Feb 2020 – Present · 6 yrs 2 mos

• Reporting to the Head of LOB, to initiate and develop successful strategic partnerships for AirAsia.com with other Airlines, Technology, E-commerce & online travel agencies
• Identify, Analyse and Qualify potential leads and develop pitch presentations to consult high-level executives on AirAsia.com’s strength, synergy and value addition it may provide to the partner’s brand.
• Establish an understanding of our partners' business objectives and align them with the opportunities that AirAsia.com’s ecosystem may offer them for maximizing revenue.
• Manage all processes leading up to and finalizing distribution deals (i.e. prospecting, establishing first contact, meetings, in-person pitch presentation, contracting, integration);
• Negotiate and finalize partnership deals and maintain a high level of knowledge, relationship management and integrity of Partner Networks products;
• Work closely with the LOB heads and management team to support and drive corporate strategy, expectations, company objectives, drive growth and leverage expertise in closing prospects.
• Have a clear understanding of the channels of sales and explore campaigns specific to platforms e.g Mobile and finally establishing /maintaining an annual campaign calendar with partner airlines.

Feb 2019 – Jan 2020 · 11 mos

• To manage, offline channel systems i.e. Online Travel Agents (OTA) via API.
• To provide support to OTAs on any commercial or technical matters.
• Analyze sales reports on existing OTAs sales performance.
• Coordinate and support newly appointed OTA system integration.
• Project Management & Deliverable
• Initiated and standardized Application Programming Interface Agreement across all AOCs
• Initiated and standardized Travel Agent Management ID SOPs for offline channels
• Initiated E-form for Travel Partners submit their inquiries
• Initiated Online Registration form for New Travel Partner
• Strategy to increase ancillaries for OTA’s
• Chatbots automation (AVA B2B) for offline channels

Jan 2011 – Jan 2019 · 8 yrs

• Executive, Group Sales & Distribution, Commercial
• Responsible, advice, assist and supporting role for regional S&D team for offline channel to achieve sales target.
• Inter-department coordination (Finance, AGSS, ICT)
• Ensure and maintaining the system effectiveness according to request.
• Assist to setup which compliance to SOPs and company directions.
• Verify and ensure the accuracy of commission pay out/ reports provided to distribution channels.
• Responsible to setup Organization in system for S&D channel: -Periodic maintenance, monitoring & Trouble shooting

Jan 2011 – Oct 2011 · 9 mos

• • Responsible on daily reporting to management, handling passenger & cases.