Anup Batra

CEO

Melbourne, Victoria, Australia19 yrs 9 mos experience
Highly Stable

Key Highlights

  • Led multiple multi-million dollar exits.
  • Grew businesses into market leaders across 44 industries.
  • Expert in blending performance marketing with scalable systems.
Stackforce AI infers this person is a Digital Marketing and Talent Acquisition expert with a focus on scalable growth strategies.

Contact

Skills

Core Skills

Global Talent AcquisitionEntrepreneurshipBusiness GrowthLead Generation

Other Skills

Talent ManagementCross-functional Team LeadershipDigital MarketingGlobal SourcingTechnical RecruitingScalabilityCreative EntrepreneurshipEntrepreneurship DevelopmentOnline MarketingSEOSEMSocial Media MarketingOnline AdvertisingDigital StrategyPPC

About

Hi, I’m Anup Batra—a growth architect and CEO of Arrow Digital—focused on turning ambition into scalable, predictable revenue. By blending performance marketing with high-converting systems, I help businesses move beyond guesswork to build engines of consistent growth. ( www.anupbatra.com ) My data-driven approach has powered exponential scale and multiple multi-million dollar exits. I partner with forward-thinking brands to unlock profitability, dominate their market, and create long-term, sustainable success. About My Work Arrow Group is a unified growth ecosystem built for founders who want more than just growth—they want scale, capital, and successful exits. By combining strategic expertise from Arrow Scaleups (arrowscaleups.com) with execution excellence from Arrow Digital (arrowdigital.com.au), it helps businesses become investor-ready while driving measurable performance. Its full-stack model integrates strategy, marketing, talent, and technology to remove friction, accelerate growth, and turn ambition into scalable, high-value success. The Big Picture: What Arrow Group really is Arrow Group is not just an agency — it’s a full-stack growth ecosystem for startups and scaleups. It operates across three tightly integrated layers: 1. Growth Strategy + Capital + Exit (Arrowscaleups.com) 2. Digital Growth Execution (Arrowdigital.com.au) 3. Talent / Tech / Delivery Infrastructure (Virtual teams + dev capability) (topvirtualteam.com ) Together, We form a “Build → Grow → Scale → Exit” machine As Chief Talent Officer at Top Virtual Team since October 2025, I specialize in sourcing and recruiting top-tier talent in AI, DevOps, gaming, and full-stack development to support growing businesses in Australia. By leveraging expertise in global sourcing and talent acquisition, the team connects organizations with professionals equipped to drive innovation and achieve transformative outcomes. With over 19 years as the founder and CEO of Arrow Digital Marketing and Arrow Group, I have fostered measurable growth for clients through strategic marketing and data-driven solutions. My mission remains to bridge organizations with high-quality talent and cutting-edge strategies to enable sustainable success and industry leadership.

Experience

19 yrs 9 mos
Total Experience
9 yrs 11 mos
Average Tenure
7 yrs 6 mos
Current Experience

Top virtual team

Chief Talent Officer : AI

Oct 2025Present · 6 mos · Melbourne, Victoria, Australia · Hybrid

  • Finding top quality talent for growing businesses in Australia. Specialization in AI, Devops, Gaming, Full stack developers.
Global Talent AcquisitionTalent Management

Digital superstars

Founder

Apr 2023Nov 2025 · 2 yrs 7 mos · Australia · On-site

Arrow group

Chief Growth Officer

Oct 2018Present · 7 yrs 6 mos · Greater Melbourne Area

  • Arrow Group has won numerous awards for outstanding marketing advice and services, sales coaching and digital marketing training for a variety of businesses in legal, financial, engineering and consulting services. Our average client stays with us for 3-5 years and during this time we grow the business significantly in terms of internal capabilities and outcomes achieved.
EntrepreneurshipCross-functional Team Leadership

Arrow digital marketing

2 roles

Professional Speaker

Oct 2016Oct 2016 · 0 mo

  • Digital marketing is changing rapidly and radically in Australia and around the world. Many new technologies and tools are introduced into the marketplace only to become obsolete in a few years, if not months. Companies that fail to adapt, fail to survive...
  • Digital Marketing for Today’s CEO is a four-hour, highly sought-after interactive workshop that will enable you, as the head of your organisation, to use our proven systems to take control of your digital marketing strategy, measure the success of each channel, as well as track the data you gather from your clients/customers to implement definite digital solutions.
  • Through dynamic discussions, face-to-face meetings and stimulating exercises, you will learn how to target your online audience at the right time in the right place with the right message – using the right digital marketing tactics.
  • So, register today at www.digitalmarketingfortheceo.com.au and walk away with a digital marketing plan to set your company up for success in the year ahead.

Founder, Chief Executive Officer

Jul 2006Present · 19 yrs 9 mos

  • Are you looking to use leverage to grow your business fast and gain marketi share?
  • Arrow Digital Marketing is a strategic marketing company with offices in Sunshine Coast, Melbourne, and Sydney. We are a team of strategic marketers with expertise in digital marketing methods designed to increase profits and achieve market leadership for our clients. What sets us apart is the fact that we roll up our sleeves and work in a collaborative way to achieve measurable results.
  • Over the past 10 years, our clients have seen millions of dollars in profit growth. We are proud of our contribution in taking our clients to coveted lists such as BRW Fast 100, Smart50, Ernst & Young Entrepreneur of The Year, Australian Business Awards and BRW Rich 200. Since 2006, we have worked with 1,000-plus small, medium and large businesses in 11 countries from 44 industries, including Telstra, Fuji Xerox, Dodo Internet, Government of Queensland, Melbourne Institute of Technology, and Commonwealth Bank.
  • Arrow Digital Marketing is also the parent company of Conversion Labs, which helps offline and online businesses increase their revenues without increasing their ad spend.
  • Notable achievements:
  • 1) We grew home-grown online parenting platform Kidspot.com.au into a five-million-dollar enterprise in five years, which was later acquired by NewsCorp for AU$45 million.
  • 2) We increased traffic and online revenue for real estate classifieds platform AllHomes.com.au, which was later acquired by Fairfax for $AU50 million.
  • 3) We have created market leaders using digital marketing in Storage, Payroll, Telecom, Fashion, Food, and Manufacturing industries.
  • 4) We have worked across 44 industries and delivered innovative digital marketing breakthroughs.
  • If you are an ambitious entrepreneur or CEO looking for similar results for your company, call me on 1300 766 665, or request for an Arrow case study on your industry via anup@arrowinternet.com.au.
EntrepreneurshipCross-functional Team Leadership

Education

Monash University

Master of Business Administration - MBA — Human Resources Management and Services

Feb 2004Jan 2006

Management Development Institute, Gurgaon

MBA — Strategic Marketing

Jan 1995Jan 1997

DMET

BE — Marine Engineering

Jan 1987Jan 1991

St Francis

Class 12

Jan 1980Jan 1987

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