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Anu Madan

Associate Partner

Singapore, Singapore15 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 5 years of experience in alumni relations.
  • Established alumni chapters in 11 cities globally.
  • Expert in leveraging digital tools for engagement.
Stackforce AI infers this person is a strategic leader in educational alumni relations and engagement.

Contact

Skills

Core Skills

Alumni RelationsStrategic PlanningMarketing StrategyCorporate RelationsProject ManagementBankingClient Management

Other Skills

Digital EngagementMarketingEvent ManagementProduct MarketingBusiness PlanningBusiness StrategyBusiness DevelopmentStrategyCorporate FinanceCompetitive AnalysisMarket ResearchPortfolio ManagementCross-functional Team LeadershipFinancial ModelingManagement

About

With over 5 years of experience as a Deputy Director of Alumni Relations at S P Jain School of Global Management, I am passionate about fostering a strong and vibrant alumni community that supports the institute's vision and mission. I oversee the functioning of alumni chapters in 11 cities globally and liaise with chapter committees to plan and implement social and knowledge-sharing activities for members. I also leverage digital services and tools to scale alumni engagement efforts and maintain communications with alumni via social media, the alumni portal, and the quarterly newsletter. I have a marketing and international business background, with an MBA from the University of Notre Dame - Mendoza College of Business. I enjoy connecting and collaborating with alumni, industry partners, and internal stakeholders to enrich the alumni experience and enhance the institute's brand awareness and corporate engagement.

Experience

S p jain school of global management

3 roles

Deputy Director - Alumni Relations

Promoted

Oct 2019Present · 6 yrs 5 mos

  • Plan and implement strategies for fostering excellent Alumni Relations within the Alumni community and with the Institute
  • Oversee the functioning of alumni chapters in 11 cities globally and liaise with Chapter Commitees to support social and other knowledge-sharing activities for members
  • Formulate and execute short-term and long-term strategies for using digital services and tools to scale alumni engagement efforts
  • Maintain communications with alumni via social media, alumni portal, and the Quarterly Newsletter, to increase alumni affinity and a strong sense of identity with their alma mater
  • Interface with the external vendor to oversee the alumni portal, including maintaining an updated database, producing periodic reports, uploading content, posting job opportunities, informing about upcoming events and running engagement campaigns
  • Collaborate with various departments to plan, implement, and promote alumni engagement activities and programs that support the Institute’s strategic plan and goals
  • Partner with Admissions Office, Student Recruitment, Marketing Team and Corporate Relations Team to spearhead the introduction of alumni involvement in the admissions/recruitment process
  • Develop and implement plans to expand industry partnerships, with the goal of securing corporate collaboration for student projects, guest lectures, internships and placements
Alumni RelationsDigital EngagementStrategic PlanningMarketing

Manager -Alumni Relations and Industry Interface

Mar 2017Oct 2019 · 2 yrs 7 mos

  • Establish Singapore Alumni Chapter -including Sports, Communications and Cultural Sub-Chapters
  • Maintain Alumni portal and database for Singapore and SEA for various Alumni outreach programs
  • Plan, implement and manage initiatives to strengthen connectivity and engagement among SP Jain's alumni
  • Develop marketing strategies and plans to enrich industry relationships
  • Collaborate with internal and external stakeholders to organize panel discussions, breakfast talks, simulations, conclaves and guest lectures
  • Plan, organize and host events for various industry and professional associations to improve brand awareness and corporate engagement
  • Connect and track alumni success for testimonials for the programs and institute
Alumni RelationsEvent ManagementMarketing Strategy

Manager- Industry Interface

Jan 2016Oct 2019 · 3 yrs 9 mos

  • Identify, develop and manage corporate relationships for sourcing projects for Global MBA students
  • Liaise with the companies and invite business challenges (strategic issues) for Global Immersion Projects (GIP) for the students
  • Match student profiles and research interests to project opportunities to improve learning outcomes and student job placements
Corporate RelationsProject Management

Bank of america

Account Officer

Jun 1995Mar 1999 · 3 yrs 9 mos · Greater Los Angeles Area

  • established and managed the NRI banking services for BOA in the West Coast
  • solicited medium to high net worth long deposits($6m)
  • marketed NRI products through ethnic mass media and business seminars
  • developed and maintained detailed client profile and database
  • referred NRI clients to the Private Banking RM's
BankingClient Management

American cyanamid

Product Manager

Aug 1992Aug 1993 · 1 yr · Wayne, NJ

Education

University of Notre Dame - Mendoza College of Business

Master of Business Administration (M.B.A.) — Marketing and International Business

Jan 1993Jan 1995

H.R. College of Commerce and Economics

Bachelor's Degree (B.Com) — Business Management

Jan 1987Jan 1992

The Cathedral and John Connon School

High School

Jan 1981Jan 1987

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