Mar 2024 – Present · 2 yrs 1 mo · Bengaluru, Karnataka, India

Jan 2024 – Mar 2025 · 1 yr 2 mos · Bengaluru, Karnataka, India

Feb 2022 – Oct 2022 · 8 mos · Bengaluru, Karnataka, India

Oct 2021 – Mar 2022 · 5 mos

Dec 2017 – Jun 2025 · 7 yrs 6 mos

Dec 2015 – Nov 2017 · 1 yr 11 mos

• The Tamil Nadu Floods - Education Supplies (bit.ly/TNFES) is a citizens' initiative which aims to help students and schools in Tamil Nadu, India, that were badly affected in floods in December 2015.
• In 100 days since inception, this platform has facilitated support for 45 schools and over 25,000 students across Chennai, Kanchipuram, Thiruvallur and Cuddalore districts. We have donated notebooks, stationery and sports equipment, built and renovated toilets, painted buildings, provided safe drinking water supplies and kitchens. TNFES is also being sought by organizations and like minded groups to collaborate on some projects in schools. Our platform has helped facilitate getting people together to work with schools independently as well.
• Email: tnfes@outlook.com
• Twitter: @EduSupplies4TN
• Facebook: bit.ly/TNFES

Oct 2015 – Oct 2016 · 1 yr · Tiruchirapalli

• Delivered lectures on sales management to around 200 students. Aimed at encouraging students to pursue sales in their careers, the lectures covered various opportunities in sales in different sectors, its importance among many functions within an organization and the various skills and techniques required to become a successful sales person.

Jun 2010 – Nov 2011 · 1 yr 5 mos · New Delhi, India

• Raised INR 14 million from nearly 40 companies for various projects between June - December 2010, within 6 months of joining.
• Liaised with several Indian companies to raise close to INR 5.3 million for the reconstruction of 7 schools in Leh and Kargil post the devastating cloud burst & floods in August 2010. In a first for Save the Children, created a consortium of these companies to pool in their resources to maximize on the relief and rehabilitation efforts, while also making operational and financial management of projects easier.
• Handling client relationships & programs for Save the Children's member countries including UK, USA, Italy, Japan, Germany and Denmark. The value of grants from these 15 clients of the members is roughly INR 322 million.
• Driving relationships and leading fundraising efforts with close to 125 companies within India.

May 2007 – Mar 2008 · 10 mos · Gurgaon, India

• Collaborated with all leading telecom service providers in the country for the launch of joint handset bundled offers, rural marketing etc.
• Launched 3 CDMA phones by localizing global campaigns to position products in alignment with Indian consumer needs.

Mar 2006 – Apr 2007 · 1 yr 1 mo · Gurgaon, India

• Launched phones under the E series and handled all aspects of marketing communications for the same.
• Championed the Nokia E-Guru program, a unique promoter program to support retail sales, provide consumer demos and after-sales support, implemented in 11 cities across India.

Jun 2004 – Jan 2006 · 1 yr 7 mos

• Devised strategies for overseas clients (green field operators) to accomplish market leadership, operational rollout, and streamlining of processes. Also, established the structure & strategies for marketing, sales and customer care functions.
• Authored business proposals which consummated infrastructure deals to the tune of INR 1600 mn. (USD 32 mn.) in various countries; etc.
• Provided strategic inputs and a complete business plan for the e-Sri Lanka initiative of the Information and Communication Technology Agency (ICTA). This included evaluation of technology solutions, proposing a viable business model for community development through e-Governance and project management. Sri Lanka's first e-library was launched as a result on Jan 01, 2005 by the Prime Minister of Sri Lanka.

Nov 2002 – Apr 2004 · 1 yr 5 mos

• Chaired the Product Development Council, a cross-functional team mandated to develop new products & features based on customer need and deliver incremental revenue streams. Launched several new products under this mandate.
• Introduced Easy Charge, India's first-ever electronic prepaid recharge distribution model establishing Chennai as the first among all Airtel circles to cross 40% of value of all recharges. Achieved 60% of value of all recharges within 2 months, a feat done by Smart of Philippines after six months of launch.
• Conceptualized and implemented CRM-based customer segmentation during migration of the billing platform. Won the Airtel Team award (for effective implementation with a team) and Airtel Star award (for individual contribution) for handling the project within 2 weeks of joining.
• Handled all aspects of marketing including branding, PR, retail visibility, product development, consumer research and customer interactions.

Jan 2000 – Nov 2001 · 1 yr 10 mos · Kansas, USA

• Handled marketing for the Hispanic, Asian, Middle Eastern, African and European segments & communication for all of them with agencies specializing in ethic marketing.
• Developed and maintained partnerships with Asiana Airlines, Eva Airlines, Western Union and several ethnic online websites. This involved contract negotiations, designing operational procedures and fulfillment of commissions etc.
• Formulated processes and managed the operational logistics of all marketing programs while also initiating & spearheading cost savings for programs already implemented.

Jun 1995 – Jun 1998 · 3 yrs · Chennai, India

• Handled advertising for various clients including SkyCell Communications Pvt. Ltd., (now AirTel), Citibank NA and GM Pens International Private Limited.
• During this period, handled the launch of the cellular services for Skycell while also coordinating and overseing the brand extensions for GM Pens.
• Involved in direct marketing, event management, consumer promotions, product packaging, consumer research and innovative retail-focused activities.