. If you want your company to become the obvious choice before the sales call, send me a DM.

Experience

Women in tech

Startup Mentor

Oct 2025Present · 5 mos

Go-to-Market StrategySocial SellingB2B Marketing

Tripleten

Course Instructor

Jul 2025Present · 8 mos · Remote

  • — Designing and delivering TripleTen’s AI-powered Marketing, GTM, PMF and Sales courses
Go-to-Market StrategyB2B SalesB2B MarketingContent marketingDigital Marketing

Ai forge

Startup Mentor

Jul 2025Present · 8 mos · London Area, United Kingdom · Hybrid

  • — Helping various B2B SaaS startups with GTM, Marketing, Sales
Go-to-Market StrategyProduct DevelopmentSales

Maildoso

Strategic Advisor

Mar 2025Aug 2025 · 5 mos · London Area, United Kingdom · Remote

Social SellingGo-to-Market Strategy

Maxim tanevskiy

B2B SaaS Growth & GTM Advisor

Jun 2024Present · 1 yr 9 mos · London Area, United Kingdom · Remote

  • I help B2B SaaS founders fix positioning and market strategy when growth stalls or the market doesn’t understand the product.
  • Typical work includes:
  • Market & positioning strategy to clarify why buyers should choose you
  • GTM strategy and revenue model design
  • Founder strategy sessions to unblock growth and prioritise what actually drives revenue
  • Fixing messaging and product narrative so sales conversations start earlier
Go-to-Market StrategySalesSocial SellingStrategic positioningB2B Marketing

Ex-human

Chief Business Officer

Mar 2024Nov 2025 · 1 yr 8 mos · United States · Remote

  • Andreessen Horowitz-backed genAI startup that develops digital humans and empathetic AI.
  • Own B2B Sales, GTM execution, B2B Marketing
  • Hit $7.5M ARR.
Growth HackingGo-to-Market StrategyStrategic positioningB2B MarketingProduct MarketingMarketing Strategy

Toloka

Head of Sales & GTM

Apr 2022Feb 2024 · 1 yr 10 mos · Singapore · Hybrid

  • Led Toloka’s APAC business, architecting large-scale data-annotation and human-in-the-loop AI pipelines for 60+ enterprise clients, including KPMG, IBM, Dell and other global leaders.
  • Advised Fortune 500 companies and 100+ startups on deploying AI, ML, and executing data projects.
Growth HackingGo-to-Market StrategyB2B SoftwareSalesB2B Marketing

Yandex.market

Head of B2C E-commerce Marketplace

Aug 2021Mar 2022 · 7 mos · Moscow, Moscow City, Russia · On-site

  • Led a 30-member cross-functional team, spanning product, legal, finance and logistics
  • Built and launched international B2C marketplace in 6 mo across multiple geos
  • Enhanced PnL from heavy negative to positive in few months
Product DevelopmentProduct ManagementProduct MarketingProduct LaunchNew Venture Launch

Russian peat company llc

Head of Sales & GTM

May 2020Jul 2021 · 1 yr 2 mos

  • Led cross functional team of product, PR, marketing, sales
  • Brought from 0 to $1.5m ARR in 9 months as founding Head of Sales with zero paid ads and almost zero marketing budget during pandemic
Growth HackingGo-to-Market StrategyB2B Sales

Pro glance

Head of Sales

Mar 2017May 2020 · 3 yrs 2 mos · Worldwide

  • Launched sales engine from scratch to $100k ARR in less than 6 months without any marketing budget
  • Founding Head of sales
Growth HackingGo-to-Market StrategyB2B Sales

Pack&fly group oü

Deputy Head of Business Development

Apr 2015Nov 2017 · 2 yrs 7 mos · Worldwide

Growth HackingGo-to-Market Strategy

Chinese clinics of traditional medicine

Translator

Apr 2013Jul 2015 · 2 yrs 3 mos · China/Russia · On-site

Education

Yale University

Postgraduate Diploma — Business Communication & Leadership

Jan 2023Jan 2023

University of Virginia Darden School of Business

Postgraduate Diploma — Business Administration & Strategy

Jan 2023Jan 2023

Capital Normal University

Chinese language as a foreign language — Chinese language

Jan 2009Jan 2010

Bauman Moscow State Technical University

Postgraduate Certificate — IT Project Management

Jan 2021Jan 2021

Saint Petersburg State University

Bachelor’s Degree — Chinese Philology

Jan 2007Jan 2013

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