Sayan Biswas

CEO

Kolkata, West Bengal, India6 yrs 6 mos experience

Highly Stable

Key Highlights

Achieved 23% YoY revenue growth in semiconductor sector.
Co-founded social platforms empowering marginalized artisans.
Developed over 15 global launch assets for product adoption.

Stackforce AI infers this person is a Product Marketing Manager with expertise in Semiconductor and IoT industries.

Contact

sayan.biswas3535@gmail.com LinkedIn

Skills

Core Skills

Gtm Strategy & ExecutionProduct Positioning & MessagingProduct Development

Other Skills

Attention to DetailLeadershipMicrosoft PowerPointEmbedded SystemsProduct ManagementPositioning (Marketing)Competitive AnalysisProduct LaunchCompetitive IntelligenceMicrosoft WordRevenue & Profit GrowthSemiconductor IndustryStrategic PartnershipsMicrosoft OfficeGTM

About

Hi, I’m Sayan Biswas – a Product Marketing Manager with nearly 6 years of experience in the Semiconductor and IoT ecosystem. I excel at transforming complex technology into compelling narratives that drive adoption and growth. Professional Journey: - Formerly at Silicon Labs, I used to lead go-to-market strategies for Proprietary SoCs and MCU product lines, and contributing to over $1B in annual revenue. - Achieved a 23% YoY revenue growth through data-driven GTM initiatives and cross-functional collaboration. - Co-founded Khoobeebylocals, a social platform connecting marginalized artisans with consumers. Key Skills: - GTM Strategy & Execution - Product Positioning & Messaging - Sales Enablement & Developer Engagement - Market Research & Competitive Analysis Let’s connect if you’re passionate about technology storytelling or looking to collaborate on innovative marketing strategies!

Experience

Silicon labs

Product Marketing Manager II

Apr 2022 – Nov 2025 · 3 yrs 7 mos · Hyderabad, Telangana, India

Driving Go-To-Market Strategy, Product Positioning & Ecosystem Growth for Semiconductor & IoT Solutions
In my current role at Silicon Labs, I lead go-to-market strategy, product positioning, and ecosystem marketing for our Semiconductor and IoT portfolio - spanning proprietary SoCs, Wi-SUN solutions, and MCU product lines. My focus is on building narratives that turn complex technology into adoption-ready solutions while driving measurable business growth.
Key Contributions & Impact:
23% YoY revenue growth for proprietary SoCs through data-driven GTM initiatives, cross-functional execution, and regional alignment.
Developed 15+ global launch assets (sales guides, blogs, demos) to improve developer onboarding and accelerate time-to-adoption.
Delivered 10+ design-ins across industrial IoT and smart metering segments by refining product messaging and value propositions.
Partnered with regional marketing teams to execute localized campaigns for Wi-SUN compliant SoCs - strengthening brand visibility in the smart-utility ecosystem.
Managed MCU portfolios contributing to ~$1B annual revenue, leading pricing and positioning across 300+ SKUs to enable solution-level selling.
Acted as a bridge between engineering, GTM, and field teams, ensuring market insights directly informed next-gen roadmap priorities.
Represented Silicon Labs at industry forums and events, moderating sessions on smart city innovation and IoT adoption to strengthen ecosystem thought leadership.

Attention to DetailLeadershipMicrosoft PowerPointEmbedded SystemsProduct DevelopmentProduct Positioning & Messaging+24

Khoobeebylocals

Co-Founder (Academic Venture)

Nov 2021 – Oct 2022 · 11 mos

● Co-Founded a Social Platform shaped towards providing income to marginalized Indian artisans via connecting with online consumers
● Spearheaded the Operational & Product Strategy, user interface, and experience via prototyping for 10+ products listed on the website
● Led a team of 4 skilled entrepreneurs towards execution of all milestones and end-to-end delivery of products across all platforms
● Identified user needs via 1-1 and focused group discussions and crafted end-to-end Website Design and its strategic contents
● Designed the Go-To-Market Strategy by understanding demand aggregation via Market Research

Yoga and chai

Co-Founder

Jul 2021 – Sep 2021 · 2 mos

● Co-Founded a Dropshipping company promoting a healthy lifestyle among younger and elderly generations via yoga and tea offerings
● Enhanced User Interaction by 25% by designing the user interface, user experience & strategic content for the website
● Achieved WoW sales growth of 27% via Product Management and Operational Strategy for 15 SKUs of Yoga and Tea Products
● Improved product discoverability by 32% via owned end-to-end Website Design that reduced TAT to place orders by 46%
● Increased business revenue by 54% by collaborating with Sales and Marketing team via FGD & Strategic alliance

L&t technology services limited

Product Engineer

Aug 2018 – Sep 2020 · 2 yrs 1 mo · Bengaluru, Karnataka, India

Product Development, Cost Optimization & Cross-Functional Engineering for Embedded Systems
As a Product Engineer at L&T Technology Services, I contributed to the design, development, and optimization of electronic systems across multiple product lines. My focus was on improving cost efficiency, driving quality enhancements, and fostering collaboration between engineering, testing, and supply chain teams to ensure on-time and high-quality product delivery.
Key Contributions & Impact
Reduced component costs by 18% through detailed datasheet analysis, BOM optimization, and strategic alternate sourcing.
Deployed 6+ new products by coordinating with 100+ engineers and project leads across design, validation, and manufacturing functions.
Improved product quality and reduced recalls by 35% through enhanced testing procedures and cross-functional collaboration.
Supported continuous improvement by identifying component reliability trends and aligning recommendations with client specifications.

LeadershipProduct DevelopmentMicrosoft WordFlawless ExecutionRevenue & Profit GrowthMicrosoft Office

Jadavpur university, kolkata

Research Intern

Feb 2018 – Jul 2018 · 5 mos · Greater Kolkata Area

● Designed BAN model network that provides mobility to people facing difficulty to commute via Nodes and Central Sink
● Simulated and Implemented BAN network on MATLAB- Simulink thus validating the POC

Research

Indian railways

Summer Intern

Jun 2016 – Jul 2016 · 1 mo · Bhubaneshwar, Odisha, India

● Implemented DFOS networks by designing SM optical fibers with limited chromatic dispersion and refractive index
● Validated 5+ optical designs for SM and MM fibers on Opti fiber software thus validating POC