Apr 2024 – Oct 2024 · 6 mos

Sep 2023 – Mar 2024 · 6 mos

• Building Monetization Strategy, Adtech + High-level Strategic Partnerships across Tata CliQ, TATA CliQ Luxury, TATA CliQ Palette

Apr 2022 – Sep 2023 · 1 yr 5 mos

• Building the future of Personalised Beauty in India at Tata CliQ Palette. Working on critical initiatives across strategy, marketing.
• Leading Charter for Brand Monetization & Retail Partnerships (FY24)
• Led Charter for Events & Social Commerce Engagement (FY23)

Nov 2021 – Apr 2022 · 5 mos

• Building the next big thing in Beauty.

Jan 2021 – Oct 2021 · 9 mos

• .

Apr 2020 – Nov 2022 · 2 yrs 7 mos

• Coaching Top B School Grads in Marketing

Nov 2019 – Oct 2020 · 11 mos

• Powering Professional Indian women to be their best selves - round the clock.

Oct 2019 – Nov 2019 · 1 mo

Apr 2019 – Sep 2019 · 5 mos · Mumbai, Maharashtra, India

May 2018 – Mar 2019 · 10 mos · Hyderabad Area, India

• Led the Health & Wellness Packages Vertical at Zoylo Digihealth, a rising startup in the digital health space in India. Initiated the vertical, building key strategic partnerships with premier healthcare providers as well as achieving breakthroughs with healthcare customers, delivering bundled offers at great value.

Jan 2017 – Jan 2017 · 0 mo

• Taking a break after 4 years abroad to rejuvenate the mind and body and restructure my career
• Dedicating my time to my personal writing after 10 years
• Pursuing the achievement of health & fitness goals

Jan 2014 – Jan 2017 · 3 yrs

• Handled B2B Marketing & Corporate Strategy Portfolio in the NMC Group's NMC Trading- Medical Equipments Division, reporting to the DGM of the Unit. NMC Trading handles some of the leading medical equipment brands in the United Arab Emirates such as Welch-Allyn (Hill-rom), Samsung, Terumo, Otometrics (Natus), Siemens, Beckman Coulter, ThermoFisher Scientific, Eurofins Biomnis, Nihon Kohden, KavoKerr, 3M, Medtronic, Abbott Diabetes Care.

Jan 2013 – Jan 2014 · 1 yr

• Management Trainee for the NMC Trading LLC, a part of the global NMC Group- one of the leading healthcare providers and trading companies in the United Arab Emirates, part of the FTSE 100 (top 100 companies by capitalization) on the London Stock Exchange.
• Completed a Sales & Marketing stint which building a premier women's medical device brand in the UAE by creating networks with top gynecologists and hospitals in Dubai. After the completion of my stint, I moved into a Business Planning & Product Management Role.

Apr 2012 – Jun 2012 · 2 mos · Mumbai

• This was my postgraduate summer internship with Drizzlin, a digital marketing agency in Sustainability Branding.
• Collaborated with Social Entrepreneurs to help them gain sponsorship and publicity by connecting them with Drizzlin's corporate clients & media organisations
• Researching the digital media-based green strategies of firms across 7 sectors
• Crafting Drizzlin’s strategy to become a leading player in the emerging Green/Sustainability Branding Space

Jan 2011 – Jun 2011 · 5 mos · Pune Area, India

Jan 2009 – Jan 2010 · 1 yr · BITS-Pilani, Goa Campus

• Rose to a leadership position after two years as a team member.
• Coordination with print and electronic media to provide complete coverage of the festival
• Circulation increased three-fold from 800 to 2500 copies during tenure.

Jan 2008 – Jan 2010 · 2 yrs · BITS-Pilani, Goa Campus

• Devised marketing strategies for three of the biggest college festivals in India
• Responsible for the promotion of festivals in Andhra Pradesh Region, consisting of 200+ colleges, resulting in participation of many students from the state

Jan 2008 – Jan 2010 · 2 yrs · Goa

• Conducting and participation in Quizzes all over India. Event manager for Quizzes during Waves and Quark, the National Level Festivals of BITS-Pilani, Goa Campus.